Automobile frequency

Pearl River Economic Platform

Entertainment and sports broadcasting

Voice of Nanyue (Shenzhen Youyue Broadcasting)

newscast

Stock market broadcasting

South life Zhan

The Sound of Music

TV Channel Guangdong Cruise Travel Channel

Guangdong Xin Kai Shopping Channel

Network Radio Guangdong Youth Network Radio (Youth Network)

Thoughts on Development Guangdong People's Broadcasting Station, referred to as Guangdong Radio for short, was piloted on June 1949 18, and started broadcasting on October 20th1949 10. Guangdong Broadcasting Center, located at No.686 Renmin North Road, Yuexiu District, Guangzhou, is a member of Southern Radio, Film and Television Media Group. The current director is Zeng.

The radio station produces 137 hours of programs every day, with FM and MW covering nine channels in the province. The program is broadcast in Cantonese and Mandarin. Some broadcasts cover Jiangxi Province, Hunan Province, Guangxi Zhuang Autonomous Region, Fujian Province, parts of Hainan Province, Hong Kong and Macao.

Guangdong Radio is one of the authoritative news organizations in Guangdong Province. Its modern and efficient news center provides the latest and fastest news information to the whole province, the whole country and the international community every half hour. A global network of communication and cooperation in broadcasting and commercial operations is taking shape.

The Party Secretary and Director of Guangdong People's Broadcasting Station insisted on promoting career reform and industrial development, and strived to achieve new breakthroughs in development ideas, development methods and development quality. Persist in promoting the innovation of program form and program content, and constantly create influential and distinctive programs and columns; Persist in carrying forward the spirit of Cantonese who dare to be the first, and strive to explore a new mode of broadcasting development with Guangdong characteristics, thus leading the national trend; Continue to strive to become the national provincial broadcasting champion and the pillar of Guangdong's radio and television industry.

Outstanding Performance Guangdong Radio Station has also achieved fruitful results in building brand, improving listening rate and expanding new media business. In 2007, Guangdong Radio Station built a large number of brands, such as People's Voice Hotline, Guangdong Radio News, Natural Happy People, Case Study, Grand Geely Team, 9+2 Music Pioneer List, Playing in the Workplace, Eating All over the World-2007 China Eight Great Gourmet Gold Award Competition, Guangdong College and Middle School Students Oral English Competition, etc. Guangdong Radio Station has six channels, occupying 10 in front of Guangzhou and six channels occupying 10 in front of the whole province. Among the top 30 programs in Guangdong Province, 27 are brand programs of Guangdong Radio, accounting for more than 90%. Among the top 15 programs in Guangzhou, Guangdong Radio has 1 1 programs, accounting for more than 70%.

In terms of expanding new media business, Guangdong Broadcasting Center Office held a panoramic commendation activity. On the basis of launching two TV channels, namely cruise tourism and happy shopping, Guangdong Radio established ——YOUNGD, the first youth network radio station in Guangdong, and started broadcasting on April 27th, 2009. 1 01October1day, the new YOUNGD page was officially launched. In a few months, the average daily click-through rate reached more than 30,000 times, with a peak of 480,000 times. In addition, Guangdong Radio also introduced partners to reorganize Skynet, and new media and mobile communication value-added services represented by Youth Internet Radio have also been launched. Investors cooperate with Guangdong Radio Station to operate value-added services such as color ring tones, mobile blogs, short message platforms and Internet radio stations.

Frequency Introduction News Station Guangdong Radio News Station (Guangdong Satellite Broadcasting) is the only radio station in Guangdong that transmits through the "Asia II" satellite, covering all of China, even the Pacific Ocean in the east, Eastern Europe and Russia in the north, most parts of Africa in the west and Australia and New Zealand in the south, with a population of more than two billion. At the same time, FM9 1.4( 10 kW) and AM 648 (adjusted to 200 kW in 2020) are used for broadcasting, and real-time broadcasting is carried out through the Internet. Guangdong News Channel is the first Guangdong radio station, based in Guangdong, promoting Guangdong, serving Guangdong and serving Guangdong. Guangdong News Channel has the most authoritative news advantage, Guangdong Broadcasting News Center provides strong news content support, and the channel focuses on news. Every hour, there are a lot of news programs that gather the latest news and important news events at home and abroad. In Guangdong, you can hear many programs that report, analyze and comment on news events in depth, such as the news broadcast of Guangdong, Weibo Vision, 7: 00 News and Minsheng Hotline. In addition, there are a number of creative programs close to reality, people and life, which are widely welcomed by audiences at different levels.

