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How to solve the three major pain points of oral broadcast?
Dictation pays attention to the depth of content knowledge points, with many dry goods, strong logical content structure, strong lens expression and reasonable scene layout. It is difficult for ordinary people, because they need to have enough knowledge reserves and very strong writing and logical thinking skills. But don't worry, even if we don't have all the abilities, we still have a chance to do a good job in oral broadcasting. For example, if our copywriting ability is strong, then we will polish the content deeply, distinguish ourselves from our peers, and let our scenes flow by the way, so that users will ignore the lack of expressiveness and tolerance of some of our shots.

I tell you, the biggest obstacle for ordinary people to become professional players is not hard training, but the lack of cognition in speech and expression, especially the lack of logical speech ability, which is fatal. Because our common people's language habits are short sentences, such as have you eaten? Where are you? Please recall, can you speak for more than ten seconds in a row? Don't brag, just try.

First, I don't practice long sentences. So how to overcome it? Actually, it's not difficult. Just read more and recite more, and practice deliberately.

Second, there is no focus in speaking, and I like to lay down a lot of nonsense. The characteristic of short video language is that the explosion point is in the front. If a word is not to the point, others will take it away. The same is true of oral broadcasting. You should tell the conclusion first, then the reason, put more hooks and less fart.

Without understanding the underlying logic of speech, it is impossible to show that kind of firm confidence in micro-expression by blindly copying and imitating other people's language and speech. His heart is empty, and so are you. When you speak, your sense of identity will be very vague, that is, the lack of aura will lead the audience not to believe that you are true. The core of short video is not reality, but realism, which is a kind of control over the scope of emotional power. One second after the audience enters the play is good content.

Identify yourself visually, and then listen to your speech. The aura is not enough, the aura is wrong, no one listens to what you say, and no one watches your film. This is a simple fact. To put it bluntly, making a short video is an actor, and everything he plays must look like. If you really want to make money, don't brag about being practical, but brag about being practical.