The first step is for customers to come to the club for consultation. Members are strange to him, and the club he belongs to is also a strange environment. No matter who they are, they are stiff and resistant when facing strange people and environments. At this time, members need to find ways to solve the problems faced by customers, narrow the distance between them and smoothly carry out the initial shallow communication.

To get closer to the person you meet for the first time, you can choose to praise him first. Everyone likes to be praised, and customers are no exception. When he hears your praise, he will be in a good mood and more willing to listen to you. Secondly, imitate his behavior and way of speaking to make him feel close and comfortable; Finally, find the other person's hobbies through questions and answers, and you can raise your hand to show your approval, so that customers will feel that you have the same interests and the same topic. I believe it will be much easier to sell your own products after getting closer to customers. For example:

1, "What beautiful clothes you are wearing today! The skin is very good ... "

2. The customer said, "This way of losing weight is right." You can say, "This is the right way to lose weight." The client has some body movements that you can follow.

3. "What do you usually do in your spare time?" Customers say they like watching American dramas, and you can also say that you also like watching American dramas.

The second step is to close the distance with customers, and then we will enter the theme. Customers come here with the idea of fitness. After members know the information, background and exercise habits of customers, the possibility of successful heart-to-heart talk will be greatly improved.