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Starting a business from scratch, struggling to 12 earned tens of millions.
Starting a business from scratch, struggling to 12 earned tens of millions.

Starting from scratch, starting from scratch 12 years, with assets of tens of millions.

Before 12, she borrowed money in Changchun, Jilin Province to fight the world with her bare hands. After 12, she has assets of tens of millions of yuan. Her name sounds reminiscent of the beautiful blue sky.

From 65438 to 0992, Wei Lan graduated from Qiqihar Teachers College. She came to Changchun as an intern in her senior year, and the booming business of Changchun beauty salon aroused her interest.

So she decided to start a business. "At that time, my parents were very opposed. I think I can do that kind of service after graduating from college." Blue smiled. "I was so excited that I stuck to my idea, because if I look for a job first and then start a business, the opportunity will slip away."

Borrowed 6,543,800 yuan, Lan opened a small beauty salon of more than 30 square meters. She didn't make any money in the first six months, but Lan was in no hurry. She thinks that making money and doing business are definitely two concepts. "Don't do business without the ability to take risks."

At that time, 7 days whitening and 7 days freckle removal were popular. Many bosses took the opportunity to make a fortune, but Blue told the guests: "The current technology can freckle in a short time, but this freckle method will make your face lose a layer of skin, and the new skin will lose its antibacterial and ultraviolet resistance, which will cause endless future troubles." Blue told reporters: "Beauty is not a trivial matter. If the method is not proper, it may ruin the life of the guest. If those bosses don't understand the disadvantages of this freckle removal technology, he is not qualified to open a beauty shop; If he knows, but doesn't tell the customer, it is cheating the customer. "

"Being responsible for customers means being responsible for your own career". Azure adheres to its own values and business philosophy and practices it. After a difficult initial stage, Azure is also very emotional: "If the purpose is to make money, you will be eager for quick success and will eventually smash your own brand; Taking doing business as the leading thought, there is a long-term strategy, and looking at the problem from a development perspective, you can get the recognition of customers. The more customers trust you, the more prosperous your business will be and the wider your road will be. "

1994, Azure recovered its first investment and opened a relatively large store. 1997, she expanded again; In 2002, she established Jilin Wei Lan Industrial Co., Ltd. as the chairman and general manager. The company is located in Changchun Golden Business District, covering an area of more than 2,000 square meters. After market research and careful consideration, Azure decided to do a new project. (Entrepreneurship) However, the luck is not very good. Shortly after the opening of the new project, it caught up with SARS and lost more than 2 million in just a few months. "At that time, I told myself that I must survive. Enterprises will encounter troubles anytime and anywhere, and they must face the ups and downs of their careers with a normal heart. " What moved Lan was that when she was in the most difficult time, her friends and banks gave her a lot of support and helped her through the difficulties.

Azure now spends about 654.38+ten thousand yuan in tuition every year to enrich itself. She studied in the Department of Economics and Management of Northeast Normal University. Last year, she was a graduate student in psychology at Beijing Normal University. This year, she enrolled in the MBA class in Tsinghua University. "In these training courses, I learned a lot of useful things. For example, I learned that in the 20 years from 1984 to 2004, there were three watersheds, that is, three opportunities to make money. When I first started my business, I just caught up with the third chance to make money. The teacher of the training class also predicted three opportunities to make money in the next 20 years. I think I will definitely catch it then. " Wei Lan has never received free training. She believes that "only by paying money can we cherish learning opportunities and succeed".

"I just stick to my own path with my passion and ideas. I want to tell young people now: whoever succeeds in starting a business is the best. Do it in your own way and do your best. If no one can replace you in your field, you are not far from success. Believe that you are the best! " Lan said.