Anta (full name: Anta (China) Sporting Goods Co., Ltd.) is a comprehensive sporting goods enterprise integrating manufacturing and marketing. Founded by Ding Yu 199 1 in Jinjiang, Fujian, it focuses on providing professional sporting goods with high cost performance for ordinary consumers.

Anta is mainly engaged in the design, development, manufacture and marketing of Anta brand sporting goods (including sports shoes, clothing and accessories), which was listed on the Hong Kong Stock Exchange on July 2007 10.