Regarding Zhoushan tourism, Putuo Mountain is undoubtedly the most familiar. Located in the southeast of Zhoushan Islands, it is one of the first 44 national key scenic spots in China. Together with Wutai, Emei and Jiuhua, it is called the four famous Buddhist mountains in China, and the ancients praised it as the "Haitian Buddhist Country". It has successively won the titles of National Health Mountain, Safety Mountain, Wenming Mountain and 4A-level tourist attractions, and the scenic spots have passed the ISO 1400 1 environmental management system certification. Fusai Temple, Fayu Temple and Huiji Temple are the three major temples on the mountain.
It is one thing to experience Buddhist culture in Putuo Mountain, and the natural scenery of mountains and seas is a kind of physical and mental washing. The scenic spots in the western world around Meicenling are all famous ancient and famous trees and temples, with lush forests, bamboo forests and sunshine, dotted with many strange stones, such as heart stone, Pantuo stone, Shuo stone, Ergui listening stone and parrot stone. Standing on the top of the mountain, you can see the Putuo Mountain Airport and the sea-crossing bridge in the distance. It is refreshing. 1997 10, Nanhai Guanyin Buddha was built on Longwan Mountain in Putuo Mountain. The Buddha statue is 33 meters high and is the first Guanyin Buddha statue in China. You can't help looking. Liang's "refusal to go to Kannonji" is the beginning of the formation of Guanyin Dojo culture in Zhoushan, which is very valuable for travelers. It is said that the sea is inseparable from sand. The "Thousand Steps of Jinsha" in Putuo Mountain is also very famous in Zhoushan, and it is located in Putuo Foshan, which is very interesting for tourists.
Zhujiajian Island Island, close to Mount Putuo, is famous for its natural landscape of sand and stones, and is known as the "National Island Ecological Park". It consists of five scenic spots. Every year from July to 65438+ 10, an international sand sculpture festival is held here. The sand sculpture in Zhoushan is the earliest and most mature in China. Even if you don't really know about sand sculpture, you can't tell. Shili Jinsha, where the sand sculptures on Zhujiajian Island Island are located, consists of five beaches: Nansha, Dongsha, Qiansha, Lisa and Qingsha. The headlands between the beaches embrace each other, which is also a good place for fishing. Nansha Beach has complete facilities, including motorboats, surfing, windsurfing and beach volleyball. The most interesting and distinctive feature of Zhujiajian Island Island is the famous Wushitang. The two lying seawalls on the north and south sides of the foothills are made of black and shiny pebbles, which are made by slopes. The momentum is huge and spectacular. Pebble patterns are bright and lovely, as small as pearls and as big as goose eggs, comparable to the colored stones of Nanjing Yuhua Stone and the Three Gorges of the Yangtze River. People are comfortable and carefree when they step on it. Some people have also analyzed the composition of the stone and found that it contains high magnetic components, so it is also a healthy way to recuperate.
Zhoushan is rich in beach resources, and Shengsi is the most concentrated one. Shengsi Beach is the first to promote Jihu Lake Beach. It is the largest natural bathing beach in Zhoushan Islands, with a total length of 2,200 meters, a width of more than 200 meters and an area of about 500,000 square meters. She is the perfect combination of oasis, beach and bay. The sand is fine and clean, the slope is flat, the sea water is clear and blue, the microwave ripples and the trees are shaded. She has the reputation of "Beidaihe in the South". The beach scenery of Lake Jihu is different in four seasons, such as mist in spring, blue sea in summer, spring tide in autumn and sea waves in winter. Throughout the year, you can get a glimpse of the different charms of the sea. Ji Hu Beach and Nanchangtu Beach are sister beaches. The two beaches are interdependent and each has its own advantages. Ji Hu Beach is an ideal bathing beach with blue water, pure sand and soft sand. The southern beach is long, surrounded by Songshan Mountain, cliffs, strange rocks, isolated islands and secluded bays, with blue waves and various landscapes integrated. With beautiful scenery and white waves, it is the best place for surfing, sailing, windsurfing, boating, sea bathing, beach bathing, camping and beach entertainment.
