A collection of theme schemes for corporate Father's Day activities (I) Father loves mountains, is silent, forbearing and heavy. Looking back on my father's journey, from the majesty of childhood to the pace of today, my memory of my father has become clear. When you suddenly stare at your father's pale temple one day, or catch a glimpse of his difficulty in chewing food because of missing teeth, is your heart suddenly shocked?
As a brand general hospital, Xx Hospital advocates medical quality and serves the patients wholeheartedly. On the occasion of Father's Day, xx builds a healthy backing for fathers all over the world with the concept of quality.
Five departments of xx, dedicated to Father's Day.
Three people walk together, and one person is free.
Health management is a way to improve the quality of life. On the occasion of Father's Day, xx Hospital held a thanksgiving activity of "Buy Two Get One Free Health Check-up Package".
Activity time: June1April-June 30th.
Activity content: During the activity, anyone who has a physical examination in xx Hospital can enjoy the same value-added health service of buy two get one free.
Activity Description: The gift package can be used on the spot or before July 30, 20xx, and can be given to relatives and friends.
note:
1. This offer can be used for any medical examination package (except the induction medical examination package).
2. This activity cannot be enjoyed at the same time with other offers.
1Thorough examination of urogenital tract in 80 yuan.
Father's Day on June 2 1 is a hot and rainy season, and the climate is warm and humid, which is the period of rapid infection of prostatitis and urethritis, posing a serious threat to the health of fathers. The urology department of xx Hospital held a "Father's Day, Pay Attention to Male Urinary Diseases" health activity.
Activity time: June1April-June 30th.
Activities: 1, 180 yuan urogenital examination package, including kidney, ureter, bladder, prostate, seminal vesicle, epididymis, spermatic cord, etc. , urine routine, prostate fluid routine, prostate and rectum digital examination.
2. Those who need treatment will enjoy a 15% discount on the treatment fee during this period.
150 yuan ultrasonic tooth cleaning and oral basic examination
When you get older, your teeth are loose, and periodontal problems will always appear. There are more and more smoke stains and dental calculus accumulated all the year round. Your father Hua 150 yuan can enjoy a tooth cleaning and a basic oral examination.
Activity time: June10-June 30th.
Activity content: ultrasonic tooth cleaning+oral basic examination = 150 yuan.
Basic oral examination includes:
1) oral endoscopy project: you can intuitively understand your oral health, such as dental caries and its harm, oral cleaning, dental calculus, root exposure, gingival health, tooth wear, etc., so as to put forward suggestions on prevention and treatment.
2) Dental plaque examination: Dental plaque is the focus of dental caries and periodontal disease. Through the oral plaque test, we can intuitively know the number of oral plaque, and then put forward how to prevent and treat it.
3) Oral health consultation: teaching how to brush teeth correctly, how to use dental floss and how to treat dental diseases.
Collection of Theme Schemes for Corporate Father's Day Activities (Part II) Activity Background
Fatherly love is so subtle, not as obvious as maternal love. However, fatherly love is as great as maternal love. We celebrated Mother's Day with a grand ceremony, but how many people know when Father's Day is? In fact, my father doesn't need any fancy gifts. They just want their children to grow up and mature. But this does not mean that fatherly love can be ignored. In the next few days of Father's Day, let's prove to our father that we have grown up and can thank him for everything he has done for us with practical actions.
activity theme
Father, you have worked hard! The purpose of the activity is to let the employees of the company confide their true feelings and express their gratitude to their fathers by means of Father's Day.
Deepen employees' feelings for their fathers, further understand the connotation of fatherly love in their hearts, feel the selflessness and greatness of fatherly love, and learn to understand and care for their fathers. In the future work and life, I will start from scratch and repay my father's kindness with practical actions.
Enhance the feelings between employees and the company, let employees learn to be grateful and learn to repay with practical actions.
Active object
All employees of Si Mai Bo Company
I-word duration
June 10th to June 10th.
Get ready.
From June X to June 13 16:00, determine the list of employees who meet the requirements of the activity.
/kloc-From June to X in 0/4, I visited the families of X employees and offered holiday condolences to their fathers.
