Promoting agriculture and helping the poor has always been one of Alibaba's core strategies. In Ali's poverty alleviation strategy, the focus is on rural revitalization. Ali changed from helping agriculture and helping the poor to promoting agriculture and helping the poor. On the basis of realizing the transformation and upgrading of traditional agriculture, he formed new industries, new formats and characteristic industrial belts, reshaped the economic structure of poverty-stricken areas, ignited new hopes for farmers to get rich, and finally achieved poverty alleviation. Ali also specially created the "Promoting Agriculture and Poverty Alleviation Channel" to support the country's precise poverty alleviation.

As Jack Ma, Chairman of the Board of Directors of Alibaba Group, once said: "Poverty alleviation, poverty alleviation and getting rich are three different things. Poverty alleviation for mermaids, poverty alleviation for mermaids, and getting rich to make fish ponds and fish ponds for everyone. " "Alibaba's idea of getting rid of poverty is the idea of getting rich, making everyone rich and making farmers rich."