So, can Zibo's case be replicated or reproduced? Today, let's talk about this topic.
In my opinion, the situation in Zibo cannot be repeated. Because Zibo is not the only famous barbecue city in China, why are other cities not so hot, but Zibo so hot? ! That's because when Zibo became popular, it was very valuable that it could do a good job of supporting, surrounding and supporting, and establish the ecology of the whole city by driving the development of barbecue spots.
This sincerity is reflected in the dribs and drabs of service, and Zibo can achieve the ultimate in every detail. Why people are so angry now is a thought-provoking question. If it can be done by re-engraving, then everyone has succeeded. Just like Jinzhou, the barbecue in Jinzhou is also famous, but it is not popular. I will come to Zibo for investigation and study this time.
That is, from April 16 to April 18 this year, Ma, Party Secretary of Linghe District of Jinzhou City, personally led a team to investigate the development of barbecue industry in Zhangdian District and Linzi District of Zibo City. From April 24th to 26th, Tao Pan, deputy head of Taihe District of Jinzhou City and director of the Fifth Bureau of China Merchants, also led a team to Weifang, Zibo and other places in Shandong Province to carry out investment investigation activities. Of course, the directors of cultural tourism bureaus in several other cities have also been there.
Some netizens commented that this is a live copy of homework.
Some netizens also believe that there is room for development anywhere. You should use your heart and brain to avoid young children. "The barbecue is out of the circle, but it is not just a barbecue."
Some netizens said that the barbecue in Zibo is not only economic, but also political.
Speaking of this, I thought of a company in Xuchang, Henan, Pang Donglai. Welcome to take photos and study. The company's rules and regulations are transparent, just look around and have everything for you to learn. However, there are so many enterprises in China that they can learn very little, just like the story of "fishing under the sea can't learn" written by Huang Tieying.
Therefore, Zibo's success is due to Zibo's "Zibo Spirit", a real respect and understanding for consumers. This spirit can't be copied in short-term study, and it needs to be constantly implemented and practiced in daily work.
If it must be re-engraved, it should be effectively developed and upgraded on the basis of the original characteristics to achieve perfection. You can think and try from the following aspects:
Create a consumption atmosphere: We can create a consumption atmosphere in various ways, such as holding a garden party in summer, or trying a food trip in hot summer to attract more people to the local area, thus stimulating consumption such as catering and shopping.
Pay attention to local characteristics: each city has its own unique culture and characteristics, and these elements can be integrated into tourism activities.
Improve service quality: In tourism, service quality is one of the key factors to attract tourists. By training staff, improving service attitude and strengthening health management, we can improve service quality, retain tourists and bring more consumption opportunities.
Positioning consumer groups: By digging deep into the consumption habits, preferences and characteristics of target groups, more personalized and high-quality tourist routes and services are launched to meet the demand.
In short, each city has its own unique scenery, history and culture. How to tap local characteristics and form themed cultural tourism products is the key point for the director of Cultural Tourism Bureau to be "glad you came" and "worth coming". Facts also show that, on the one hand, the director of the Cultural Tourism Bureau is out of the circle, and on the other hand, the barbecue in Zibo is very popular, which makes us feel that the barbecue in Zibo is not as simple as the barbecue.