Personally, I like this program very much. After watching so many reality shows at home and abroad, it is difficult to find a program that can continuously attract me to watch. "Flowers and Teenagers" made me rediscover the fun of watching TV, the kind of fun that I can't wait to see the next issue as soon as possible. So I can think that I am the representative of the core audience who spends less.

First of all, the temperament of a program

The temperament of a program is consistent with the temperament of its core audience. The temperament of Yangshengtang is the temperament of the elderly who long for health and longevity, the temperament of being very undisturbed is the temperament of impetuous urban men and women, the temperament of happy base camp is the temperament of heartless children in idolization, and the temperament of Kangxi is the temperament of ordinary citizens who love jokes and poison tongues. The Temperament of Flowers and Teenagers is aimed at young women who are full of illusions about the future, love life and hope to be fresh and lively.

Everyone is a polyhedron, we can all be impetuous urban men and women, and we can all live with a heartless child. But only we know what our nature is. So the word core audience is very important. )

Of course, the concept of temperament is too vague, and it is not enough for a program to attract the core audience. Therefore, the development of a more stable audience needs a lot of things, which requires some "common elements" that can attract most audiences: such as stars, such as contradictions and conflicts.

Second, about the choice of stars.

The key link of reality show is "selecting people". Whether amateurs or stars, their choices directly determine the presentation of the program. Why is the second season of The Voice of China not as good as the first season? Because of its people, the first season is not personalized enough. Whether it's Ping An, Ping An, Li, etc. , in personality, clothing modeling, voice characteristics and other aspects of recognition are very high. Without highly recognizable characters, there would be no colorful performances. This is also the reason why major talent shows in China always see "Fried dough sticks": directors are unwilling to make efforts to find new people with characteristics, and can only find personality figures who have made great achievements in other programs to bring some color to their programs.

Back to Hua Shao, in this kind of "group play" program, the choice of characters should not only consider the characteristics of the characters themselves, but also consider the diversity of their personalities and whether this person can add luster to the "group play".

1, reality show character rating:

Class A characters: excellent appearance and full personality characteristics. His existence can bring influence to the whole group. Because of his unique personality, put this person in any environment, he can reach everyone. If you think back to any season's programs, such as The Apprentice or American Supermodel or Project Runway, you will find that there must be someone. He may be a picky madman and everyone is dissatisfied with him, but he just won't be eliminated. Because only he exists, the program will be good-looking.

Class b characters: their personalities are not very prominent, but they are highly plastic. Some characters don't make people "shine at the moment", but you will find that he is such a person after getting along for a long time. If he loves to laugh, he will laugh from beginning to end. If he loves to cry, he will cry from beginning to end. His character may not be sharp, but you will be deeply moved by him through constant repetition.

Class C: I may not have a personality, but I have a distinct identity that people can remember. For example, single mothers, such as young people drifting in the north, such as rural doctors.

Class D: I don't have any special personality characteristics, but I am very attractive and willing to set off others.

Class e role: no features, pure cushion role.

In Flowers and Teenagers, Hans Zhang, Summer Xu, Tamia Liu and Hua Chenyu obviously belong to Class A characters. No matter who is thrown into the team, Hans Zhang's young master demeanor, Summer Xu's princess demeanor, Tamia Liu's true nature as a good wife and Hua Chenyu's foolish nature will affect everyone and become the focus of everyone's "attention". Whether this concern is an "appreciation" attitude or a "criticism" attitude, at least, they have enough personality to contact with everyone. Zhang Kaili and Cheng Peipei, on the other hand, belong to Class B characters, which can't attract everyone's attention at first, but after several periods, their respective personality characteristics will be highlighted. Zhang Kaili was careless all along, and Cheng Peipei's calm atmosphere was gradually revealed in the program. As for Li Feier, who has been criticized as the least distinctive, although the program group labeled her as "confused", because this "confusion" can't be related to others, she can only be a D-level figure.

In a 7-person program, there are 4 Class A roles, 2 Class B roles, 1 Class D roles. You don't need too many design plots. Grouping these people together can already predict "very promising".

2. Audience corresponding to the role

When choosing characters, directors should not only consider the characteristics of characters, but also consider the hierarchy of these people as a team, and try to take care of the choices of different audience groups. In Flowers and Teenagers, Pei-Pei Cheng was the movie star who dominated the Hong Kong film industry in his early years. Young and middle-aged audiences who pay attention to Hong Kong movies must be very familiar with her. Zhang Kaili is a common actress in popular family ethics dramas. From the heroine of Desire to the mother of the heroine of Married, housewives who like to sit on the sofa and watch family dramas are no strangers to her. Summer Xu is Ren Yingying in the legendary swordsman and Soong Ching Ling in the movie. Many middle-aged men like her. Tamia Liu has always been a representative of a good wife and a good mother, and also a role model for young women. Zhang Han's target is naturally anthomaniac girls who are keen on meteor showers; As a champion of fast men, Hua Chenyu focuses on cute girls and middle-aged women full of motherhood.