Maybe you have walked through countless beaches and are tired of seeing the scenery. Nothing, as long as you are in Zhoushan, there is the freshest sea to play in. Do you know what else there is on the coast besides beaches and rocks? Let me tell you, this is the beach. Tests by Shanghai Institute of Life Sciences, Chinese Academy of Sciences show that the silt in Zhoushan Beach contains a variety of vitamins, amino acids, minerals and trace elements beneficial to human body, which has the functions of health care, skin care and sterilization. On the beach, you can get close to nature infinitely, and you can kill marine life one by one, which is fun. Moreover, there is also a mud-sliding theme park at the northwest end of Xiushan Island in Zhoushan, with thousands of acres of gentle beaches and provincial wetland nature reserves, which has unique regional resource advantages and beautiful natural scenery. There are sailing boat mud sliding, barrel mud sliding, mud racing, modern mud slimming, mud climbing, mud bath, mud therapy, mud fishing and other projects, which are rich, interesting and exciting.
I want to recommend a good Zhoushan tourist resort to you. There are currently *** 1390 islands in Zhoushan Archipelago, but there are only 200 inhabited islands, which means there are more than 1000 uninhabited islands scattered in Zhoushan waters. Do you think there is anything more pleasant in the world than giving you a speedboat to wander freely between the islands, or kissing the sea and the sky, or crossing the island jungle, or barbecuing with three or two friends on an isolated island reef?
When you go to Zhoushan, if you have enough time, I suggest you experience the life of fishermen and be a temporary fisherman. Fishermen's music activities are carried out all over Zhoushan. Specifically, there are activities such as fishing boats going out to sea, pulling nets to catch shrimp, pulling bones and nets, sea fishing, picking clams, catching crabs in crab cages, picking shells in the sea, exploring on a desert island, barbecuing on the beach, etc., so that you can get in touch with the sea at zero distance, enjoy the long-lost joy after harvest and deeply feel the fishing culture of Zhoushan.
Since we talk about Zhoushan's fishery here, we can't help but mention Zhoushan's seafood. Zhoushan Fishing Ground is one of the four largest fishing grounds in the world, and shenjiamen Fishing Port is one of the three largest public fishing ports in the world. Aquatic resources are unique in the ocean. The sea area is rich in resources, rich in fish, shrimp, shellfish and algae. There are 450 kinds of resources available for development, including 365 kinds of fish. It is the largest fishing ground and seafood production, processing and sales base in China, and is known as "Donghai Fish Warehouse" and "Huaxia Fishing Capital". Zhoushan cuisine has a long history, which has influenced Shanghai cuisine in Shanghai, local cuisine in Ningbo and Cantonese cuisine. At the same time, eclectic, forming a unique seafood kung fu. The characteristics of Zhoushan seafood can prove its advantages from two aspects. First, the variety is complete. Almost all seafood that can be seen in China can be found in Zhoushan, because Zhoushan fishing ground itself is a fishery deposit formed by the hedge of cold and warm currents. At the same time, some species are unique to Zhoushan, such as yellow croaker, grouper and giant fish. Second, the cooking technique is absolutely perfect. Eating seafood is nothing more than asking people at sea. Zhoushan seafood highlights two styles, the first is the original flavor, and the second is the flavor, while choking, salting, steaming, frying and frying have their own characteristics. You have several choices to eat authentic Zhoushan seafood. First, recommend a seafood street in shenjiamen. Perhaps it is the only street with seafood as its theme in China. This is not an ordinary street. He is the vanguard of Zhoushan cuisine, and his reputation has long been well-known at home and abroad, which allows you to enjoy the marine culture and island customs while enjoying the food. Secondly, it is unique to go to local residents' homes to taste farm seafood, and it is also the most enthusiastic behavior mode of travel enthusiasts. Then there are some famous hotels in Zhoushan, where the elites of Zhoushan cuisine gather. The whole banquet and other seafood-themed dishes are of international standards and are the most elegant seafood food art.
Analysis Report on Zhoushan Tourism Resources
Zhoushan is backed by Shanghai, Hangzhou, Ningbo and other large and medium-sized urban agglomerations and the vast hinterland of the Yangtze River Delta, facing the Pacific Ocean, with superior geographical advantages. It is located at the intersection of China's north-south coastal routes and the Yangtze River waterway, and it is the maritime gateway and channel for the Yangtze River basin and the Yangtze River Delta to open to the outside world. It has a fan-shaped radiation trend with emerging port cities in the Asia-Pacific region. It is not only a traditional domestic tourist city, but also a new port city.
