201010/0 On 24 October, a netizen posted a distress post in Kaixin.com entitled "Help: Everyone calls me skinny superman, what should I do", which caused a strong response on the Internet and quickly became popular on the Internet. In the post, netizens listed all kinds of interesting things caused by the thin figure of the interesting protagonist "Thin Superman" from the first-person perspective. In today's society shouting "slimming", such an anti-tone appeal quickly attracted attention, and the total number of views of posts exceeded 50,000 in the same day, causing netizens to forward nearly 10,000 times. Netizens frequently post sympathy and reply to various answers to help "Thin Superman" solve problems. The story was drawn into cartoons and spoof PS pictures by netizens, which were reprinted and spread on platforms such as Kaixin.com and Renren.com, causing heated discussion. 201010/On October 25th, the thrilling live-action version of "Thin Superman" in Shanghai subway was photographed by sensitive photographers and spread quickly, which triggered media reports and attracted the attention of netizens again.

Later, some spoof videos of "Thin Superman" flowed out from video websites such as Youku, and the attention of Thin Superman continued to heat up.