Business is three points, life is seven points! Your personality charm fully represents your micro-store. Just like boss Chen said before, say it yourself. Now as a micro shop with temperature, my product, I speak for myself!
Wechat, starting from micro, standing in the letter! My product, I am also using it myself! Sell products, embody personality, manage feelings and manage fans.
For example, why do we become fans of stars? Because on the one hand, stars are really excellent, and people work very hard in an audience you can't see. This is also the reason why many fans pursue it. So we believe that many fans are willing to pay for their advertisements. Have you thought about the truth?
To make money, we must attract fans. Naturally, we have no celebrity endorsements. So what about making yourself a qualified "spokesperson" in your own field and small circle?
If you want to continue to smoke powder and make friends, then you must have a specialty, which should be helpful and valuable to others continuously.
For example, someone often writes articles and many friends like to read them, so this is his specialty. Writing an article will make everyone gain value here, and everyone is willing to continue to pay attention because it is valuable to everyone! Some people are worried about writing articles, so the role of learning and copywriting ability for online merchants is self-evident.
Doing WeChat business is doing online business, which requires some basic knowledge and skills. A friend said that many basic functions of the micro-store are not understood, and some training courses are not understood? How can we make money?
I don't think this problem is incomprehensible. In fact, I was in a hurry to start school, so I couldn't settle down to class and couldn't listen. If you don't understand, you can ask more and learn more. Learning this piece mainly depends on execution, and there are many basic materials on the Internet. Keep a clear head. To make money. I was lucky enough to enter the learning club. After studying for a period of time, I gained some insights. Learning must be continuous. Practice has proved that the collective seems to be more sustainable, which is the only way to improve itself. I haven't met anyone who doesn't like learning and progress. They will have persistent fans and make money.
In my opinion, it is a necessary prerequisite for us to become the spokesperson of our own micro-store to improve our ability in the following three aspects through learning.
First, the product. My product, I also use it myself. I think it must be like this, because in the early days of the micro-store, acquaintances introduced acquaintances, and good products can be introduced to everyone.
If you want to be a product in a certain field, you must first become an expert in this field!
Teacher Yi Shu also said in the open class that in the era of traditional brand development agents, agents don't need to know much about products and industries. Just stand in the market. But if you want to be a sustainable micro-store that can speak for itself, you must be proficient in this field, because you are practicing. People will trust you.
This content gave me a lot of inspiration.
Second, be a man.
You should have good popularity, good reputation, many friends and a broad mass base.
The circle of friends is a circle of interpersonal relationships, and mutual trust is the foundation. Every WeChat friend is your potential customer, and only when they share can they bring more customers. Why do they buy your products? Your word of mouth! Why do they share your products? The quality of the product!
Third, in terms of sales.
Don't trade products, just live.
Never chat after adding friends, never advertise when chatting, such a micro-store is the most failure, and there is no social foundation!
No one likes people who sell products in a circle of friends every day. Although your real identity is a micro store selling products, don't forget that the original intention of friends circle is to share. Learn to highlight yourself in sharing and sell yourself first. This is the first step. Make your circle of friends a part of everyone's life! Share your common sense, experience, summary and discovery in this field, so that everyone's impression of you can gradually be transformed into a spokesperson for this industry, and then product promotion can be easily sent and received. So the product you recommended became their first choice!
Speaking of group buying, many people want to do it when they join the group. I think there is still a question of familiarity. This depends on the usual accumulation. Therefore, even if you have good products, a friend who just came to the group may not have a good order. You must have entered the emotional foundation for a while. Everyone thinks you are very good, so they will have feelings and recognize you.
I hope that in the near future, everyone will make their own brand image and speak for their own micro-stores.