Guangdong News Station, the building of Guangdong Broadcasting Center, has a group of high-quality program hosts, and has created a number of famous programs with influence both inside and outside the province. Every year, Guangdong News Channel has a large number of good stories and programs that have won various awards in the whole province and the whole country, and four presenters have won the National Golden Microphone Award. Large-scale social activities and special programs held by Guangdong News Channel over the years, such as "Salute, Five-Star Red Flag", "Pearl River Warm Current-Looking for Mothers for Orphans", "Guangdong Warm Current Action", "Hello, Antarctic People", "Beautiful Asian Games-Touring Meeting with Audiences in Guangdong Province", "Guangdong Oral English Competition for College and Middle School Students" and ".

Guangdong Radio News Station is a broadcasting channel with a glorious history, which has set a number of "firsts" in China's broadcasting industry:

Hope Square in the 1990s moved the radio studio to the street view for the first time, and realized the real "visual broadcasting" for the first time.

"Hello, Antarctic" is the first time in China's broadcasting field to connect the telephone to the earth's Antarctic live dialogue, and won the first prize of the China News Award.

"Today's Hotline" is the earliest program to hold hotline telephone discussion in China broadcasting industry. This program was widely praised and criticized, and was once rated as an excellent national broadcasting column.

The first large-scale love special program "Pearl River Warm Current-Looking for Mothers for Orphans" has a wide and far-reaching influence and created a new course of charity public service broadcasting. In order to promote blood donation, Guangdong Radio and News Station organized eleven presenters in the province to donate blood while hosting the program, which is the first time in the history of broadcasting and blood donation.

The special program "Listen to this historical moment" realized the exclusive live broadcast of "Shenzhou V" and became the only broadcast media in China to broadcast the launch of "Shenzhou V" simultaneously. The people's voice hotline was opened with the great attention and care support of the Guangdong Provincial Party Committee and the provincial government, and it is a new measure to promote the construction of a harmonious society.

SMR Radio Listening Rate Survey Report shows that Guangdong Radio News Station firmly occupies the top three listening market share in Guangdong with its good coverage and popular news information content.

In 2008, Guangdong Radio News Station won the top ten news frequencies of "Comprehensive Strength of National Broadcasting Frequency in 2008" and became the first camp of comprehensive strength of national broadcasting media.

Guangdong Radio and News Station has created a glorious collective. 1 person won the title of national model worker, 1 person won the title of national excellent journalist, 7 people won the title of national golden microphone, and many works won the first prize of China News Award and China Broadcasting Award.

Zhujiang Economic Station 1986 12 15 and Guangdong Radio established the first economic radio station in Chinese mainland since the reform and opening-up, which gave birth to a brand-new broadcasting mode-"Pearl River Mode" featuring large columns, hotline calls and live broadcasts by presenters, which had a far-reaching impact at home and abroad.

Pearl River Economic Station broadcasts at FM97.4 MHz and AM 1062 KHz, and 522 stations of the State Administration of Press, Publication, Radio, Film and Television in Huaguoshan and Guang Zhouta (opened in 2020) transmit at FM 10 kW.

Media publicity is oriented to urban economic life, and efforts are made to create high-quality 24-hour radio programs with strong modern urban life colors, providing listeners with strong news, finance, market, life service information and fashionable music and entertainment enjoyment.

As the first economic radio station established in China, Zhujiang Economic Station has a good brand effect, and its frequency effectively covers Guangdong Province and surrounding areas such as Guangxi, Qiong, Hunan, Hong Kong and Macao. Over the years, it has produced a large number of classic radio programs for listeners, and is the largest and most authoritative economic radio station in South China. High-quality brand, achieving the dream of communication: focusing on news and information, we are committed to providing high-quality information programs for the audience. From the initial large-scale column and comprehensive radio station to today's news and information professional channel, Zhujiang Satellite TV has successfully realized the content transformation, and its listening rate has been ranked first in Guangdong and Guangzhou for three consecutive years from 65438+ in 10 in 2003 to 65438+ in February 2005, and at the same time, it has achieved a "high listening rate".

The province covers a population of nearly 40 million, setting a record of high listening rate, especially in the early, middle and late hours, and its main listening groups are composed of mature listeners with similar spending power.

