Because fruit wine is more in line with the consumption habits of the current generation of young people, young people nowadays advocate freedom when drinking. As a local country, liquor is pungent and needs time to precipitate what it needs, which is not in line with the taste habits of young people now. Moreover, under the drinking habits of the older generation, liquor has the right to show this combination of attributes, which young people don't like at present.

Moreover, today's young consumers pay more attention to instant experience, and the positive nature of liquor guided by opinion leaders makes most young consumers not taste it. Because fruit wine is between beverage and alcohol, both taste and packaging are very attractive to young consumers, and at present, fruit wine attaches great importance to tasting and promotion, so it meets the needs of young consumers.

Most foreign wines have high alcohol content, and some foreign wines have unique herbal flavor. It is no longer the time for girls to talk about the color change of wine. Girls generally like drinks with low alcohol content. Of course, cocktails are still popular with female consumers. Beer is also very refreshing, in line with the fast-paced era, but it is bloated and not very friendly to health. The main force of consumer groups has been in their thirties since 1980s, and they have also entered their thirties since 1990s, and they no longer like beer as they did when they were young.

Red wine and fruit wine are both favorite wines for young people, but compared with the higher threshold of red wine, fruit wine is much more easygoing, and it depends on you.

Fruit has three main advantages:

The first is the taste. Fruit wine can attract new consumers, mainly young consumers, because of its unique taste of fruit combined with alcohol.

Second, health, fruit wine has a certain health value, coupled with the intentional publicity of manufacturers, making consumers have a good first impression of fruit wine and a higher willingness to buy.

Third, the price, the price of most fruit wines is generally low, which has a certain price advantage.

Fourth, simplicity, no need for fine products, no need for too many cultural ties, no opinion leaders, and no threshold from our own point of view.

Here, I suggest that you try seven clear wines and fresh fruits brewed with 0. Just look at the ingredients list, only water+distiller's yeast+Mei Qing+glutinous rice, and 70% fruit juice content makes the fruit fragrance more natural. The whole green plum is fermented and brewed at low temperature, and it tastes sweet and sour, playful, crisp and sour. The prelude is sweet and sour, which is amazing. The almond flavor of the stone was slightly improved after adjustment, and the aftertaste was long ~ 12. The alcohol content is just right, with a faint fruity smell, no sense of alcohol, and you will not drink too much or drink too much inadvertently.