This year's Guangzhou Auto Show * * * uses all 13 exhibition halls in Zone A, three exhibition halls in Zone B and the outdoor exhibition area of North and South Square in Zone A, with an exhibition scale of 220,000 square meters. However, after the "Black Swan" incident this year, many car companies have lost the qualification to participate in the auto show, so the passenger car exhibition hall of this auto show has been reduced by one compared with last year. However, the Guangzhou Auto Show will not lose its attraction because of the reduction of exhibition halls. Let me show you around.
Geely will make efforts in software.
Let's take a look at Hall 1. 1. Geely, Kia and jiangling motors are still frequent visitors here. Xingrui of Geely and Kaiku of Kia of Dongfeng Da Yue are bound to participate in the exhibition. However, it is worth mentioning that this time Geely Automobile will exert its efforts in software, and the FOTA carried by Xingrui will be upgraded for the first time and a new plan will be released. The wave of "software-defined cars" has begun. Who will rise with the wind?
In addition, Dongfeng Fashion and Dongfeng Scenery have also set up independent booths here. At the previous Beijing Auto Show, Dongfeng's popularity and Dongfeng scenery were integrated in the booth of Dongfeng Group. It is speculated that the popularity of the east wind and the scenery should make a difference.
The ultra-luxury exhibition hall exists in name only.
Different from the past, ultra-luxury brands such as Rolls-Royce, Bentley and Lamborghini and major high-end customization manufacturers are concentrated in Hall 1.2, and there are also brands such as Weimar, Gaohe and Tesla in this exhibition hall. In fact, in the past auto shows, many ultra-luxury brands would monopolize a pavilion, but this "tradition" has changed this year. Affected by the epidemic, the ultra-luxury brands with slow product promotion did not have brilliant new products, and also voluntarily withdrew from the auto show stage and turned to small-scale customization activities for customers. However, some car companies headed by Tesla will definitely focus on selling cars.
2.2 Pavilion is still Guangzhou Automobile World.
Hall 2 of Guangzhou Auto Show has not changed much this year, among which Hall 2. 1 is still Cadillac, Volvo, Acura and Lectra, but the difference is that the star route has been changed to zero run. But, Volvo XC40? The recharge will be listed, which will be a highlight of the exhibition hall.
2.2 Pavilion is still the world of Guangzhou Automobile Group, where brands such as Guangzhou Automobile Chuanqi, Guangzhou Automobile Toyota and Guangzhou Automobile Honda are concentrated, and many new cars will be brought, such as Chuanqi's first coupe and Guangzhou Automobile Toyota brand-new car Shang Ling. However, it is somewhat different from last year. This year, GAC New Energy has its own independent booth, and even GAC Weilai has its own small booth, and it will also bring brand-new models. Let's wait and see.
Toyota, Honda.
In Hall 3, SAIC's brands are still stationed in Hall 3. 1, among which the MG Club, which focuses on trendy models, is a highlight of this exhibition hall. Let's see how fashionable the MG can be. In addition, Dongfeng Peugeot, Dongfeng Citroen, Subaru and FAW Mazda have all become "roommates" of SAIC, and last year's "roommates" Lu Feng and Southeast Auto have also quietly dropped out of school.
The biggest change is hall 3.2. Except Chang 'an, FAW Toyota and Jiewei, all the brands were not in this exhibition hall last year, and they all went to other exhibition halls. It is worth noting that next to FAW Toyota is the booth of Dongfeng Honda. This time, Toyota and Honda will face each other head-on. Let's take a look at Siming M-NV of Dongfeng Honda and Aolan of FAW Toyota, who is more popular. And the UNI-K of Changan Automobile will be the focus of the exhibition hall.
SAIC R was exhibited for the first time.
Judging from the booth map released this time, the booth area of the Red Flag brand in 4. 1 Hall has decreased compared with last year. Although the area has decreased, I believe that the flow of people who believe in the red flag will not be less. After all, E-HS9 will be listed soon. Thanks to the "slimming" of Hongqi, automobile manufacturers have emerged in this exhibition hall, and two modified brands, Shangzhe and Zhejiang Carlson, have also been added. In addition, in this exhibition hall, SAIC R participated in the auto show for the first time. This brand is a high-end new energy brand of SAIC, and its first mass production model is Marvel Comics? R will also start pre-sale at this auto show. From brand release to product landing, SAIC R automobile moves very fast, and we can look forward to the future performance of SAIC R automobile.
4.2 The pavilion has not changed much. It is still Buick, Chevrolet, Great Wall Motor and Changan Auchan, but Chery Automobile has replaced Jianghuai Automobile.
BAIC Group gathers in Hall 5. 1.
Last year, Mercedes-Benz, Changan Ford, Dongfeng Peugeot and Xpeng were in Hall 5. 1. This messy situation has changed this year. BAIC Group and Beijing Hyundai came to this booth, so Hall 5. 1 became the "venue" of BAIC. But Li and WEY brands are also in this exhibition hall. They are definitely not here to "kick the ball", but they will definitely steal the popularity of other brands. In addition, the brand of Hall 5.2 has not changed much, and it is still Dongfeng Nissan. Dongfeng Qichen and BYD, plus Changan Mazda and Dongfeng Shen Feng.
Jetta is no longer alone.
In Hall 6. 1 this year, the participating brands are basically the same as last year, and Volkswagen Group and Jaguar Land Rover are here. However, what is more special is that this year the Jetta brand has returned to the embrace of Volkswagen Group. Although we can fight collectively, it is a good thing for Jetta brand. Of course, in this exhibition hall, the ID.4 of the "North-South" Volkswagen will be a major attraction, and the second major attraction is the Land Rover Defender. This classic model is extremely popular and will surely attract a large number of consumers.
Baoneng and Polaris occupy hall 7. 1.
Last year, Hall 7. 1 was occupied by new car-making forces, such as Batten, Weimar, Weilai and Tesla, but this year there are only two brands in this exhibition hall, namely Baoneng Automobile and Polestar. In particular, Baoneng Automobile was very active in the second half of this year. Participated in the 2020 Chengdu Auto Show, Beijing Auto Show, Shenzhen Auto Show and Dongguan Auto Show, all the time. But can this really bring Guanzhi back to life? We can only say "we'll see".
Weilai ranks among the luxury exhibition halls
There is one less passenger car exhibition hall at Guangzhou Auto Show this year, so Hall 8. 1 became the last exhibition hall. Audi, Lexus and finidi are still in this exhibition hall. Last year, WEY brand was here, and this year it went to the "venue" of BAIC to make trouble. The vacant position was filled by Weilai Automobile and Porsche, so Weilai Automobile successfully became a "classmate" with luxury brands. However, the highlight of this exhibition hall is the upcoming release of Audi Q5L. Sportback, this sports SUV is bound to attract a large number of consumers.
Water drop observation: In addition to these passenger car pavilions, there are three pavilions: modified cars and commercial vehicles. Moreover, after combing, the author found that some car companies are no longer fighting alone and have gathered together. Perhaps it is the influence of the cold winter and epidemic situation in the automobile market. The automobile group began to adopt this way of holding a group at the auto show, forming a large booth to attract more consumers to stop and watch.
Car companies have had a hard time this year. From the scale of Guangzhou Auto Show, we can see that the market environment of survival of the fittest will continue. Although the scale of the exhibition is slightly reduced, I believe the popularity will not change. I look forward to what surprises this Guangzhou Auto Show can bring us.
Text/Wu?
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.