There are two aspects to the low price. First, low price means keeping the price down, so that you can compete in the live broadcast room. For a big anchor like Li Jiaqi, it is necessary to reduce the price in their live broadcast room, because he only pushes the most favorable products. If the price quoted to him in the live broadcast room is higher than that outside, then you can't cooperate, because in the live broadcast room with so many fans, the transaction volume is very high. It can be said that the price reduction of goods is a sure profit.
Another kind is that merchants sell goods in their own live broadcast rooms, also to rush sales and reduce prices.
When Bo is big, he must be responsible to his fans. Sampling the fans is a process, otherwise the fans in Li Jiaqi will not protect them so much. If they sell fakes and consume the trust of fans, it means they don't want to do it.
Here, if you want to explain in detail whether the live broadcast product is true or not, which store it is from, how much it sells, and how to evaluate it, you can go to the direct taxation bureau to check.