The current management mode of beauty salons
There are many kinds of beauty salon services, and the classification methods are different. According to the purpose of nursing, it can be divided into beauty projects and health care projects.
Beauty projects include facial projects and physical projects.
Facial items: moisturizing red lips, whitening gaze, eye wrinkle removal, brightening eyes, acne inflammation, purification and detoxification, moisturizing care, blackhead removal, repair care, whitening care and anti-aging care.
Physical projects: chest gland dredging course, uterus and ovary maintenance course, lung detoxification course. Head meridian dredging course, foot nursing course, whole body meridian course. Meridian dredging slimming course, five elements balance course.
Classification of body parts
1. facial care (including facial beauty, lip care, eye care, etc. )
2. Shoulder and neck care (ancient cervical care in Korea,)
3. Body care (arm care, leg beauty, fragrance back, chest, etc. )
Step 4: Hand care
5. Foot care (foot massage, fish therapy, etc.). )
Nursing effect classification
1. Basic care (hydrating, moisturizing, eye care, etc. )
2. Efficacy care (whitening, light spots, wrinkle removal, acne removal, etc. )
3. Body care (breast enhancement, legs, etc. )
4. Beauty care (manicure, body hair removal, eyebrow implantation, etc. )
Health care project
People's requirements for quality of life and health level are getting higher and higher, and they begin to pay attention to health preservation and disease prevention, and the theory of TCM health preservation just caters to the needs of this world. Health care projects in beauty salons have become the hottest projects in beauty salons.
1. spleen and stomach conditioning of four seasons and five elements (Chinese medicine thinks? Spleen flourishing in four seasons is not affected by evil? That is, people with strong spleen and stomach function have strong resistance and are not easy to get sick. )
2. Ancient triple energizer conditioning (transported to the internal organs through triple energizer, existed in large quantities throughout the body. )
3. Pulse shaping physiotherapy (to improve abdominal distension and deformation caused by qi and blood stagnation, as well as symptoms such as excessive leucorrhea, irregular menstruation and soreness of waist and knees).
4. Korean ancient prescription cervical vertebra maintenance
5. Thai Spa Body Care
Present situation: the management type and present situation of beauty salons.
Present situation and future of beauty salon management
Beauty is an art and management is a philosophy. A comprehensive understanding of the connotation of beauty salons is helpful for beauty salons to make their own characteristics, and how to grasp the management form, concept, technical level, personnel quality and management level of beauty salons directly affects how beauty salon operators make money and the development and economic income of the beauty industry in the future. Generally speaking, the service items of beauty salons are set directly according to the needs of consumers, and personal care is viewed from the perspective of consumers. From the maintenance of basic care, to the healing freckle, whitening, weight loss, wrinkle removal, acne, breast enhancement and later eyebrow washing, tattoo, SPA and aromatherapy, it seems that choosing a healthy, long-term and convincing natural health and beauty method is the first choice for colleagues today.
According to incomplete statistics, there are more than one million beauty institutions in China, with more than120,000 employees and tens of thousands of brands. The staff of beauty salons all know that people who are engaged in beauty salon management really don't make much money, but more are struggling to maintain their business and even make ends meet. However, the failure of the pioneers did not stop the latecomers from following. Beauty industry is a profitable industry with huge market potential and growth. More people who have engaged in this industry or have no industry experience enter. Their entry depends entirely on their personal understanding of the beauty industry or the misleading advertisements of manufacturers. Facing the huge market and fierce competition, how can beauty salon operators get out of the misunderstanding of manufacturers joining the chain? Grasping the future development trend, introducing new business ideas and methods, or introducing new service items and better promotion methods to attract customers are the keys to successful operation.
Types of beauty salons in China
The beauty industry in China has been fully developed for more than 20 years, and many beauty institutions are constantly guided by the needs of consumers. Consumers choose beauty salons according to their physical needs, while practitioners can set up different beauty salons and services according to their own abilities and market needs. With the development of domestic beauty industry, there are five types of beauty institutions: hairdressing, salon, treatment, leisure and enjoyment.