Activity content
This activity is based on the personnel files of employees of the company, and X families of employees whose fathers are over 60 years old are randomly selected for visiting and expressing condolences. This activity is led by the human resources department, with the cooperation of CSR Commissioner and voluntary employees. If possible, you can invite TV stations of Shannan Outdoor Network to cooperate with netizens. The budget is solatium: xx =20xx condolence card for each household in 200 yuan: xx =x0 banner for buses. About 5 meters =50 yuan Others: About 300 yuan's later works (drinking water/eating by mistake), he took photos of the condolence process and made corporate culture propaganda materials of "Father loves mountains and is always grateful".
Collection of theme schemes for corporate Father's Day activities (III) 1. Activity background:
We always tell my mother that I love you, but we ignore my father, who also pays silently behind my back.
Honey. Father loves mountains, which are silent, solid and reliable; Great love is silent, and my father proved that he loves us as deeply as his mother. ......
20xx's Father's Day, open your heart, celebrate the festival with your father, and give different love to the people you love most.
My father.
Second, the theme of the event:
A grateful father
Third, the activity time:
20xx June 15
Four. Location:
Zhucheng Bai Sheng shopping mall
Verb (short for verb) activity:
Activity 1: June gift, dressed as dad-colorful win the grand prize
Where should I take my father on Father's Day? Come to Parkson Shopping Mall! Father's day ceremony
Choose things to prepare all kinds of clothes and accessories for dads! From suits of European and American brands to casual T-shirts on weekdays, there are many! Let dad be the most stylish "trendy dad" in June! Of course, not only dad, but also boys might as well take this opportunity to buy some clothes for themselves!
During the activity, anyone who buys goods with a discount of more than RMB can buy them with a small ticket.
Participate in colorful winning prizes, draw a Father's Day gift for my father and present a beautiful Father's Day gift for my father.
First prize: an electric fan (reference). Special prize: an optional dress.
Second prize: advanced razor (reference) First prize: designated goods.
Third prize: an advanced tie (for reference) Second prize: discount after buying goods.
Lottery rules:
Somewhere in the shopping mall, there are two lottery boxes, both of which contain three kinds of table tennis.
***6 balls, 3 in blue, 2 in yellow and red 1.
As long as customers grab the same color from two boxes twice in a row, they can get it.
The corresponding award-winning prizes. Red first prize, yellow second prize, blue third prize
Prize setting:
Grand prize: choose a dress;
First prize: giving away the designated goods.
Second prize: 20% discount on the purchase of goods;
Third prize: 30% discount on the purchase of goods;
(2) Details of activities:
A) Put a long promotion table at the entrance and exit of the checkout counter in the shopping mall and spread it with red cloth; Put two lottery boxes on the table, and each box contains five kinds of table tennis *** 1 1, which are four white, three blue, two green, yellow 1 and red 1.
B) As long as the ping-pong balls that customers grab from the box twice in a row are of the same color, they can get the corresponding winning prizes; The red ball represents the grand prize; The yellow ball represents the first prize; The green ball represents the second prize; The blue ball represents the third prize; The white ball represents the fourth prize.
4. Award for Dad's Dad
Set up a stage in front of the shopping mall and hold a fun game of "Winning the Prize for Father (Autumn Tour Plan for Primary School 20xx)", that is, let the children put on an eye mask and find out who their father is. Slogan: Award for father!
(1) Activity details:
A) Choose 5-7 pairs of father and son from the live audience. These children should be between 4 and 7 years old. The fathers put on the same clothes provided by the mall and stood aside. There should be a number plate on the cover of the clothes, and the number corresponds to the number on their children.
B) blindfolded the children, and the host led them one by one to their father. You can touch and smell them, but you can't talk or do other suggestive actions. Violators are disqualified. After the child finds his father, he stands behind him, but he can't take off his blindfold. Then finish the game of finding a father for the children below. C) When all the people find their father, they will take off their blindfolds and see the results.
D) If the father can be found accurately, the child will get a meal coupon from KFC or McDonald's, and the father will get a shirt. Other children who can't find their father will also get a nice food or drink (around 5 yuan).
