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What is the background of copywriting? Where is the copy used?
The background of this kind of copywriting is usually to promote the sale of goods. Product copywriting is used in various places, including but not limited to: product details pages, advertisements, social media and offline activities.

1. Commodity Details Page: This is the main application scenario of commodity copywriting. On the product details page, the copy can describe the characteristics, functions, uses and advantages of the product. Help consumers better understand the products.

2. Advertising: Copywriting in advertising can attract consumers' attention and stimulate their desire to buy. Copywriting can highlight the characteristics and advantages of commodities and make consumers interested in commodities.

3. Social media: On social media, product copy can be used for promotion and publicity. Through beautiful pictures and attractive copywriting, more potential consumers can be attracted.

4. Offline activities: When holding offline activities, the product copy can be used for publicity and display. For example, in exhibitions, promotional activities and other occasions, displaying product copy through posters, leaflets and other media can attract more people to pay attention to and understand the products.