Gifts can be free, such as dampness-removing tea, health tea, tremella porridge and so on. But projects that want to make money can never be free. All the benefits that customers want must be paid.

Otherwise, the relationship with customers can't really improve. The project has harmed many stores for free, and it wastes people and money to take out the main products and projects for free, and the probability of failure is extremely high.

For projects in Ye Mei, the cost of customer education is very high, and customers can pay for it, mainly through high-quality communication, rather than through free means. Free gifts can be used to establish customer links, and project experience can be used to screen prospective customers. You must collect money, but it is by no means free.

The second pit: indefinite cards.

The card opening period of all cards is one year, with a maximum of two years. Please explain before opening the card to avoid the backlog of cards.

Some stores charge high fees because they didn't explain when they opened the card, and customers haven't used it up yet, so they can't close the store if they want to. Why is the store consultant so important?

Among them, it is very important to follow up the customer's consumption and card use. Especially three months before the expiration of the membership card, we should pay more attention to inform customers to come to spend the card. Only by constantly reminding, following up and inviting will customers take action.

Cards that are not used up are liabilities. Shops with this problem should arrange treatment as soon as possible to remove this "time bomb". How to dismantle this "time bomb"?