How to make the circle of friends of WeChat merchants more attractive? There are more and more WeChat businesses now. It is not easy to do a good job in WeChat business. Next, I sorted out the relevant information on how to make the circle of friends of WeChat merchants more attractive.

How to establish a circle of friends in WeChat business is more attractive 1 1, positioning

When using the circle of friends to promote marketing, we must first find out what WeChat friends like, or what you want to express, and what kind of publicity purpose to achieve, and then locate a published content, the content must be related to it, and the goal must be changed.

Is a topic of interest, it is best to bring some help to others, and then shape yourself into a positive person with personality, not a negative person.

In this way, others will deepen their impression of you, and they will think that you are a very affectionate and warm person and are willing to be friends with you. In this way, others will always think that you are happy, and then they will be happy with you. Then the content of your circle of friends will develop in this direction and establish a personal brand, which is more conducive to sales!

2. Language style

Here, everyone should learn to establish their own language style, especially a positive energy language. It's best not to complain and work hard, otherwise others will think you are very inactive.

Step 3 lead a serious life

You always love life and find the bright side of life, so you can publish your life, show some information about your life and increase the freshness.

For example, I work late, I am late in the morning, my bank card is lost, my mobile phone is broken, what to send, and so on. , do not send privacy.

Many newcomers, WeChat business, are embarrassed to post their life content to friends circle. After all, the content in the circle of friends is all advertisements, which look cold and unattractive. I don't know whether she really doesn't know how to share or doesn't want to share.

Wechat business is social marketing and people-oriented emotional marketing. As long as the link between people is done, there is no need to sell products. If they are all advertisements, what about life and emotion? The content of a daily life in a circle of friends, whether graphic or small video, can enhance the feelings with customers and narrow the distance between you. Let your friends know more about your life, your circle and your business. The more you show, the more she trusts you.

4, the embodiment of the product

(1) Your own experience of using a product, because you are its spokesperson and experiencer, and your own views on this product have the most say.

(2) Send customer feedback, you can collect each customer's comments, chat pictures, delivery express, etc., which can impress friends.

5. Life perception

For example, work brings you positive and beneficial things, where you can express your emotions, such as being in a bad mood. Of course, you can also get some insights into your own life, such as a summary of the day, a reward for yourself, the support of family and friends, a few words of chicken soup for the soul and so on.

Step 6 forward content

Pay more attention to the WeChat public platform, preferably in the fields of automobile, life and Buddhism, that is, WeChat official account who can mold himself into a tasteful person, and can edit some opinions on this article while forwarding it.

If you sell shampoo, you can pay attention to the maintenance of scalp hair. If you make an eye mask, you can send some common sense about eye care and vision protection. For skin care products, you can send some * * * that women will do, preferably related to skin care and makeup.

7. Share products

When distributing products, everyone should understand that even if advertising products, it should not be too direct. They should be expressed from the perspective of goods, and should be based on customer effect feedback, own experience, delivery situation, brand real-time news, daily order volume and so on. Condensed into three sentences: look at me, why do you want to buy me? You must buy me!

In particular, there are at least 3 customer feedback suggestions every day. Saying that your product is good may not be convincing enough, and even give people a false feeling. But if a third party says it's good to use your things, the effect will definitely double.

Imagine, when you shop in Taobao and JD.COM, do you believe in more product details or more user comments? Wechat business is the same, except that there is no such evaluation system, but we can publish a circle of friends through copywriting instead of this function.

8. Recreational activities

The easiest thing is to post your personal photos, whether you are going out to play or eating a big meal with a mask. All the fun and interesting things that people can yearn for in life can be used to make friends and present the truest you.

But only if your photos are high, tasteful and sunny. Passing positive energy and creating a tasteful circle of friends is to make people feel that you are a living, flesh-and-blood person.

9. Hobbies

Each of us has our own talent and personality, and we all have our own specialties. As long as you keep exporting the content and knowledge you are good at, you will naturally attract people who share your frequency and like you.