The Voice of the City Guangdong Radio Station The Voice of the City is a city radio station full of vitality and cultural connotation, and it is a bright broadcasting pearl on the land of South Guangdong. Its coverage covers Guangzhou and the Pearl River Delta urban agglomeration, covering a population of nearly 40 million. The program "Voice of the City" is characterized by rich diversity and urban colors, and it is broadcast 24 hours a day, striving to provide viewers with high-grade program appreciation from multiple angles and levels. The voice of the city attaches great importance to the communication with the audience. There are a number of influential program hosts in the broadcasting industry. The program was deeply loved by the audience and won many awards in the China Program Competition. City Voice is the first in China to open outdoor broadcast rooms of provincial radio stations. Six outdoor broadcast rooms, such as Oriental Times Square, Liwan Square, Zhongtian Square and the Sixth Computer City, were launched in major business districts in the city, which aroused strong repercussions among the citizens. City Voice Radio produces and broadcasts various advertisements for more than 100 customers every year, or jointly organizes various outdoor promotion activities of products, and has achieved good results. 1, the city radio station closest to the life of urban residents and the most popular information media for citizens; 2. The information service of the highest density news, "Half News" is broadcast 22 times a day, and "Weather Forecast" is broadcast 16 times a day, ranking first in Radio China; 3. Domestic radio stations pioneered online video, leading the fashion trend of urban broadcasting; 4. The only radio station in China that broadcasts live programs like Hong Kong Metro Radio every day.

To commemorate the 30th anniversary of reform and opening-up, Guangdong Radio Music Voice is a high-grade, all-round professional music station. Its programs are not only ornamental and entertaining, but also include news, sports, social life and other information. Broadcast 24 hours a day, and the broadcasting frequencies are FM99.3 MHz, FM93.9 MHz and FM96.8 MHz. Its coverage includes not only Guangdong, Hong Kong and Macao, but also the marginal areas of Hunan, Jiangxi, Fujian, Guangxi and Hainan provinces, covering a population of 72 million. At the same time, it also realizes synchronous 24-hour real-time broadcasting through the Internet, so that people anywhere in the world can listen to its wonderful programs in real time. Guangdong Radio Music Sound has four domestic advanced all-digital outdoor live broadcast rooms, namely, Hai Yin Square live broadcast room, Popular Frontline live broadcast room, Dongchuan Famous Store Sports City live broadcast room and Panyu Baide Center live broadcast room. With its unique advantages and fresh and elegant program style, Guangdong Radio Station's The Sound of Music presents a perfect music world for its listeners.

With the belief of creating a new mode of broadcasting music and the goal of music, entertainment, fashion and youth, the Sound of Music of Guangdong Radio Station is determined to reform, constantly innovate and strive for the diversity of programs, so as to meet the growing demand for freshness and beauty of listeners in high-grade auditory enjoyment, and a number of excellent programs have emerged, among which: Classical Vertical Arrangement, Beautiful Morning, Voice of the Century and other programs are fresh and fresh. Spare no effort to promote the prosperity of local original songs, such as music pioneer list and global Chinese song list; Audio world, very popular with audio enthusiasts; A "naturally happy person" who combines knowledge, fun and entertainment and is deeply loved by the public; Collect the latest pop music information, and interpret fashion programs such as Love My Music, Music Power, Universal Music Broadcasting, and Love of Invalids. Guangdong Radio Music Voice is also the most dynamic radio station in South China. Various performances have been held for a long time, such as Spring Festival Gala, Xinghai Yellow River Concert, China Music Pioneer Award Concert and other large-scale performances, and various special activities, such as Sunshine Action Series, Friends of Classic Old Songs, Star Club Party, etc., have been well received by the audience. The program columns operated by Guangdong Radio Music Voice are rich and colorful. Whether it is a regular program or a novel outdoor live broadcast program, it not only meets the needs of the vast audience, but also provides excellent product promotion opportunities and advertising options for many manufacturers. They wholeheartedly provide every customer with a series of supporting services such as creative, perfect and thoughtful advertising planning, advertising production, listening to investigation reports and product promotion. Choosing the sound of music for advertising is affordable, considerate and get twice the result with half the effort.

