The development direction of fitness coach industry is as follows: technical direction, competition direction, management direction and entrepreneurial direction. Among them, the technical direction includes part-time (full-time) team sports coach, personal coach, all-round coach, signing star coach and so on. The direction of the competition is to accumulate their fame through the competition, and then endorse some related fitness and bodybuilding products, or set up their own fitness and bodybuilding technical training courses; The management direction is to hold management positions in the gym, such as managers and store managers; The entrepreneurial direction is to open a gym or a gym brand.