In 2008, Caser, an Italian fashion underwear brand, settled in China and established Qingdao Kaidiya Clothing Co., Ltd. in Qingdao. It has six central departments, including marketing center, sales center, R&D center, commodity center, administrative center and financial center, and implements the brand operation mode of separating production and sales.
Kaiser Leather is the only enterprise that has been rated as "King of China Leather" by china leather Industry Association for six consecutive years. At the same time, it has the honor of "China Famous Trademark" and "National Inspection Exemption for Product Quality". Caesar's women's dress has a unique style, keeping up with the European and American fashion trends, and conforming to the oriental aesthetics and body shape.
In 2006, Caesars Women's Wear was rated as "export inspection-free product" by AQSIQ, and "the most popular clothing brand" by Fashion Times and China Department Store Business Association in 2003.
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Historical background of Caser brand:
During the period of 1899, the designer Giorgio was moved by the artistic urban architecture and humanistic atmosphere when he was playing in Rome, Italy. In September of the same year, he opened a casual clothing store in Via Nazionale Street in Rome, and decided to name it after Julius Caesar, the legendary figure of ancient Roman culture. On the one hand, he hopes that this name will bring him courage, and on the other hand, he hopes that the name Caser can be used as a carrier to inherit the spirit of ancient Rome and spread all over the world.
In the early years, George's design was mainly aimed at the clothes that positive women wore in private places in the city. However, due to the social atmosphere and strict ethical requirements at that time, George's design was attacked by public opinion, and his shop business was also affected. As a result, 190 1 was forced to close due to poor capital turnover, and George suffered a major blow.
But with the support of his wife Aviya and friends, he started his business again in Milan on 1902. As a pioneer of underwear and casual wear, Giorgio's Caser store attracts more and more customers because of its unique needs. Its simple and smooth design and excellent materials have accumulated fame and funds for a long time. Caser's store in 1905- 1965438.
During World War II, this was a turning point in Cather's history. Its design broke away from his father's strict academic norms, integrated the essence of Greek and Roman classicism, and added the form of Italian Renaissance, creating Kassel's unique style. 1938, Kassel brand underwear was officially launched, and Italy Caesar Clothing Co., Ltd. was established.
Baidu Encyclopedia-Caesar (China) Co., Ltd.
The official website of Kassel Qingdao Kaidiya Clothing Co., Ltd.-Kassel brand story
Official website-Castle Qingdao Kaidiya Clothing Co., Ltd. Castle brand introduction.