On June 9, 20 18, the State Administration of Radio, Film and Television issued a notice on immediately stopping broadcasting illegal advertisements such as "O soaked fruit and milk". The notice pointed out that some TV advertisements promoting "O-soaked fruit milk" and "Shawa cocktail" contain plots such as showing students' puppy love and boys' and girls' drinking feelings, and their value orientation is biased, which is easy to mislead minors and affect their healthy growth.

The State Administration of Radio, Film and Television has decided that from now on, radio and television broadcasters at all levels will immediately stop broadcasting the above-mentioned advertisements, conduct a comprehensive inventory of all the advertisements being broadcast and about to be broadcast, strictly check and guide them, and ban them if there are similar violations, and resolutely put an end to such violations.

O soaked fruit milk is a fruit milk drink under the banner of Want Want China. Want Want official website display is divided into three types of packaging, namely Want Want O single row of soaked fruit milk 125ml (original flavor), Want Want O single row of soaked fruit milk 125ml (strawberry flavor) and Want Want 0 soaked fruit milk 1.5L (wedding version). Want Want O bubble fruit milk advertisement is also divided into three articles, namely, O bubble fruit milk (kissing article), O bubble fruit milk (driving article) and O bubble fruit milk (enjoying article).

Contemporary Pioneer-SARFT: Stop broadcasting some versions of advertisements such as "Slimming Legend Sticker" immediately.