Yangcheng Traffic Station 65438+1At 7 o'clock in the morning of July 30, 993, Comrade Li, then the mayor of Guangzhou, pressed the button, and the voice of the traffic radio station began to echo over Guangzhou. With the cordial care and encouragement of the leaders of Guangdong Provincial Party Committee, Guangdong Provincial Party Committee, Guangzhou Municipal Party Committee and Guangzhou Municipal Party Committee, Yangcheng Communication Station, with the purpose of "promoting traffic and serving traffic", has continuously explored the road of running a professional and service-oriented radio station. The frequency of Yangcheng Traffic Station is located at FM 105.2, which actively publicizes the work of relevant traffic functional departments in Guangdong Province and Guangzhou City, timely reflects the opinions and suggestions of citizens on traffic construction and traffic management, and jointly builds a harmonious traffic between Guangdong Province and Guangzhou City. With the close cooperation of traffic police, transportation, road administration, municipal administration and other functional departments, Yangcheng Traffic Station broadcasts the "fastest, most accurate and complete" traffic information every 15 minutes, and inserts all kinds of sudden traffic information at any time. Yangcheng Traffic Station has cultivated a number of famous music and entertainment programs with traffic specialties and characteristics, such as Lushi Family Traffic Message, Grand Geely Caravan, Information Through Train, Car with Wave and Lucky Star with News, which are deeply loved by the audience, especially the floating population. After more than ten years of tempering and accumulation, Yangcheng Communication Station is committed to building the "golden signboard" of China's traffic broadcasting. At present, it has developed into the most influential traffic professional channel in South China, and achieved good social and economic benefits. According to the survey results of Celine and other national professional authoritative media, the reception rate of Yangcheng Traffic Station ranks among the top three in the province, and it has the highest popularity and absolute advantage among drivers in Guangdong Province, especially in the Pearl River Delta region. Yangcheng Traffic Station is a main channel under the Southern Film and Television Media Group. With the joint efforts of the Group, we can focus on radio, television, websites and other media to broadcast and publicize major events.

Taiwan Province leaders inspect Beijing Olympic Games. The cultural and sports broadcast of Guangdong Radio Beijing Live Room was launched on August 8, 2004 and officially listed on June 5, 2005. The brand-new Guangdong Radio Culture and Sports Broadcasting, with frequency of FM 107.7 (10KW) and AM603 (stopped broadcasting), is broadcast 24 hours a day, effectively covering Guangzhou, Panyu, Foshan, Nanhai, Shunde, Dongguan, Zhuhai, Zhongshan and other Pearl River Delta urban agglomerations as well as Zhanjiang and Maoming, with a population of nearly 40 million. Guangdong Radio, which perfectly combines culture, entertainment and sports, is the first urban professional radio station with distinctive cultural and sports characteristics in South China, providing listeners with the latest and fastest information on culture, sports, life, entertainment and music. Although Guangdong Radio's cultural and sports broadcasting is a new force in the broadcasting field, it has a United, cutting-edge and effective team. Senior sports reporters and hosts Xie Liang and Ma Yi, famous speakers in the broadcasting field, sit in the "Xie Liang Football World" to watch all sports events for the audience and discuss all major events in the world; The energetic Ma Yi plays with you in the tennis court on time every week. Wu Yufan, the whole tourism information program "Long Drive Wan Li", is full of wind and brings infinite scenery through talking and laughing; Zhang Jian, who is equipped with basketball equipment, "Broaden Basketball" is in major basketball leagues; "Hit it off-a new world of badminton" Chao Feng and Fu share the fun of badminton; Affordable and popular, take Jiezai and Shi Xin as your "modern models" and become private exclusive consultants to enhance your taste; Fashion life is naturally diverse, and Shanping shows "pattern touch"; The lovely girl Liang Qianqian gives you entertainment and health in CC sunshine. There is no limit to exercise, and the plan for a day lies in the morning. Chao Feng, who is willing to get up early, pays attention to the sports dynamics last night and this morning in the "First Stop Sports". Zhang Yini, the news anchor, brings another emotional side, and the relaxed feeling after work is free 1076.

On August 20th, 2004, the ninth program of Guangdong People's Broadcasting Station, Voice of South Guangdong (FM 105.7), was officially launched. Voice of Southern Guangdong is the first radio channel in China approved by the State Administration of Radio, Film and Television to serve Hong Kong and Macao. It is based in Shenzhen, with news and comprehensive information as the important pillars of the program, cultural entertainment and market consumption as the main contents of the program, and health, fashion and liveliness as the overall style. FM 105.7 (launched from Wu Tongshan, Shenzhen as 10 kW) was put on trial on May 30, 2003, and officially landed in Shenzhen in June 65438+February 65438+May of the same year. Graceful music, fresh style, fashionable packaging, SRS5. 1, the equipment used by the world's first surround sound radio station, and the brand-new broadcasting frequency, like thunder on the ground, immediately attracted the attention of all walks of life in Shenzhen-representatives of major media in Shenzhen all over the country called to congratulate them; Almost all the operating vehicles under the Shenzhen Public Transport Group are listening to FM 105.7. The accurate positioning of "Love Shenzhen, Love Life" has successfully made Shenzhen listeners out of the misunderstanding that "FM 105.7 is a foreign radio station". The morning news information program "Hello Shenzhen" is rich in information, close to people's livelihood, improving service and presenting the most abundant morning fast food for the audience. The "Statement" opened a hotline for Shenzhen listeners to protect their rights. The entertainment game program "Pepsi Pop" in the evening is humorous, entertaining and fascinating. Not only deeply loved by the audience, but also attracted the internationally renowned brand Pepsi to reach a title cooperation agreement. The popular cultural program "Ten Popular Questions" and Tencent (QQ), the largest real-time communication service provider in Asia, have joined hands to create the most credible pop music charts in South China.

