Compared with other industries, the beauty industry is easier to enter and has more practical opportunities. In today's increasingly pursuit of beauty, it is favored by more young people, thus enhancing self-worth.
The working environment in the beauty industry is good. After training, I can hold many positions, such as beautician and makeup artist. With the improvement of technology, the possibility of proficiency in business ability will be greater.
2. Disadvantages: At present, there is no service technical appraisal and access organization in the beauty industry in China, the service items are not standardized, the service quality is not guaranteed, the qualification names and technical names are confused, consumers can't correctly understand the products, and the legitimate interests can't be effectively guaranteed. The problem of integrity in the beauty industry is more prominent, and social integrity is still at a low level.
The integrity of the beauty industry lacks the binding force of society and industry, and the phenomenon of false propaganda and false speculation is more common, which has greatly damaged the interests of consumers, damaged the reputation of the industry and interfered with the normal market development order. The management mode is single, the scale benefit is not obvious, the industry operation is opaque, and it is unable to cope with international competition.
Extended data:
The development prospect of beauty industry;
In the past, most of the people who wanted to start a business were men, but from the survey of joining in trade fairs, it was found that the proportion of men and women who wanted to start a business had jumped to 1 to 1. Among other factors, the increase of women's entrepreneurial intention is also because many women see business opportunities such as "cosmetic care" and "slimming beauty", especially for their same-sex Qian Jing. Women's "beautiful industry" has great opportunities to make money.
Women who may care about buying food for one or two dollars are not soft in spending money in order to make themselves more beautiful. In particular, the concepts of makeup care, slimming beauty and so on have been vigorously promoted by the mass media, which has aroused almost every woman's natural desire to love beauty, thus stimulating the rise of the female beauty industry.
According to the statistics of trade associations, the market size of China's beauty industry is about 300 billion yuan per year, and the beauty economy is increasing at an average annual rate of 15%, far exceeding the GDP growth rate. High profits, huge market and the appearance of countless new beauty products, high-tech nursing instruments and high-tech slimming equipment every year have brought great business opportunities to the beauty industry.
China Beauty Economy Annual Report points out that China beauty economy is becoming the fifth largest consumption hotspot of China residents after real estate, automobiles, electronic communication and tourism.
References:
Baidu encyclopedia-beauty