Yangshengtang, the first brand of TV health in China, is also the benchmark column of the State Administration of Radio, Film and Television and the trump card column of Beijing TV Station. The column always adheres to the purpose of "loving relatives". Since 1 1 was launched years ago, it has influenced and led the health concepts and lifestyles of hundreds of millions of people in China with its authoritative, scientific, service and universal characteristics, and has become the largest national health classroom in China.
In response to the new requirements of enterprise development, Yangshengtang observed the diverse changes in the audience's demand for TV culture. Yangshengtang keeps pace with the times, constantly integrates resources, strives to expand channel brand marketing, enhances brand influence, and sets up a full-time department to be responsible for overall publicity, packaging, planning and promotion, further improves the content, enhances the audience's awareness and attention, and strives to deepen the audience's cognition and reputation with open and advanced creative marketing and unique overall packaging.