Paris Fashion Week 2023 integrates the concept of sustainable environmental protection and emerging technologies into avant-garde design, showing the latest trends in fashion. The stunning appearance of Chang 'an Deep Blue S7, with the symbiotic aesthetics of Chang 'an Deep Blue's core aesthetic concept, opened a brand-new posture in the era of smart electricity and made a vivid footnote for the theme of this fashion week, thus Chang 'an Deep Blue brand became the first China automobile brand to appear in this global fashion event.
On the scene in Shanghai, Changan Deep Blue brand created a grand "Spring Garden Party" for a new generation of users who love fashion and pursue a green lifestyle through the integration of digital art and natural ecological scenes. At the time of fright, the sunny digital life garden, which is full of flowers, officially released a brand-new design concept of Changan Deep Blue brand-symbiotic aesthetics. Under the petals of flying particles, Chang 'an Deep Blue S7 broke through the boundary.
Symbiosis aesthetics, as the expression of the core concept of Chang 'an Deep Blue Brand, deconstructs the characteristics of electrification times with the harmonious symbiosis of science and technology, humanity and nature, outlines the evolution trend of "new species" of automobiles, fully shows the fashion ambition of China automobile design from catching up to surpassing, and continuously enriches the humanistic ideal of Chang 'an Deep Blue Brand to link everything with science and technology. Changan Deep Blue S7, the first SUV and the second strategic model of Changan Deep Blue brand, skillfully combines the sense of speed and space of SUV with the elegant quality of new energy vehicles under the guidance of symbiotic aesthetics, bringing users the trend design and intellectual function that suits their families.
Changan Deep Blue S7 inherits the beauty of symbiosis and leads the new fashion of automobile design.
"Deep blue" is not a cold scientific code, but a scientific thinking that breeds the wisdom of everything. "Symbiosis" is a natural harmony with the outside world, and it is a resonance echo of the inner self. Symbiosis aesthetics, born from the depiction of "deep blue" as the primary color of life, takes exploring the unknown as the spiritual core and draws inspiration from lively and agile nature. It is an exploration of the harmonious coexistence of all things in the world by Chang 'an Deep Blue Design, and it is also a concrete aesthetic carrier of the deep empathy between Chang 'an Deep Blue brand and the Chinese New Year group.
Under the general trend of new energy and intelligent development of automobiles, symbiotic aesthetics represents the value vision of an era. With the original design intention of "diversity and future, connecting people with nature and society", it has become a beautiful epitome of China automobile design that continues to amaze the world in recent years. The new Chang 'an Deep Blue S7 fully practices the concept of symbiotic aesthetics in appearance, interior design, CMF design (color, material, technology), and establishes an inspiring new design fashion in the aspects of the impact of science and technology, the interaction of wisdom, the double comfort of body and mind, and expands the diversified value for the new generation of users who pay attention to the quality of life and love outdoor exploration.
Symbiosis aesthetics, with scientific and technological ideas as the antenna, aims to define the functional innovation standards under the general trend of the industry and bring forward-looking technological symbiosis; Enrich users' emotional extension and scene appeal, and bring wisdom and warm humanistic symbiosis; Describe the evolution beauty of new automobile species, and bring green and harmonious natural symbiosis. In Chang 'an Deep Blue S7, the rationality of science and technology, the warmth of human nature and the spontaneity of nature are fully displayed.
Symbiosis with technology. Technology is the link between Changan Deep Blue brand and everything. Changan Deep Blue S7 brings rational wisdom and humanistic spirit to users through the comprehensive upgrade of scientific and technological experience and aesthetics. The AR-HUD, which replaces the traditional instrument panel, is one of the iconic designs of the interior, making it easier for drivers to pay attention to vehicle information and surrounding environment, and making driving smarter and safer. At the same time, the design breakthrough inspired by science and technology is also one of the important aesthetic signs of the symbiosis between Chang 'an Deep Blue S7 and science and technology. The penetrating taillights carved by diamond cutting technology transmit the energy like a meteorite crystal. With the original intention of "diversity, future, connecting people with nature and society", we added "Extremely Yellow" and "Yun Chi Orange" for the first time, showing colorful vitality with gorgeous and high-profile escape. Many design details are integrated into it, which makes users feel the strong aesthetic feeling like current shock at first sight, further strengthening the scientific and technological image of Changan Deep Blue brand.
Symbiosis with mankind. Changan dark blue brand has always been user-centered, constantly improving the user experience in terms of driving comfort and intelligent interaction, and bringing more warmth possibilities by constantly enriching real car scenes. As a medium-sized SUV, Chang 'an Deep Blue S7 is 4750mm long, 1930mm wide and 1625mm high. 2900mm leapfrog wheelbase, fully ahead of the same level of comfortable space, bringing intimate humanistic care to users. The wide view of the panoramic canopy makes every passenger feel relaxed, as if wandering in the Milky Way. Sunflower central control panel follows the needs of passengers at any time like sunflowers follow the sun; In addition, the intelligent interactive light of Chang 'an Deep Blue S7 is equipped with 348 light beads arranged in the traditional fog light area, forming a unique light-language interactive platform, which can realize the light-language effects such as pedestrian comity, driving state reminder and special scene animation, greatly improve the safety factor with the ultimate luminous efficiency, and establish a futuristic warm dialogue among vehicles, pedestrians and traffic.
Symbiosis with nature. Chang 'an Deep Blue S7 draws inspiration from all things in nature. In the aspect of vehicle posture and modeling design, through the application of electrification elements, the characteristics of the era of smart electricity have been concentrated, which has become a symbolic expression of users' yearning for natural harmony. Smooth and clean design language, emphasizing simple high-tech sense, but also very dynamic. The depression in the front of the car makes the whole car look very low, and the diving posture makes Changan Deep Blue S7 feel breathing. The shorter front suspension naturally moves the center of the car shape to the rear, and the metal parts running through the front, side and rear of the car naturally connect the strength and speed beauty of the car in series, ending with the elegant car shape at the rear. The smooth posture in one go not only shows the quality, but also endows it with the leading drag coefficient at the same level, which is only 0.258cd, effectively reducing energy consumption and wind noise, and will make Changan Deep Blue S7 blend into nature more lightly.
Product is the form of aesthetics, and aesthetics is the soul of brand. Changan deep blue brand is guided by scientific and aesthetic exploration and continues to drive the brand upward. It has been listed in Chang 'an Deep Blue SL03 and appeared in Chang 'an Deep Blue S7, injecting new vitality into the mainstream electric market and creating a harmonious and symbiotic new world for a new generation of users.
This time, Changan Deep Blue S7 appeared in Shanghai and Paris, which further deepened the image of Changan Deep Blue brand technology trend. Under the guidance of forward-looking and futuristic symbiotic aesthetics, Changan Deep Blue brand will become the definer of international fashion trends, and constantly promote the upward climb and advanced growth of China automobile design.
Gui Kanche, the proud author of this article, owns the copyright. Please contact the author in any form. The content only represents the author's point of view and has nothing to do with the car reform.