Verb (short for verb) Advertising and budget:
1, promotion of XX registration film in June 19- 17. Budget amount: 20xx yuan
2. The radio station will broadcast at some time in June 19- 17 (to be determined). Budget amount: 1000 yuan
3.5,000 paper leaflets. Budget amount: 500 yuan
Corporate Father's Day Activities Solicitation (IV) On Father's Day on June xx, in order to reflect the distinguished courtesy of the hotel to its guests and create a good happy and peaceful consumption atmosphere, a series of activities were carried out with the focus on holiday feedback and room promotion to enhance the overall performance of the hotel. This plan is formulated through consultation.
1. During Father's Day: "200,000 yuan cash coupon for the room to send the storm"
On Father's Day, men who consume western food will be given a nourishing stew or a glass of red wine (coupon).
◆ Older people over 60 enjoy a 50% discount on Western buffet.
◆ Father's Day, send VIP guests Father's Day cards, room experience coupons, etc. In an envelope.
◆ Special room for Father's Day: 268 yuan/night. Reservations are required before June xx.
◆ On Father's Day, spend 1500 yuan at the meeting and give away a room experience coupon with 50 yuan face value.
◆ On June xx, anyone who spends 65,438+0 on western food, sauna and entertainment in 500 yuan will receive a gift (one of the following):
A, swimming card or fitness card 1 (free use for one month)
B, room experience coupon 30 yuan (this coupon is limited to 1 coupon at a time).
Second, the main marketing activities in late June
1, through the "cash coupon gift storm", to attract customers to spend back, and at the same time, to strictly control the quality of service, the inspection team of the general office set up a customer service center, set up complaint books and complaint hotlines in various departments, and the daily complaints were collected by the inspection team and handed over to the general office for handling.
2. Issue 2680 yuan/set (10 coupon) x 100 set = 260,000 room packages to support the promotion activities of various business departments of the hotel, so as to lock in key customers and increase cash flow.
3. If you buy a room package or sauna package, you can enjoy:
You can enjoy a 8.8% discount (one month) when you go to the sauna;
The minimum consumption room (three nights) can be exempted from entertainment consumption.
On xx, June 4, the entertainment department will set up consumption prizes in large, medium and small rooms every Saturday to encourage guests to spend (the prize level can be divided into 800 yuan wine card, 500 yuan wine card and 300 yuan wine card).
5. Other suggestions: Karaoke competition can be held in the lobby; Or invite a guest to lay the foundation for the popularity of next month's activities; Sauna strengthens package promotion and locks VIP customers.
Third, the publicity plan
1.In June, 5,000 comprehensive leaflets were designed and printed and publicized.
2. Websites, LEDs, banners, posters, TV advertisements and newspapers should be released at the same time.
3. SMS group sending: VIP customers, contracted customers, manufacturers, Taiwanese businessmen and travel agencies.
4. Layout of holiday environment
Father's Day: greeting cards, small banners in the hall, flags and posters.
/kloc-June of 0/9 is the annual Father's Day. As a country of etiquette, the Chinese nation has always attached importance to filial piety and returning kindness, so we should make full use of this opportunity to carry out interactive family culture marketing.
1. Activity theme: caring for parents and filial piety, * * (mall name) giving gifts and offering true feelings. I am your pride, and you are my sun. 2. Activity time:
Third, the purpose of the activity: to awaken the concept of respecting the elderly in people's hearts, remind people of the arrival of festivals, and at the same time seize the hot-selling goods related to festivals for promotion.
Campaign slogan: Father's love is the heaviest love in the world. With it, you will have the greatest wealth in the world. On the occasion of Father's Day, let's bless our great father. Interactive activities: Father's Day in shopping malls.
1, subject: "Dad, I want to tell you.
Time: During June1July-June 19, customers can write down what they want to say to their father on the message board in the lobby. (All employees can participate). The exhibition board is placed in the position of seprit and will be on display for 2-3 days.
2. Welcome the Universiade, good luck and happy dribbling. Activity method: it will be carried out on a 20-meter straight runway, with one end of the runway as the starting point and the other end as the end point. At the beginning of the game, two groups of father and son/father and daughter set aside two balls (basketball and volleyball) with a wooden stick at the starting point, hit the "ball" to the "ball fence" and stopped at the moment when the second ball entered the "ball fence".