Then how should this content be positioned? In what form should it be sent? Here is a little trick to share with you. It doesn't need much professional knowledge and it doesn't take long. Spend ten to twenty minutes every day collecting and sorting out information, and then send it to a circle of friends.

You can set up a small section in the circle of friends, and then continuously output the values at a fixed time every day. If you do well in photography, you can set up a small section: "XX, Photography Class".

For example, if your cooking is excellent, you can set up a section: "XX, teach you to cook a dish every day".

For example, if you are good at body shaping, you can create a small section: "XX, body shaping tips"

If you are a baby mother, you can set up a small section: "XX, parenting knowledge sharing".

In addition, food classes and parenting sharing are also quite popular.

It can be said that many people are foodies and prefer to eat. If you often share your cooking methods, you will attract a group of friends with the same frequency.

What's more, most of them are treasure moms of WeChat business. You should share some knowledge about how to deal with a baby's fever and cold, how to deal with discomfort, or complementary food, which will attract many treasure mothers to chat with you.

Some friends say they feel inferior and feel that they don't know anything and have no special skills. Actually, it's not like this. The major is not advanced. Any hobby is your specialty. Do what others don't know, you know, and what others know not to do! Others did not insist, but you persisted and made some achievements, so this is also your specialty!

Without talent, you can create talent. Without knowledge, you can learn knowledge. As long as you want to change, it is never too late to start. You can learn one thing from now on, such as reading, photography, emotion, hand-painted food, pets, parenting, health care, weight loss and so on. You can always find something that suits you. The key is to see if you want to change!

10, with diversified contents and contribution value.

We sell things on wechat. If you want to know why friends in your circle of friends should pay attention to you, what is your value, what you can give them, and what your product can help others. It is not recommended to share some knowledge only by advertising products every day.

For example, if you sell skin care products, you'd better share a practical circle of friends about skin care every day. One is to attract the attention of fans, and the other is to shape your "expert" identity, so that your fans can recognize you and trust you. Help them solve their skin problems professionally. Make her feel that she has learned a lot of valuable practical knowledge in your circle of friends. Only by strengthening the trust in her can we bring sales and repurchase rate, otherwise it will always be a pole of buying and selling, and this WeChat business road will never go on.

For example, I used to share the dry goods of WeChat marketing in the circle of friends every day, teaching others how to drain, how to build a circle of friends, how to make a circle and so on. There are 2-3 dry goods in micro-marketing every day, and then once I went back to my hometown for a few days, and the signal at home was not good, so I was interrupted for a few days. Many friends would privately believe me and ask me if I canceled the sharing of dry goods in marketing. ...

So when you insist on value export for a long time, customers will get used to you. Many customers in the back feel that their micro-marketing is not good enough, so they join my paid study. So many times, you must export the value first, pay first, and you will get something, instead of expecting you to sell things to others as soon as you come!

In addition to products, the rest is to continuously contribute value to customers. Only by providing value to others can you be recognized by others, otherwise, no matter how many friends you send, it will only be junk advertisements. Therefore, you should generate value for customers, make use of your own advantages, constantly export and share some professional knowledge and skills, so that others can continue to pay attention to you.

1 1, stick to originality.

Have you found a problem, that is, the WeChat business is doing very well, and their circle of friends is basically original, and they rarely copy and paste. The picture is also taken by myself in high definition, which is comfortable to look at. At first glance, I did it seriously, not perfunctory.

Everyone should understand that doing WeChat business seems simple, but it is actually very difficult. How to write to attract the attention of my fans and customers. Only in this way can we manage our circle of friends.

Original, can let people know your personality, know that you are doing things with your heart, make people unconsciously start to pay attention to you, and even like to see your circle of friends.

Therefore, you should write the information of our circle of friends with your heart every day, and send out what you are doing, what kind of mood you are in now, how your product can help others, and make yourself a spokesperson for this product.