"Salon-style" beauty salons mainly appear in the primary stage of the beauty industry in China. Generally, there are two or three barber chairs and one or two beauty beds for shampoo and massage. The main services provided are haircut, face washing and local massage, which we call "beauty salon". These beauty salons now mainly exist in secondary and tertiary markets and small towns around the city.
The second kind of beauty salons have high-grade internal environmental facilities, spacious space, clean decoration, good hygiene and elegant environment. At the same time, the beautician has received professional beauty knowledge training and has exquisite beauty care technology. The whole environment, atmosphere and mode of operation are relatively good, providing member services. Guests can not only get skin care or other services here, but also use it as a place to relax their nerves. This kind of beauty salon is generally called "salon type". This is the most popular beauty salon in the primary, secondary and tertiary markets, and it is also one of the mainstream beauty salons that are most cared for by consumers and manufacturers. Such beauty salons generally provide more popular services and attract members to become the most popular beauty institutions.
The third type is "therapeutic" beauty salons, which are relatively common and mainly provide solutions for consumers' skin problems, such as various beauty salons or cosmetic projects (including plastic surgery) set up by hospitals to treat spots or other skin problems.
Health aspects of beauty salon management
Health regulations
1. Always keep the walls, ceilings, floors and windows clean, wash them frequently and change them frequently;
2. Keep the air in the hall fresh; No smoking;
3. Wipe the beauty instruments, beauty racks, beauty beds, beauty cabinets, etc. Use a clean cloth every day;
4. Disinfect the required instruments with ultraviolet rays before work every day and store them in the cupboard for later use. Towels cannot be reused for different guests;
5. The floor and ground should be cleaned every day, kept clean all day, and the dirt and garbage should be cleaned in time;
6. There should be no pests, cooking or pets indoors.
Sanitary disinfection
1. Boiling disinfection: washing towels, beauty clothes, sheets, beauty tools, etc. Direct 20 minutes can kill all bacteria.
2. Drying and disinfection: mainly used for towel disinfection. Put the washed and dried towels into an infrared drying box for disinfection and take them out when using. Do gymnastics and read the instructions of the oven.
3. Ultraviolet disinfection: mainly used for disinfection of beauty appliances and purification of indoor air. Utensils can also be washed with soapy water, washed with clear water, dried, disinfected under ultraviolet rays and wrapped for later use.
4. Alcohol disinfection: 75% alcohol solution is mainly used for disinfection of scissors and acne needles, and 2% iodine solution is mainly used for disinfection of skin and small wounds.
5. Hydrogen peroxide disinfection: 3% hydrogen peroxide solution is used to clean skin and wounds.
6. Disinfection with bromogeramine: various instruments can be soaked in 0. 1% bromogeramine solution to disinfect the skin.
Management and development trend of beauty salons
The beauty salons that emerged in the 1990s have gone through three stages: guided beauty salons, maintenance beauty salons and restoration beauty salons. So far, it has developed to the stage of conditioning beauty salons.
Guiding beauty salons is only a simple auxiliary guidance on the usage and function of cosmetics, which is basically limited to promoting products and has no technical content; Maintenance beauty salons can simply combine skin physiology with products to provide relatively professional care for the skin; Functional products and technologies of restorative beauty salons can change people's appearance defects, such as freckle and red blood. The representative of this stage is the rise of plastic surgery hospitals; Conditioning beauty salon was recognized in 2008, and it pays attention to three kinds of balance:
First, the water-oil balance of the skin;
Second, the balance of skin PH value;
Third, regulate the interior of the body and improve the balance of qi and blood.
For example, losing weight through the secret recipe of Chinese medicine? Combined with drinking, it can nourish the internal organs, detoxify, regulate the internal organs, dredge the meridians, and achieve remarkable effects of health care, beauty, weight loss, anti-aging and rejuvenation. Conditioning beauty salon is the highest stage of beauty salon development at present, which makes the defects of all parts of human body recover naturally in conditioning, which is really healthy and beautiful.
There are many beauty salons, which are basically in a mixed state and consumers can't identify them. Be sure to do some related knowledge online before beauty treatment to see if there are many negative things, in case you spend money.