What measures has Hebei Province taken to help the elderly integrate into digital life, and what achievements have been made? How can information and communication technology play a better role in realizing healthy aging?
On May 17, at the entrance of a business hall of China Unicom, the staff of Hebei Unicom were providing services for the elderly.
Dedicated line and seat service
Help the elderly enjoy the Internet safely and securely.
"I heard that one person pays and the whole family enjoys the tariff. You don't have to worry about downtime after you do it. Is this business done online or in the business hall? " Recently, Zhang, a citizen of Xingtai who is over 70 years old, got through the customer service of Xingtai Mobile and got a satisfactory answer without too many complicated button choices. Zhang said that she used to think she was too old to touch her mobile phone. Now, she often uses her mobile phone to surf the Internet and video chat with her children. It is also convenient to ask the customer service staff directly if she doesn't understand the telecom business.
At present, although many elderly people want to integrate into digital life, they lack the motivation to learn intelligent scientific and technological knowledge because they are afraid of difficulties, troubles and no one to guide them. In order to help the elderly make better use of intelligent technology, the communication industry in our province has launched a series of tangible measures, making efforts online and offline to continuously improve the sense of acquisition, happiness and security of the elderly.
Dedicated line service. The Provincial Communications Administration organized telecom enterprises to set up 923 special seats for the elderly artificial service hotline. Mobile phone users over 65 call the customer service hotline, enjoy priority access, and directly transfer to manual customer service, serving 563,000 elderly users every month.
Special seating service. More than 2,500 business halls in the province have upgraded their intimate services, set up special seats for the elderly, and established WeChat groups for elderly users to teach the elderly to handle telecom services online. There are many old communities around the business hall of Guang 'an Street of Shijiazhuang Unicom, and most of the passengers entering the hall are elderly people. The business hall regularly carries out the activities of "silver hair without worry, public welfare to help the elderly", and holds small classes in the hall to guide the elderly to use smart phones. There is also a barrier-free passage for the elderly in the museum. There are special seats for the elderly and a love station in the museum, which provides reading glasses, first-aid medicines and charging equipment for the convenience of the elderly.
On-site service. For the elderly who can't handle business online and are inconvenient to go to the offline business hall, the basic telecommunications company also provides on-site service. "Aunt, you see, I have written down the usage of Unicom TV and mobile video on paper. You can follow the steps so that you won't forget. " Peng Lili, the integrated grid channel manager of lulong county North District of Qinhuangdao Unicom, installed broadband for the 77-year-old man who lives alone at home. For the convenience of the elderly, he specially made a handwritten product manual and left his contact number for guidance at any time.
Not only can you surf the Internet, but you can also enjoy online life safely and securely. Help the elderly to use the network safely, and the communication industry in our province has taken active actions.
"uncles and aunts who like to chat on QQ and WeChat at home should pay attention. If a friend chats with you online and says that you want to borrow money from other places, you must be vigilant. Some criminals will use technology to steal your friend's information and borrow money from you through his number. In this case, we can ask the other party for a video, or call to verify it first. " Recently, in the business hall of Zhai Ying Street, Shijiazhuang, Hebei Unicom, Unicom's "anti-fraud assistant" is popularizing anti-fraud knowledge to the elderly.
On the occasion of the World Telecommunication and Information Society Day, Hebei Unicom launched "anti-fraud business cards" for the elderly over 60 years old free of charge, focusing on the scene of "anti-fraud and helping the elderly", with the theme of "caring for the elderly and preventing telecom fraud", aiming at the characteristics of the elderly, such as weak awareness of prevention, poor discrimination and being easily deceived, through online publicity, it cooperated with front-line marketers to organize offline activities to simultaneously promote the anti-fraud service for the elderly.
In our province, the Internet has gradually penetrated into middle-aged and elderly people. The data shows that as of 202 1, the proportion of netizens over 50 years old in the province reached 17.4%. In 2020, this figure will be 5%.
Develop products to help the elderly and explore the application of 5G telemedicine.
Meet the needs of the elderly.
Hang a small square terminal on your chest. In case of emergency, just pull the rope and call for help, and broadcast it to the emergency contact.
On May 17, China Unicom Online Business Hall and China Unicom App released the first self-developed aging terminal-Unicom Assistant. Unicom Assistant, as a product to solve the technical difficulties in the operation of intelligent terminals for the elderly, can provide the elderly with an integrated care service of "emergency help, one-click call, reminder and entertainment", and simplify the operation mode with AI intelligent voice interaction. The elderly operate based on intelligent terminals, and their children use small programs for remote management.
The International Telecommunication Union has designated the theme of this year's World Telecommunication and Information Society Day as "digital technology and healthy aging of the elderly", which highly embodies the responsibility and responsibility of the information and communication industry to help the elderly cross the "digital divide" in the digital economy era, and also puts forward higher requirements for the information and communication industry to promote the transformation of information and communication aging with innovative technologies.
In terms of aging, the basic telecom enterprises in our province have launched special network services, and launched an aging service page on the handheld App, with a big-character poster version and a voice broadcast for the elderly. Compared with the ordinary version, the page is concise, reducing the text content, and creating personalized functions such as large font, free color matching, large subtitles and automatic screen reading for the elderly.
Using digital technology to serve the elderly, our province actively explores the innovative application of 5G network in telemedicine. On May 8th, 5G Emergency Trauma Treatment Alliance was established in the First Hospital of Hebei Medical University, and 16 county-level hospitals including Gaocheng District People's Hospital of Shijiazhuang City joined the alliance. The alliance has greatly increased the radius of pre-hospital emergency services through 5G ambulances.
Xie Quan, member of the party group and deputy director of the Provincial Communications Administration, said that this year, our province will focus on improving the broadband popularization level of empty nesters in remote mountain villages, improving the convenience for the elderly to use various code cards under the normalization of epidemic prevention and control, promoting telemedicine into the community, and promoting health care and disease prevention knowledge to help the elderly cross the digital divide and enjoy digital dividends.
Xie Quan also pointed out that helping the elderly to better integrate into digital life is not only the work of the communication industry, but also the support of thousands of industries. For example, "ensuring the financial inclusion of the elderly" is inseparable from the tolerance of every business to the elderly who pay paper money.
Insiders pointed out that in the face of the trend of population aging, telecommunications and information and communication technologies can play a role in achieving a healthier aging. However, it still needs the joint efforts of many parties to make the elderly enter the old age healthily, participate in social activities and make contributions by using digital technology. With the help of the implementation of the "new infrastructure" strategy, government departments should clear the infrastructure obstacles of "digital life" for the elderly, especially the rural elderly, provide online opportunities, and stimulate their demand for new technologies. Family members should be "guides" in digital life, and children should be more concerned about and encouraged to learn video chat, browse articles, send positioning and other functions, so that the elderly can appreciate the fun of digital life. Major Internet platforms need to actively develop "elderly-friendly" new media products to provide quality, temperature and emotional digital services for the elderly.
Source: Hebei Daily