The first is different positioning. Our domestic online celebrities are mainly aimed at otaku, who have a lot of boring or lonely fragments of time. How to attract the attention of these people? Have a figure, have a look. If not, you can't adjust your figure, can you always have a flint face? Just use n times filter and beauty effect, let everyone look silly directly. Foreign network celebrities are more real, directly canceling filters and beauty, and freckles on their faces can sometimes be seen, which has a very real effect with people, so it is very credible.
Second, the communication value is different. Many people think that some online celebrities are also spreading positive energy and mainstream values. Yes, once or twice, etc. Are you bored? I am very tired when I go to work. You're still telling me that patriotism is patriotism. Is Guo your girlfriend? If yes, what's your purpose in finding a girlfriend? Are two people together for life? Then go and love! Actually, we watch more funny videos! The west is more about showing their lives, and parents can live short lives. Of course, they can also share their inspirational stories with everyone.
The third is that the purpose is different. What is the purpose of many of us among online celebrities? Just to change their living standards, if they feel that their living standards are almost the same, they will not be reluctant to get away with it. Internet celebrities in the west lie in interaction and perception, not in the economy itself.
Do you have a favorite online celebrity? What do you think attracts you to these online celebrities?