There are n ways to die in the beauty industry. Some people say it will take a while to do it, others say it will take a lifetime to do it, but for those who do it, there is a lot to learn and a lot of pressure. Let's introduce you to n kinds of ways to die in American industry!
N ways to die in beauty industry 1 1. Learning is more destructive to you.
Some people say that the beauty industry is an industry that turns "school scum" into top students. (Who said it wasn't? )
Besides studying technology, Chinese medicine, dermatology, marketing management, consumer psychology, aesthetics, etiquette … Oh, yes! You have to take part in all kinds of training that only you can't imagine and no American can't do.
The pressure is so great that you are crushed to death.
The reason why I want to learn so much in the American industry is for these two words: performance.
Performance is the greatest pressure for people in the United States! ! ! I'm nervous when I see the word "performance" ~ I still don't write much.
Business trip will make you dizzy.
People who have never been on a business trip will always envy those who travel frequently, thinking that they can travel on a business trip and have never experienced the loneliness of wandering abroad.
For business people in American industries, business trips are the norm. A person has to catch a bus, eat alone, sleep alone, go to a strange city, deal with strangers alone, have a holiday alone, go to the hospital when he is sick ... There will always be endless cars and clothes.
Sometimes I don't even know which city I am in when I wake up.
Working overtime will kill you.
Holidays are a luxury for people in the service industry! Not to mention three times the salary when you go to work on holidays ... in short, when others go to work, you also go to work, while others rest, but you are busier.
Sometimes it takes hours to do nursing for customers, and even there is no time to eat a meal; Sometimes I attend training, and a training lasts for several days; Sometimes a meeting takes a long time, and you still have to get up early the next day. ...
There are many reasons for you to work overtime in this industry.
5. Strong enough to kill you.
Because, if you want to get along well in the American industry, you must develop in an all-round way: you can dress up, keep in good health, be beautiful, be marketing, talk, understand psychology, keep up with the trend, talk about mountains, endure loneliness and stay young. ...
I don't have a skill, but I really haven't been in this industry in the United States for a long time. Some people say that after ten or eight years in this industry in the United States, I don't think I will become an elite, and I will become the second Dong Fangbubai.
6. There are so many beautiful women that you die.
Which industry has the most beautiful women?
The beauty industry deserves it!
Want to marry a beautiful wife? Come and do the beauty industry!
Want to be beautiful? Come to the beauty industry!
The greatest charm of the beauty industry is that it is an industry that can make itself beautiful and others beautiful!
7. If you don't do beauty business, you will regret it.
If you don't want to be excellent, if you don't want to be independent, if you don't want to be beautiful, if you don't want to be better.
Then, don't do beauty business, because in this world, there is probably nothing happier than fighting for "death" in beauty business!
N ways to die in the beauty industry, 2 ways to die in beauty salons
Method of death 1: "indiscriminate killing" of consumers
Think about whether your beauty salon has just opened or has been in business for many years. Do you still need a pioneer as crazy as when you first opened it? Is it true that the operation of our beauty salon will be like an insurance salesman, and we will worry if we don't see new customers one day?
Although we want to make money from our customers, we should not get used to treating them as fools. As long as we find an idea, we won't really treat the interests of customers, so we lack the idea of hurting customers' trust and putting interests first, which doomed the beauty salon to be gloomy tomorrow.
How to die: Never play money games in internal training.
Although there is continuous training in beauty salons, the training content is largely around "money". In all kinds of sales training, the skills of beauticians have not increased, but their mouth skills are also increasing day by day.
In order to make money, the boss kept playing tricks, and finally made the bosses impatient, wasting people and money, and the sales did not increase. Just serving through your mouth will eventually make consumers feel that your beauty salon is not professional enough and practical enough, and the products and projects you buy are consciously losing money!
Therefore, in our training, we should know customers in a targeted and diversified way and think about future business ideas.
How to die 3: amateurs of technology and service
It's obviously a beauty salon, but the front desk doesn't know how to answer the phone and consult, and the beautician doesn't have acupuncture points in place, so it's difficult to connect all the links. The whole reception service is in a mess. It can be said that if your beauty salon is like this, it is absolutely difficult to survive and die.
Reality tells us that beauty salon managers, ideological differences may make your beauty salon fall from the sky to the bottom.
Reality also tells us that the most valuable thing in beauty salons is not that beauticians sell their products eloquently. But a professional service system. The reception process and team quality of the beauty salon itself are the basis of customer trust and naturally survive.
How to die 4: discount trap
Many beauty salons don't advertise or sell, and there are no discount benefits and gifts. It is not easy for customers to enter the store for consumption, forcing many operators to make crazy discounts and provide various attractive benefits.
As everyone knows, the "shopping price and crazy gift giving" in beauty salons not only make us more unsustainable, but also give customers an opportunity. We don't see any other results.
Simply selling products and "sweets" in beauty salons can only make beauty salons become cheap "shops", and it is difficult to form their own customers' basic professional respect for shops and beauticians, and it is also difficult to form continuous consumption dependence.
Beauty salons are not cheap or crazy high-priced stores. Selling big brands at a discount is not a really feasible profit model for beauty salons in the future!
How to die 5: financial black hole
Cash flow is not good. I only know how to hold sales promotion meetings crazily, press big names, increase commission and stimulate short-term income. This kind of play leads us to regard the customer's advance payment as business funds or even profits.
We paid a lot of money and tricks to get the advance payment from poor customers, and then we paid commissions, salaries and bonuses until one day the huge financial black hole made us want to cry.
So how does the beauty salon operate?
1, excellent service. For beauty salons, quality service is indispensable. Therefore, when choosing an address, we should also consider the corresponding relationship between traffic and consumer groups.
Then, we should dress up our' storefront' that is most in line with the current fashion trend, so that these beauty lovers can have taste at first sight. And in the process of tasting, constantly improve their service attitude, in order to attract new and old customers to patronize many times.
2. Loyal consumers. For beauty salons, the best thing is to have a group of the most loyal consumers, who can come here for beauty treatment unconditionally, and then get more consumers through their publicity. This is a good thing.
Beauty salons must bring these people in, give them appropriate discounts or what kind of free beauty opportunities they have, so that they can feel the benefits and get preferential treatment.
3. Consolidation of the membership system. Any beauty salon should implement the membership system. Only membership system can attract customers and become your regular customers, and only in this way can its brand be better publicized and promoted. Of course, members must remember to take care of those working girl.
4. The cultivation of professional quality. Both operators and practitioners must have certain professional qualities. This kind of accomplishment is accumulated in the usual work.
You should have strong communication skills and know how to listen to customers' opinions and suggestions, instead of just imposing some beauty concepts on customers, otherwise it will be counterproductive.
It is often said that after retirement, women gradually lose self-discipline and start to be sloppy, lazy and greasy! -I'm getti