The first category: co-construction with the community.
Mode 1: Professionally build a comprehensive community for the aged.
Comprehensive old-age community refers to the residential community for the elderly, including old-age houses, old-age apartments, old-age facilities and other living types. In addition to residential buildings for the elderly, there will be various supporting facilities such as activity centers for the elderly, recreation centers, medical service centers and universities for the elderly. Its development subjects can be varied, including private enterprises and government investment.
Mode 2: While building a large-scale community, develop the elderly group.
Some real estate development enterprises will consider dividing some areas to build old-age groups when developing large-scale houses. This development model is conducive to driving enterprises to turn to new customer groups and take the route of product differentiation. Pension groups and other groups in the community can enjoy supporting service resources and reduce the construction of supporting facilities.
Mode 3: Ordinary communities provide all kinds of old-age products.
According to research, many healthy elderly people in their sixties and seventies will help their children take care of the next generation, and the elderly need to live closer to their children. In order to avoid conflicts due to differences in living habits, the elderly and their children prefer to live separately but adjacent. Therefore, some residential products for the elderly are built in ordinary residential areas to meet the needs of the elderly and their children living near the same residential area. This concept of "all-age community" is more in line with China's current national conditions and will be a popular living mode for the elderly.
Mode 4: Insert multifunctional old-age service facilities around mature communities.
Inserting facilities for the aged between several communities will be an effective development model.
Category II: Combined with related facilities.
Mode 5: Combine with medical institutions and set up pension facilities nearby.
At present, some domestic pension institutions hope to establish cooperative relations with medical institutions, so that they can set up pension facilities or pension communities and hospitals nearby for joint construction. The characteristic of this "combination of medical care and nursing" model is that high-quality medical resources can be introduced into the pension project, thus enhancing the core competitiveness of the project and making the elderly feel more secure in it.
Mode 6: Pension facilities and kindergartens coexist.
It is a good model to set up facilities for the elderly together with kindergartens. This model can not only cater to the wishes of the elderly to be with their children, but also unify the construction and management of old-age facilities and kindergartens, saving construction and labor costs.
The third category: combined with tourism or commercial real estate.
Mode 7: Building apartments for the elderly in combination with educational facilities.
The community for the aged, which combines educational facilities such as universities, is also very popular. Nowadays, many "Kochi old people" hope to continue their studies after retirement and exert their residual heat. It will be more in line with their needs if the elderly community and apartments can be set up near the university so that the elderly can enjoy some educational resources.
Mode 8: Developing residential products for the elderly in tourist attractions.
The combination of old-age real estate with tourism, leisure and recreation industries is a more suitable model. At present, some developers in the market are trying to add the concepts of old-age health care, rehabilitation health care and longevity culture while developing tourism real estate. This kind of pension project will generally choose areas with good scenic resources or characteristic cultural resources, such as Hainan, Guangxi, Yunnan and other places.
Mode 9: combine with commercial real estate to develop apartments for the elderly.
When developing commercial real estate in downtown and other prosperous areas, building apartments for the elderly is also a relatively novel model. For some elderly people living in Beijing, Shanghai, Hong Kong and other big cities, they want to enjoy the convenient supporting resources for business and leisure in urban areas, and when they need nursing, they are often even more reluctant to give up the high-quality medical resources in urban areas.
The fourth category: connecting with international brands
Mode 10- Introducing foreign capital to build a world-class chain pension facility.
At present, some international pension institutions or investment enterprises are trying to explore the China market and build chain-type pension facilities to ease the pressure of domestic pension. For example, the cost of old-age care services in some European countries is very high. They hope to expand the market in countries with relatively low labor force and choose areas with better geographical and climatic conditions to establish old-age facilities, so that the elderly can come here to support the elderly at a healthier age.
Mode 1 1- Develop together with internationally renowned pension brands and introduce management mode.
The recent upsurge in the development of pension real estate has prompted many developers, investors or government officials to visit and inspect abroad, from which they have seen many advanced management models, hoping to promote them in China, such as introducing foreign pension operation management teams or jointly developing them with well-known foreign pension brands. This model is feasible, but we should pay attention to "localization".
The fifth category: other transformation methods
Mode12-Combining with insurance industry, using insurance funds to invest in pension real estate.
At present, the situation that insurance funds are involved in pension real estate has begun to appear. From the characteristics of insurance funds, because of its large scale, low return requirements and long cycle, it is more suitable for investing in pension real estate and is also conducive to the flexible management of pension real estate. In the future, the insurance industry may become one of the important investors in the pension industry.
Mode13-Combining the nursing service industry, injecting original advantages into the old-age real estate.
In the study of Japan's pension industry, it is found that some enterprises have gradually transformed into pension real estate from providing services such as home bathing and home pension for the elderly, and finally succeeded. The rich experience and customer base accumulated by these enterprises in nursing service at first are the key factors for the success of their projects.
Mode 14—— Transforming and developing pension real estate with its own unique resources
In the projects we have contacted, we have all encountered the situation that hotel management companies want to turn to investing in pension real estate. Such companies have their own unique resource advantages. On the one hand, the service management form of B&B is similar to that of old-age facilities, and many experiences can be applied to the management service of old-age facilities. On the other hand, we can also try to transform the old hotel into an apartment for the elderly or provide old-age services in the hotel.
Mode15-Revitalize old state-owned assets and transform them into facilities for the aged.
Some idle state-owned assets can be revitalized and transformed into old-age facilities, such as old hospitals, office buildings, primary schools, kindergartens and private houses in cities. These state-owned assets are well located and evenly distributed in cities, which are suitable for reconstruction.
The above pension real estate model summarized by our Vision Design and Research Institute (4000-023-2206). However, these models are not very suitable for China's national conditions, so please pay attention when making reference. The three kinds mentioned upstairs are the most routine.