As far as the brand itself is concerned, manufacturers will naturally not admit the gap between BBA and BBA, but the first-line and second-line have already become a conventional fact. So no matter how the second-tier luxury brands promote it, BBA will definitely become the object of Diss, otherwise how to highlight the cost performance? Just like Huawei's press conference has been staring at Apple's Samsung, Xiaomi has been biting Huawei and relying on various "all-round leaders" to highlight the cost performance. As we all know, the class between brands has long been stereotyped.
Therefore, BBA, which is widely spit out, has low configuration, and playing high and low power routines is only the capital of these first-line brands. It is not as high as iPhone 12, and the charging speed is still awkward; It is a truth that Intel has been squeezing toothpaste before. Because the first-line luxury brands have formed a cognitive monopoly in brand cognition, as the makers of game rules, they never thought about playing with those second-line brands. Unless there are challengers that endanger the status, such as AMD in the chip industry, the listing of Ruilong CPU has directly accelerated the speed of Intel's toothpaste squeezing. As for the automobile circle, as for Acura, it is obviously not relying on capital to challenge BBA.
Why do you think that the richness of the product line alone can make Acura feel like a sore throat? As a luxury brand for the public, so far no one can be called a top model. You should know that there are more than 30 models of Mercedes-Benz, and the number of Acura models can be counted with one hand.
The above is to analyze the gap between Acura and BBA from the brand and product line level. Let's start with the RDX product itself and see where it is good and where it needs to be improved.
This is one of my friend's truest complaints about Acura RDX. As the owners of CDX and RDX, they must have a say. First of all, the texture of the window needs to be improved when it rises and falls, and it is also rough and vacillating, which affects the sense of grade. Secondly, there is abnormal sound when the driving mode adjustment knob rotates, which is also very poor. Moreover, the suspended central control panel can't be closed, only the light and shade can be adjusted, and driving for a long time will cause eye fatigue.
After my experience, I added several slots. One is a multi-media interactive system. After Acura canceled the design of upper and lower dual screens, the newly installed touch panel experience was very unfriendly. In the year of 2020, which is oriented to touch sensitivity and interactive efficiency, Acura RDX does not provide a touch screen, nor does it have a mature and convenient in-vehicle system like BBA, let alone more advanced speech recognition and remote interaction. Touchpad is too stylized and mechanized, and you can only enter the functional interface you want after sliding in the order of front, back, left and right. The interaction efficiency is extremely low and the probability of misoperation is very high. I really can't figure out why the designers of Acura want to "return to nature" for simple things.
Another slot is the material and workmanship in the car. Of course, this generation of RDX has made great progress compared with the models before Acura, but it is still at a medium level compared with other competitors at the same level.
It can be seen that the static slots of RDX mainly come from the texture and interaction level. Some people may say that Acura cares about the driving experience and doesn't care at all. But in fact, the luxury of luxury brands is closely related to the quality of details. Whether it is the texture of the switch window, the texture of the wiper suspension or the texture of the button, it can subtly affect your judgment on the grade of this car. Therefore, in order to reach the height of BBA, Acura needs to pay more attention to the details.
Of course, there are also good places, such as design. Acura's unique mecha-style interior is really popular with a tech guy like me. Facing the greasy even screen interior, it is also clean and has its own attitude. Finally, talk about the driving experience of RDX. Just talking about driving experience, eulogizing RDX can be confident once. The powertrain of 2.0T+ 10AT is no worse than BBA in terms of parameters and actual experience. The frustration and pulling of Audi Q5L and BMW X3 at low speed will hardly happen on RDX, and the smoothness of 10AT shift will not lose 7-speed DCT and ZF. 8AT .
The steering wheel with moderate RDX size is also excellent in steering damping and hand feeling, and what is more commendable is that it can convey a certain sense of road, which is undoubtedly beneficial to those friends who love driving.
In terms of chassis, RDX also has its own characteristics, which neither emphasizes comfort as Q5L does, nor has the stiff performance of passing through the speed bump as GLC does. Comfort and exercise are four or six, drivers enjoy it, and people sitting will not complain. To ask who is closer to Q5L/X3/GLC, we can only say that RDX is a school of its own.
Written at the end: when asked why a friend chose RDX, his reason was not like the words "the same Type-R engine" and "the world's first horizontal 10AT" in those parameter party newspapers, but the simple five words "a few, don't hit the shirt". Yes, this is the strongest product label of Acura RDX. When the brand and texture are hit hard, niche is often more precious than best selling.
Wen/Tie Ge
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.