What does 1.Tik Tok water system mean?
Tik Tok drainage refers to attracting flow.
Drainage, as the name implies, is to attract flow. Traffic is your customer base. In fact, there is a lot of traffic now, but how to obtain accurate traffic is the most difficult.
Drainage is to publicize through various platforms of the Internet, so that customers who need your products can take the initiative to add you. Drainage is to attract your customers to add you, or to suck powder.
Second, Tik Tok drainage promotion skills:
1, to create a personalized IP.
To create a personalized IP, you need to make vertical original videos, get high exposure through high-quality content, and make users like and pay attention to it. This is the best way to drain Tik Tok and increase more fans, which is easy to achieve in the future.
The premise is that you need to define the user portrait of your fans, and then locate the content according to their tags and portraits.
Step 2 drain by nickname
Nicknames are very important in Tik Tok. Compared with the important logo of a brand, the nickname itself undertakes the promotion task of Tik Tok number pass, so it is best to combine it with the nickname and introduction of Tik Tok number pass to highlight its value and characteristics.
Good nicknames can not only effectively reduce users' cognitive costs and communication costs, but also effectively occupy users' minds.
3. By introducing drainage
Introduction can directly let users know about us, so the quality of introduction can also play a decisive role in the communication effect. It is necessary to highlight the value and characteristics of the account profile as much as possible to stimulate users' desire to explore.
4. Head drainage
Brightly colored headshots will attract the attention of the audience and give people a good psychological feeling. For example, Tik Tok's "One Zen Little Monk" uses a very cute cartoon little monk in MengMeng as its head. This design makes people see at a glance and deepens people's understanding of the account.
5. Comments on drainage
When we comment on the content, we should either comment from an expert's point of view or add more online hot words, so as to achieve better results. Really not. We can look at benchmark accounts more and see how they do it.
6. Offline drainage
In addition to online interactive drainage, Tik Tok can also perform offline drainage. In terms of offline drainage, many excellent examples of catering industry have emerged. The popularity of vibrato short videos has made offline stores such as Haidilao, Answering Tea, CoCo milk tea and Turkish ice cream popular and lined up.
7. douplus drainage.
DOU+ belongs to paid traffic. If you want to make your video more popular, you can use its DOU+ function to help increase the number of recommendations. This practice is suitable for those who don't want to spend too much time on video shooting and production, and also for high-quality videos that need more exposure.
8. Advertising information flow
This is a property of paid traffic with DOU+, that is, to implant your own advertisements in the original ecological way in the video stream.
I have to say, this method is quite good. He labels people, interests, regions and other dimensions, and presents products to accurate people without disturbing users.