These are very important points. If your circle of friends can score above 1 1, then your turnover rate will definitely reach above 95%.

How does WeChat business create a more attractive circle of friends? 2 1. Do not brush your teeth.

What is a screen? After all, if you send 15 friends, and 10 is an advertisement, then this is a screen swipe.

Look at the two pictures first and compare them:

The first picture is a screen, all of which are live advertisements without personal characteristics and attractiveness. Brushing the screen is fatal to the WeChat business. I believe that few people like to watch it in such a circle of friends. Which of these two pictures do you like better?

In fact, WeChat business is based on a social platform like WeChat, and doing business emphasizes the attraction between people. But in such a circle of friends, there is no self. Who can know you through these states? An intentional agent must have chosen to consult you because something about you attracted him. Simple advertising can't be done. Even brushing 10 advertisements is suicide for WeChat business, and even TV advertisements are broadcast in the form of spots.

How to establish a circle of friends in WeChat business is more attractive and how to establish an attractive circle of friends?

2. Learn to interact

What is the purpose of interaction? Interaction is to activate your friends, create opportunities for chatting, let others know you again, and increase feelings and trust. There are many forms of interaction. Like to interact, comment and interact, or guess pictures and puzzles. . . . Of course, interaction is rewarding. The reward can be a red envelope, a small gift or something you think is valuable. Here I send two interactive cases:

Two interactive cases, Figure 1 is to let others comment on what kind of person I am in their hearts, Figure 2 is to promote my products, because I rarely advertise in my circle of friends, so more people know what I do in a favorite way, that is.

Clever placement of advertisements, with red envelopes as rewards, even if I advertise, others will not resent it. Many people will not refuse to see a red envelope in their circle of friends.

Every time I interact, I never send a group, and many partners give me praise and comments. This is an effect of insisting on interaction. Interact with me more, others will know who I am, and there is no need to say anything more. When they need this product, the first thing they think of is me. (I have shared how to interact in previous issues, so I won't elaborate here. )

How to establish a circle of friends in WeChat business is more attractive and how to establish an attractive circle of friends?

3. Learn to create personal charm

What is personal charm? It means your views on WeChat business and your personal thoughts. When you export your own values and provide value to others, you will also gain a lot.

4. Occasionally some funny words and pictures.

Make your circle of friends more colorful. When others see that your circle of friends is relaxed and happy, they are willing to participate in the interaction with you, and they will think that you are funny-much easier to get along with than cheerful: do WeChat business, don't be too serious and formal, and make others laugh. This is also an ability.

How does WeChat business create a more attractive lifestyle for three people in his circle of friends? Often publish some small videos or photos related to life, which must be related to quality life, so that others can't see that you are a diaosi! Let others envy your life and yearn for it.

Get busy photos or videos. This will make others think that the work you do is really busy and hot. If you want to know about your work, you will probably become your agent.

Feedback diagram. This can be said to be very important. You can ask customers to send you feedback pictures and upload them to your circle of friends. This part is sent regularly, and it is similar. Not too much, otherwise it may cause disgust.

Sun Consulting, trading chart. This suggestion is once a week, or once every two months. Send it too often, and others may block you.

Sun team. In fact, many people are afraid that no one will teach or bring them after they become agents. This is to let interested customers see your learning system, and also to prove the strength of the product.

Sun has improved. This step needs to be planned in advance, and how long it will take to have a general understanding of your personal growth and progress. But the difference between the progress chart of the previous one and the next one should not be too big, otherwise it will make others feel too fake.

Sun income. This step also needs to be done in a planned way. The income chart of the sun had better be true, and you can clearly see that it is your own income. The clearer the better. Only by making others think that you really made money will others be willing to follow you.

Hang in there. That's all that matters. There are really many WeChat businesses now, and the acquaintance market is not good. Want to open the market, we must rely on long-term persistence and efforts!