20 12 cooperated with Phoenix Satellite TV and changed its name to Shenzhen Youyue Broadcasting. Broadcast Phoenix TV programs and run your own programs.

Southern Life1996 On April 28th, Guangdong Radio Health Voice was launched. On September 26th, 2005, Voice of Health was renamed Guangdong Radio Southern Life Broadcasting, which was broadcast 24 hours a day, covering 30 million people in the Pearl River Delta and parts of western and northern Guangdong. After four different stages, namely "Air Hospital", "Great Health Concept", "Happy South, Innovative Life", and then "Taste Life and Enjoy Life", "Sound of Health" broke through the bottleneck, created a channel brand "Southern Life Broadcasting" with more potential and development prospects, and completed her historical evolution and rebirth. The programs of Southern Life Radio are rich in Lingnan cultural characteristics, such as the Cantonese opera program "Healthy Morning Melody" and "The Sky in the Sky", which attracts millions of listeners in Southern Cantonese. Cantonese Opera Audience has been held for five years, and Healthy Morning Melody has been rated as one of the top ten programs of Guangdong Radio for three consecutive years. Southern Life Broadcasting has formed extensive and close linkage with famous doctors in famous hospitals in Guangdong Province, and health information has natural professional authority. The health hotline program "Expert Consultation" in the live broadcast room of famous doctors, the real-time health express "Health Express Train" published by well-known hospitals, and the video live broadcast simultaneously launched by Sanjiu Health Network and 2 1CN website have constructed a three-dimensional communication mode. "936 New Views" focuses on the in-depth excavation of hot events and phenomena in public health and medicine from the perspective of news. Southern Life Broadcasting pays attention to humanistic care. Exquisite and classic old song programs such as "The Sound of the Waves Still" and "Charming Jiangnan" have become chicken soup for the soul of mature people. News figures often become guests of 936 New Viewpoint, talking about different life experiences and feelings. The emotional hotline program "Faith is Destined" allows everyone who needs to talk to express their feelings. The original life comedy Lemon Li Man Xiang Guo, the entertainment program Men Left and Women Right, and the diet program Wake Up the Stomach and Wake Up the Branch Station brought Nanpai entertainment into family life. Southern Life Broadcasting relies on life, takes health as the bright color, and "savors life and enjoys life" with you who love life by spreading fashionable life concepts and entertainment methods.

Stock Market Broadcasting Guangdong Radio Stock Market Broadcasting (FM95.3 MHz, 10kW, AM927 KHz, 100kW) was established in April, 1993. Its predecessor is Pearl River Stock Market Station, which is the first professional securities radio station in China to broadcast encrypted by SCA subchannel. 10, as the only professional radio station in Guangdong province, is well received by investors for its authority, rapidity and strong participation. Its programs such as "Talk about the Stock Market" and "The First Line of the Stock Market" have a high reputation among Guangdong investors, and its ultra-new live broadcast room has been rated as the best in China by the State Council Research and Development Center and other institutions. Caijing 927 is now broadcast 24 hours a day, covering Guangzhou and the Pearl River Delta. Since the public broadcast, with the full support of brokers, securities consulting companies, major financial institutions and the public, the audience of Caijing 927 has grown rapidly, and its influence and popularity have also increased day by day. Caijing 927 is the only professional financial radio station in China. Its main programs include Caijing Morning Post, Caijing Watch, Stock Market Frontline, Stock Market Talk, Cross-section of Guangdong-Hong Kong Wealth, and Guangdong-Hong Kong Wealth Contact. According to the survey of AC Nielsen in 2002, Caijing 927 ranked ninth among the top ten radio stations with the highest listening rate in Guangzhou. At the end of 2002, the authoritative investigation agency AC Nielsen reported the listening situation of more than 20 radio stations in Guangzhou, showing that Caijing 927 ranked ninth, and the listening volume, that is, the time that listeners listen to a certain radio station in a day, ranked first among all radio stations. In 2003 and 2004, the survey results of Guangzhou Sanaxin Market Research Company showed that Caijing 927 ranked eighth among the top ten radio stations with the highest listening rate in Guangzhou. Information collection, seize the opportunity, Guangdong Radio "Finance 927" will keep pace with the times, blaze new trails, and serve our customers and listeners wholeheartedly.