The ocean is the basic market situation of Zhoushan, and the development of Zhoushan tourism should work hard on the word ocean to highlight the characteristics and advantages of Zhoushan island.
Specifically, we can start from three aspects.
The first is the Buddhist country in Haiti. Zhoushan is known as the first country of Buddhism, and Putuo Mountain is the Guanyin Dojo. Compared with the other four famous Buddhist mountains, the advantage of Guanyin Dojo is that Guanyin's influence is undoubtedly greater than that of other bodhisattvas, whether it is famous or China tradition. At the same time, Mount Putuo is different. It is a seamount with rich Buddhist culture and intoxicating sea and sky scenery.
Secondly, it is marine culture. This is a new tourism project in Zhoushan with the development of economy. It can be said that Zhoushan, located at the intersection of north and south, has its own advantages. The outstanding characteristics of seascape tourism in South China are that the four seasons are permanent and the scenery in the south is unique; In the north, it is very important to highlight the summer vacation. Zhoushan should also find its own position. It is not difficult to find that Zhoushan's advantage lies in its long coastline and the most abundant marine resources such as beaches, reefs and beaches.
Third, seafood. This area was once the biggest and most precious treasure forgotten by Zhoushan tourism. Zhoushan Fishing Ground is one of the four largest fishing grounds in the world, and shenjiamen Fishing Port is one of the three largest public fishing ports in the world. Aquatic resources are unique in the ocean. The sea area is rich in resources, rich in fish, shrimp, shellfish and algae. There are 450 kinds of resources available for development, including 365 kinds of fish. It is the largest fishing ground and seafood production, processing and sales base in China, and is known as "Donghai Fish Warehouse" and "Huaxia Fishing Capital". Unfortunately, such a fishery resource is only used to create direct fishery economic value. Zhoushan's inherent food culture, Zhoushan's seafood cooking technology, it's time to get out of the boudoir. Speaking of Zhoushan cuisine, it has a long history. At the same time, it influenced Shanghai cuisine in Shanghai, local cuisine in Ningbo and Cantonese cuisine. At the same time, eclectic, forming a unique seafood kung fu. The characteristics of Zhoushan seafood can prove its advantages from two aspects. First, the variety is complete. Almost all seafood that can be seen in China can be found in Zhoushan, because Zhoushan fishing ground itself is a fishery deposit formed by the hedge of cold and warm currents. At the same time, some species are unique to Zhoushan, such as yellow croaker, grouper and giant fish. Second, the cooking technique is absolutely perfect. Eating seafood is nothing more than asking people at sea. Zhoushan seafood highlights two styles, the first is the original flavor, and the second is the flavor, while choking, salting, steaming, frying and frying have their own characteristics.
Tourism resources are not a problem in the promotion of Zhoushan tourism, but the problem now lies in the promotion means and development methods. Putuo Mountain is the most distinctive banner of Zhoushan tourism, but we must not only make a fuss about Putuo Mountain. Haitian Buddhism should not only highlight Buddhism but also support Haitian. In Haiti, archipelagic resources are the focus. Zhoushan Archipelago currently has *** 1390 islands, but there are only 200 inhabited islands. Obviously, the form of government can hardly cover all aspects of the development of other islands. So there are only two ways to develop wild island: 1. By adopting the island rental and sale system, the right to use uninhabited islands can be resold to individuals to a certain extent, and social forces can be gathered for development. This approach may also bring other related problems. Secondly, it can also be developed in the form of wild island eco-tour, connecting the two islands with Zhoushan's water traffic to meet the curiosity needs of urbanites. Zhoushan is rich in resources, and these uninhabited islands will be infinite opportunities for the development of Zhoushan's economic tourism.
Zhoushan beach should also be highlighted. The beach consists of two parts. First, Zhoushan's beach texture is absolutely superior in the country. It is precisely because of Zhoushan's excellent sand quality that the annual Zhujiajian Island Island Sand Sculpture Festival settled in Zhoushan. Zhoushan took the lead in introducing sand sculpture art from abroad, which made people appreciate another kind of beauty of sand. At the same time, sand sculpture is also a common plot knot in human childhood, and it is a dream complex. So sand sculpture can be used as a part of Zhoushan. In addition, the length of Zhoushan beach is rare in China. Shengsi Islands, as the only national-level archipelago scenic spot in China, are also famous for their Gold Coast. There are also beach plays that can't appear on the south coast. Let's explain what a mudflat is. Mud beach is a muddy coast with many marine life, such as crabs and mudskippers. Stepping on the mud beach to get close to nature can also make people fully enjoy the fun of fishermen. Therefore, Zhoushan's sea must highlight its richness and integrity, which makes people have no regrets and feels like going to Zhoushan. It is a small sea in the world.