There is always someone you are familiar with.

Like to see a good wife and mother? This is Tamia Liu! You like looking at handsome guys? And Hans Zhang! Want to see the beautiful princess? This is Summer Xu! Like to watch cute ones? And flowers!

No matter who you are, there is always someone you love in the flower garden! !

By comparing Jiangsu's In the Mood for Love, we can see why Flowers must lose.

Third, the design of reality show rules.

The game of reality show is: let the characters move freely within your rules.

What are the rules? Super girl promotion is the rule of the game, the instructor's swivel chair in a good voice is the rule of the game, and turning off the lights if you are the one is the rule of the game. The standard of rule design is whether your rules can promote the emergence of "drama" between characters.

A good reality show never asks the characters to perform anything. Because he knows that the person he chooses, under that rule, will naturally have a good show.

Rules are very important. For example: Rule A is to let a person eat in a restaurant. The rule is to let a person spend 50 cents on a meal in a restaurant. Rule C is that a person must go to Hilton for a fifty-cent meal. What do you think is the most interesting effect you want to see?

The rules set by Hua 'er and Teenagers are: seven people in a group, with limited daily expenses, complete the 15-day travel route designed by the program group. This rule is very concise and clear. The reason why there are no more explicit restrictions is that travel itself is full of various possibilities. The route can't be changed, which ensures that the program group can do everything well in advance. Limited funds will inevitably require the stars to put down their postures and change their consumption habits, and the problems involved in traveling with a group will be experienced by almost everyone who has traveled together: some people in the team must like climbing mountains, some people are tired of climbing mountains, some people are keen on finding food, and some people are only interested in museums. Ordinary people travel together, there are still so many problems, not to mention the stars who are carefully selected by the program group and have satisfactory personalities. Of course, I believe that the Hua Shao program group has one of the most important rules for stars, but what is not clearly stated in the program is that seven people must go together. It's just a relationship drama of seven people, and it's boring to play with each other.

Fourthly, the construction of character relationship.

The difference between Korean reality shows and European and American reality shows is that Korean reality shows are usually group plays without leading roles. European and American reality shows usually have one or two very different protagonists. The reality show in Europe and America looks at the intense conflict in the competition of characters, while the reality show in Korea looks at the delicate feelings expressed in the relationship between characters. Therefore, it is difficult for you to see players with emotional communication in European and American reality shows, but the role "matching" often occurs in Korean reality shows.

In Flowers and Teenagers, Summer Xu and Hua Chenyu call each other "soul mates". The previous episodes used a lot of space to show Hua Chenyu's praise for Summer Xu and Summer Xu's concern for Hua Chenyu. In this way, the relationship between the two people was shaped and strengthened, and the "topicality" of the program was established. Similarly, we can see the relationship between Zhang Hans and Li Feier and his brother-in-law, and between Tamia Liu and Pei-Pei Cheng.

Fifth, excellent post-production.

A good later stage can save a program. The team in the late stage of spending less time is very commendable.

Commentary copy: Presumably, many girls will have the impulse to take out a small notebook to extract the copy when they see less flowers. "The distance from a stranger to a family may be just ... a tile, a roof, a dish and a soup, a wish, a dusty road, love and killing each other." "In life, if you study and worry, they may become friends who like you." "In life, how many times we give up halfway, miss the finish line, and how many people give up halfway, and jack shall have Jill, that's the most romantic thing. Wait, every issue has a wonderful copy. These words written by Wu Mengzhi, a talented mango woman, sublimated an ordinary star travel reality show into a warm, moving and inspirational spiritual growth road.

Where is dad going? The lyrics of the theme song and the theme song of the flowers are all from her hands.

Post-editing: It is very difficult to edit the massive program materials shot by more than a dozen planes 24 hours a day into programs within 100 minutes. First, read the materials, sort out the story clues of this issue, find the details that can be excavated, and then edit them according to a certain rhythm. . . .

So the later stage is a destructive work, and there is almost no day and night to do it. Just finished editing. Do you think it's okay? No Many people wonder why the picture with less flowers can be so beautiful and the skin of the characters can be so smooth and delicate. The beauty of the European scenery itself, the makeup background of the stars themselves, and the appropriate lighting effects during shooting are of course very important, but all the later dimming, color matching, skin conditioning and so on are very important. . It is also essential.

Subtitles and soundtracks: excellent post-production is reflected in all the tiny details. Subtitle font, color, size, stroke width, use of symbols, expression of cartoon head, length of appearance, matching sound effects … these are all details, but they are also the embodiment of quality. The subtitles of any reality show outside China are dwarfed by the lack of subtitles.

Except mango's own. In addition, the music with less flowers is also worth mentioning. For example, in the journey of different countries, music with different national characteristics will be chosen as the soundtrack of the program. Each issue has a different musical style, allowing the audience to experience the unique customs of this country. The degree of care can be seen.