So-called? Dr. universe? In fact, he is an actor who often appears in false advertisements of local TV stations. During the period of 20 17-20 19, these false advertisements became popular materials in the ghost animal area of Bili, which were deconstructed by netizens in a teasing and spoofing way. This time? Dr. universe? Is someone going to put a beep on it? Thin and cool boy? The video produced in March 2020 was moved to Tik Tok, and then spread to Weibo, which gradually triggered the discussion on the circle-breaking effect.
Bili Bili Ghost Farm, right? Doctor? If you concentrate on these advertisements, you will find obvious routines, doctor? Children have different identities, but their families have been practicing medicine for generations. After a month's (or half a month's) ideological struggle, they finally made a decision against their ancestors (referring to handing over the secret recipe from their ancestors to the factory for mass production). Moreover, they are either old Chinese medicine practitioners, Mongolian medicine practitioners, Miao medicine practitioners or Tibetan medicine practitioners, and they are good at treating diseases ranging from rheumatism and cardiovascular diseases to hypertension, diabetes and asthma.
One of the most obvious defects is that actors change their identities to play the experts of imperial doctors. In fact, as early as 20 17, there was one called? Liu Hongbin? The old lady was exposed: within three years, this name? Expert? Appeared in 9 different identities in health talk shows of several provincial TV stations such as Jilin, Heilongjiang, Henan and Tibet, recommended? Drugs? It is also varied. What? Miao Xianke Fang Chuan? Tianshan snow lotus? Old dean freckle prescription? Mongolian medicine heart and brain prescription? Wait a minute. Local TV stations have become the hardest hit areas for false medical advertisements, largely because of its audience. Although local TV stations have weak radiation ability in the whole country, they know the local audience and have strong influence in the local area. The elderly viewers who love local TV stations are the people who want to accurately locate medical advertisements. ?
20 17 years? Liu Hongbin incident? After that, the website of the State Administration for Industry and Commerce has published 13 illegal advertising cases investigated, involving? Liu Hongbin? There are eight * * *, including those released by Tianjin Radio and Television Station? Tianshan snow lotus? Mingmu twenty-five flavored pills? An advertisement released by wei county Radio and Television Station? Tangtong 5.0? Kanggudan Jin Shu Huoluo Pill? An advertisement released by Beizhen Radio and Television Station in Liaoning Province? Tangtong 5.0? Advertising released by radio and television station in Lanling County, Shandong Province? Tangtong 5.0? Advertising, released by Ningxia Radio and Television Station? Old dean freckle prescription? Dragon Shu Tai earthworm capsule? Advertising, etc. Fines range from 8000 yuan to 200000 yuan.
Although the law is clear, it is not easy to cut off this huge interest chain in the actual implementation of false medical advertisements. The most common regulatory measures for rectification are banning, sealing up and taking off the shelves, but these penalties are far from enough compared with the profits of counterfeiters.