When it comes to fisherman's music, we have to mention its development. Many cities have developed fisherman's music, but they haven't really formed their own brands yet. It can be said that there are still huge opportunities in this regard. Fisherman's music in Zhoushan is mainly concentrated in some islands in Putuo District, and the government can manage the whole fishing village by unified management of packaging and liberalization of operation. For example, Dongji Village in Zhujiajian Island Island is a well-known village in China, which can promote the image of Dongji brand on a large scale.
Packaging promotion of delicious food. Zhoushan's seafood has two major problems. First, the service environment of dishes is not enough, and there is a serious phenomenon of cheating customers in Zhoushan seafood. If this drawback is not removed, even if other aspects of publicity are done well, it is difficult to form a climate. Therefore, this work not only belongs to the scope of tourism management, but also is a focus of Zhoushan's work. Second, unknown, which is what we need to do now after the environment is improved. Because seafood has its distinctive personality, the first thing is to choose ingredients. Zhoushan's seafood should highlight the incomparable advantages of many varieties and fresh goods in offshore areas. Then there is the emphasis on production technology, including authentic Zhoushan local famous dishes, elegant and unique seafood feast, and the pursuit of food culture. Here, we can describe the seafood stall street in shenjiamen Fishing Port in detail, highlight its cultural significance and carry out integrated publicity. Then, we can establish the status of Zhoushan cuisine from the brand. For example, Shanghai seafood and Ningbo local cuisine actually originated from Zhoushan cuisine, but they have formed their own brands, which are long scrolls in China food culture. Therefore, it is essential for us to establish our own overall brand.
Another point worthy of attention and utilization is Zhoushan's port advantage. In thinking, maybe we define the port as transportation. But in fact, from the perspective of tourism, this is also a great tourist landscape. Which port city in China is not a big tourist city now? So how to develop port tourism? On the one hand, it is port sightseeing. Zhoushan Donghai Bridge will be completed soon, and Zhoushan will be connected with the mainland by land, becoming a transit hub for land and sea connection between the Yangtze River Delta and even China and the world. The potential of various resources and advantages is immeasurable. Moreover, its port construction has reached an agreement with Ningbo Port to jointly build the largest port in China and even the world, so the whole Zhoushan Port will be magnificent, and the transit of logistics will inevitably bring about the flow of people, which is an opportunity for port tourism. Look at the landmark buildings of many coastal cities, such as the Bund in Shanghai and Victoria Harbour in Hong Kong. These are or used to be charming ports, especially from the air or from the top. It's really beautiful. On the other hand, Hong Kong-funded tourism can form a new shopping, business and tourism center, and become a fashionable island shopping tour under the increasingly prosperous business.
At the same time, it should be pointed out that the city is confident. Nowadays, many cities are very humble and developing, but the whole development plan is too peaceful and realistic, sometimes underestimating their development potential. Zhoushan should also be rich in resources, making it the first seafood and the largest port. This is an ideological adjustment and a self-attitude. Anyone should be a man before doing anything, and a city should also have the establishment of urban people-oriented consciousness!
As the integrated propaganda of Zhoushan tourism, our intention is to highlight those areas that are very powerful but not well known by the outside world. First, promote Zhoushan Beach as a whole, including Baibusha of Putuo Mountain, Qianbusha of Zhujiajian Island Island and Shengsi Islands National Scenic Area, so as to create the image of China Gold Coast and give consideration to the overall tourism characteristics of Zhoushan. Then make a special report on Zhoushan's gourmet tourism culture, highlight its advantages and establish its brand concept. Next, we will try to develop some new projects, such as Zhoushan fisherman's music, desert island exploration and amusement. In the later period of the series of reports, we will comprehensively report the overall image of Zhoushan city and the overall tourism situation, trying to hold up the image of Zhoushan city with the most accurate positioning and the most appropriate means.