Feile is one of the top ten sports brands in the world, mainly engaged in the development of elegant sports-related products such as tennis, skiing, golf, yoga and racing. Bright and bold design style, outstanding elegance and unique product efficacy make FILA unique among the top international sports brands and enjoy a worldwide reputation. ?

The brand was founded by Philo Brothers in biella in 19 1 1 and has a history of more than one hundred years. In 1970s, Philo cooperated with diversification strategy to expand sportswear business. In the following years, it developed golf, tennis, fitness, yoga, running and skiing series, and finally laid the backbone of world-famous sports brands. It is considered as a representative of art and a model of luxury.

Extended data:

Trademark fila Sporting Goods Company in Rome, Italy hired a Japanese designer to design the trademark 1972 for fila. So the trademark with the letter F as the main element came out, which was greatly appreciated by the Italian boss of Fila. This F letter is very creative, uses beautiful and plump geometric patterns, and has a strong artistic sense, which is consistent with Italy's long artistic atmosphere.

Therefore, until today, Philo has no intention to change the trademark.

References:

Baidu Encyclopedia-Le Fei