In 2005, Southeast Satellite TV launched the Taiwan Province Strait Forum, which expanded and extended the brand of the Straits Shinkansen. "Shinkansen" has established the position of the mainland local media as a benchmark TV column for Taiwan-related reports, and formed the audience reputation of "Want to know Taiwan Province Province and watch Southeast Satellite TV".
On February 8, 2004, Fujian Media Group was formally established, and Southeast Satellite TV merged with Fujian TV and other units. The new logo takes Fujian's initials F as its design element. The design of "F" is the combination of space image and meteor trajectory. At the same time, the meteor also symbolizes that the TV station spreads information and good wishes as quickly as a meteor. The appearance of stars symbolizes the pioneering spirit of the group in the new era and also embodies the characteristics of the industry.
The logo of Southeast Satellite TV is dominated by blue and white. Blue stands for Taiwan Province Strait, and white in the middle is Fujian's initials "F". This "F" is like a white seagull flying freely in the Taiwan Province Strait, representing that both sides belong to the same country. The wings of a pair of seagulls are like a bridge connecting the mainland and Taiwan Province Province, which also indicates that Fujian is a window for exchanges between the mainland of the motherland and the treasure island of Taiwan Province Province.
In 2006, Southeast Satellite TV continued to strengthen the characteristics of the Taiwan Strait, clearly put forward the channel positioning needs of the "Happy Strait", established the "Happy Strait" variety culture column, and forcibly launched two variety shows by Taiwan Province Province hosts Wu Peici and Wu Danru. Southeast Satellite TV won the title of "Top Ten TV Brand Media in China" with its unique positioning, high-grade programs, distinctive brand image and core competitiveness. Southeast Satellite TV is fully armed, and 9 10 variety entertainment runs through seven days every night, becoming the first satellite TV platform in China to launch variety shows. Happy 100, Galaxy Star Challenge, Heroes of Heaven and Earth, Entertainment Wharf and Beautiful Pepe have won another peak for Southeast Satellite TV.
In 2007, Southeast Satellite TV set sail again, which enriched the connotation of "Happy Strait", implemented a refined revision, and launched programs such as "Love Across the Strait" which conveyed the concept of charity and public welfare, and "Fujian Merchants Traveling Around the World" which showed the charm of Fujian entrepreneurs, thus building a bridge to convey cross-strait love and being a good ferryman for cross-strait exchanges.
In 2008, Southeast Satellite TV launched the Straits Lunch, an extension of the Shinkansen, to realize the rational distribution of news columns in the Taiwan Province Strait throughout the day. Happy 100 teamed up with Taiwan Province Variety Mobile to launch the Happy 100 Magic Contest, which set off a ratings craze for the National Magic Contest. At the end of the year, a reporter from Southeast Satellite TV was stationed in Taiwan Province, becoming the second TV media in Chinese mainland to be allowed to interview in Taiwan after CCTV.
In 2009, Southeast Satellite TV, which owns famous brands such as Yue Kuaile, Superstar, Entertainment, Extraordinary Music, I'm from Taiwan Province, Beautiful Pepe, Taiwan Province Story Society and Southeast Music List, won the "Top 500 Most Brand Values in China in 2009". In the future, Southeast Satellite TV will continue to move towards the goal of "basing itself on the southeast, serving the whole country, going global and pursuing excellence".
In 20 10, Southeast Satellite TV continued to deepen its brand connotation and made every effort to create the annual masterpiece "Starlight Conference" (the first season), which won wide acclaim and greatly improved its brand influence and popularity.
On 20 1 1 year, Southeast Satellite TV was completely revised, and variety shows were launched on 2 1: 10 in the evening. Ace programs such as Leave Tomorrow, That's what friends should do, and Glee Club formed a seven-day program band. And deepen the channel column belt, "Strait Shinkansen", "Strait Noon" and "Strait Deep Breathing" all-round attack; Spent a lot of money to buy the first broadcast, competing for solo broadcast all year round. 20 1 1 southeast satellite TV entered the first echelon camp of satellite TV at full speed!
On 20 12, southeast satellite TV launched many new programs, such as health and wisdom, premiere, night flight across the straits, seagulls gathering, challenging the heartthrob, we are new youths, excellent chefs and so on.
In 20 13, southeast satellite TV fully implemented the theme of "ocean age", accelerated the whole screen, and entered the first echelon camp of satellite TV. By the end of 20 13, many excellent columns have been created, such as studying hard, deskmate planning, national guess, fighting to win, dating heartthrobs and so on.
In 20 14, Southeast Satellite TV was completely revised, and many excellent columns were launched, such as True Love on Embarrassed Road, Baby Winner, Video of Night Sailing in the Straits, Happiness Pressure Cooker, National Speculation Season 2, etc.
20 15 Southeast Satellite TV launched some excellent columns, such as Tea Ceremony True Brothers, Fighting for Alma Mater, Sailing for Hester, Life Channel and so on.
20 15 From February 28th, 15, Southeast Satellite TV fully implemented the theme of "China Feelings in the Ocean Age", accelerated the whole screen, and entered the first echelon camp of Satellite TV. By the end of 20 15, many excellent columns have been created, such as laughter in the office, study hard, baby winner, tacit family, customized figure, model king Xiao Kaxiu, old nest and new nest, southeast military intelligence, entertainment spit, goddess Yan Xishe and so on.
The signal of Southeast Satellite TV covers nearly 50 countries and regions such as Asia, North America, Eastern Europe, Africa and Oceania, and the global acceptable population exceeds 750 million. From 65438 to 0998, Southeast Satellite TV landed in Taiwan Province Province, becoming the first provincial satellite TV to land in Taiwan Province Province, providing unique Chinese TV information for Taiwan, Hong Kong and Macao viewers. (However, in 2003, CCTV 4 was banned in Taiwan Province Province, until 2008, when Channel TV entered Chunghwa Telecom MOD in Taiwan Province Province).
From June 20 15, news programs were broadcast on 16:9, and Southeast Satellite TV became the first provincial satellite TV to broadcast major news on SD channel 16:9, while other non-news programs remained in 4:3 format. On July 2, 20 15, SD 16:9 horizontal extrusion broadcast included shrinking the logo to adapt to the format of 16:9, and the news broadcast also broadcast high-definition signal sources. The HD version of Southeast Satellite TV has been broadcast in Fujian.