Rules of the game: 1. On the way to catch the ball, as long as any ball rolls off the runway, it will be eliminated immediately.
In the competition, you can only drive with a stick, and you can't use your hands and feet.
4. In chronological order, the one with less time ranks first.
Awards setting: men's wear with a value of 596 yuan for the first prize in Desburg Road, a set of T-shirts with a value of 328 yuan for the second prize in Desburg Road, two ties with a value of 298 yuan for the third prize in Desburg Road, and men's socks with three encouragement prizes 1 5. Registration time: May 26th-June 15. Registration place: shopping mall service desk Competition time:
Venue: assistance from other departments in Gate Square: Please ask the promotion department to communicate with the property in advance, and ask the loss prevention department to arrange personnel to maintain order on the day of the event. 6. Commodity promotion, theme: Happy shopping, surprises waiting for you. Content: On June 19, on Father's Day, you can participate in the lucky draw if you shop at the department store for over 288 yuan. A single ticket is limited to two awards: the first prize Desburg Road is worth 596 yuan for men's wear, a set of T-shirts worth 328 yuan for 1 second prize Desburg Road, two shirts worth 268 yuan for the third prize Shen Lei, and three men's socks worth 15. Theme: Gratitude, Feedback, Passion: 19 On Father's Day in June, you can get a pair of men's socks worth 38-58 yuan when you buy over 398 yuan (before the quota 10) in this men's clothing brand. Distribution location: All men's wear counters, except some counters on the third floor of June 65,438+08-65,438+09 department store, buy 65,438+000 for new men's wear and 70/60/50 yuan for old models.
In the first part of the stadium, the main passage on the fourth floor is hung with flags. (20 pieces), small exhibition boards are placed on the stairs on the first to fourth floors. (3) Each cashier receives the activity registration form (*** 100), and an information desk is set up next to the cashier on the 4th floor. In the second part, large exhibition boards are placed outside the department store area, and glass stickers are placed at the supermarket door for regular publicity:
The first part is live and in-store broadcast, and the second part is off-site and free shopping bus promotion.
5. Large display boards at the entrance of department stores, glass stickers in supermarkets, and short messages.
Cost estimation:
6. The prize cost is 3364 yuan (sponsored by men's clothing suppliers), and the publicity cost is 65438 yuan +0.500 yuan. The effect evaluation and prediction will stimulate Longhua's household consumption and increase men's wear sales.
7. This activity is highly relevant. Use games, gifts and other promotional means to unite supermarkets, guide the strong passenger flow of supermarkets to department store consumption, upgrade the third floor, and enhance the overall sales of department stores.
8. The activity has the selling point of attracting children, driving parents to spend in Longhua area and improving their competitiveness in the same industry.
9. The activity has a lasting influence, which can continue to be promoted and expanded in summer vacation and winter vacation, forming a unique shopping center in Longhua business district.
Collection of theme schemes for corporate Father's Day activities (6) I. Theme of the activities
Warm June, grateful for father's love.
Second, the purpose of the activity
Take Father's Day as an opportunity to hold a series of family-friendly activities to promote store sales and enhance Wanda's corporate image of caring for society.
Third, the background of the incident
The main consumer groups of Wanda Commercial Plaza are young people. Father's Day, an exotic festival, is of great significance to young people, because it contains rich family elements and is also worthy of social promotion and publicity. Our company plans to seize this opportunity, support the new opening area of Block B, and plan and implement related activities to achieve good social effects and promote the sales of 49 stores.
Fourth, marketing strategy.
The analysis shows that Wanda Commercial Plaza has a large and stable passenger flow, and a large-scale roadshow will be held on Father's Day, which will cost a lot but the effect is not obvious. It is planned to adopt the promotion method of creating atmosphere in infield, with relatively small investment, relatively long duration and obvious promotion effect.
This kind of publicity is based on the emotional needs of consumers, and it can be said that the nuances see the truth. Moreover, this kind of publicity is public welfare, and customers will not have any resistance at all, which will play a very good role in establishing the corporate image of Wanda Commercial Plaza, an emotional and responsible public welfare society.
Verb (abbreviation of verb) I-word duration
June 10 to June 17, _ _.
Activity of intransitive verbs
Fully communicate with the merchants, send a circular letter to all the merchants in the store to inform them of the activities, so that the merchants can fully understand the activities and actively cooperate with our company to carry out this activity.
Create a grateful and warm atmosphere. POP billboards have been added to every merchant's shop, and the glass door at the door and the national flag hanging in the infield have been replaced with Father's Day content. The bottom pattern design of each content is the same, but the text content is as different as possible, which is related to Father's Day. For example:
(1) The third Sunday in June is Father's Day every year;
(2) A festival that should not be forgotten;
(3) Father-the gentlest name for a man;
(4) fatherly love is equally great and selfless;
(5) Tell Dad I love you boldly;
Do you remember when your father's birthday is?
(7) Remember to call Dad to say hello;
(8) Father's holiday is only one day a year;
Did you celebrate your father's birthday?
(10) Are you ready for your father?
(1 1) A gift and deep love for my father.
Write love boldly-thank your father for his love and bless him. Set up a simple wishing table in the lobby on the first floor of Block B and Block C, with the theme of writing love boldly-thank your father for his love and bless your father on the back board. Free pens and greeting cards will be provided at the scene, and customers will write their own words of blessing to their fathers on small greeting cards and stick them on the wishing table to express their wishes to their fathers.
Because the cashier can't be unified, if you send a card for shopping, the authenticity can't be guaranteed and the participation will be reduced. Therefore, unconditional gift cards are adopted to simplify the process and enhance the participation and public welfare of the activities.
Drive store sales to create a strong atmosphere of gratitude for Father's Day, and at the same time strive to drive store sales, specially design and make small friendly signs with a unified style for Father's Day and distribute them to merchants. For example:
(1) Take me home and give it to my father.
Are you ready for your father's present?
(3) Grateful for fatherly love;
(4) a gift for dad;
(5) The best gift for Father's Day;
(6) come and choose a gift for dad.
Seven. anticipated/desired/intended effect
The form of the activity is relatively simple, and large-scale activities such as roadshows are not adopted, and the investment is not large, but it can create a warm atmosphere and bring direct effects to infield sales. From the long-term interests, it is conducive to cultivating customer loyalty. Launching publicity activities on Father's Day can establish a caring and humanized image of Wanda Commercial Plaza in customers' minds, enhance our company's public welfare image and reputation, form customer loyalty and create conditions for future business development.
Eight. Activity cost
Glass door head painting (12 pieces): 600 yuan.
Infield flags (45): 1 250 yuan.
Publicity board (300): 1 500 yuan.
Friendly sign (500): 500 yuan.
Wishing table (2): 1 400 yuan
Wish card (1 500): 500 yuan
Total cost: 5 750 yuan.
Solicitation of theme schemes for corporate Father's Day activities (Part VII) It was learned from the Youth League Committee that the company will hold a large-scale activity with the theme of "Father loves mountains and true feelings last forever" on June (Saturday). After receiving the notice, the workshop directors and assistants are requested to convey the theme of the activity to the workshop staff, encourage everyone to participate in the activity, actively cooperate with the staff of the Youth League Committee, and strive for a complete success of the activity.
Attachment:
This activity will be divided into two themes:
Event theme 1:
Put a film praising father's love in the TV room;
Title: Ocean Paradise Time: June (Saturday) 8: 00 p.m.
Venue: TV room (if there are many viewers, the venue will be changed to the first floor of the staff canteen)
Activity theme 2:
Some people say that my father loves mountains, others say that my father loves the sea, but how much love is told to my father? Friends, pick up your pens, surge your thoughts and write a sincere article for your father with your heart! Let's speak out our love for father. Please write an original article about our father with the father's love as the keynote and Father's Day as the background. There is no limit to the genre and number of words in the article. I hope my friends will take this activity seriously, because it is a gift for my father.
Participants: all employees of the production department, activity time: June10-June 16.
Awards: There will be first, second and third prizes and excellent prizes. In addition, the winning articles will be exhibited in Tektronix and the public column, and a beautiful gift will be given.
Distribution departments: plate-making workshop, cutting workshop, sewing workshop (1234), ironing workshop 1, ironing workshop 2, and packaging workshop.