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Career planning of fashion design
Career planning of fashion design

As a fashion designer, besides the above knowledge and skills, there is also a very important factor, that is, the designer's personality. In layman's terms, it means "to be a famous teacher, be a good person first." Literally, it should be "having both ability and political integrity". The "moral integrity" here has no credibility, selfishness, haggling over personal gains and losses in advance, and no dedication, so it is difficult to be dedicated, it is difficult to think of others, and it is impossible to cooperate with others. Modern enterprises are a militarized group with division of labor and cooperation in organizational structure, and not any individual can complete the work of all departments and types of work. Therefore, designers must put themselves in a correct position and must not be arrogant. Whether designers can cooperate with others, especially those who are better than themselves, is often the key to designers' success. The so-called "one hero and three gangs" is surrounded by a large group of capable people who are willing to share weal and woe. At present, political stability, rapid economic development and the development of clothing industry provide our designers with a good environment and historical opportunity. To some extent, the key to success lies in grasping the factor of "harmony with people". The modern meaning of "human harmony" is that we can handle the relationship between good people, cooperate well with others, recognize the strengths of others, tolerate people and use people.

In addition, when competing with peers in the market, we should also be upright, and never raise ourselves by tearing down others' platforms. In the past, the bad habit of "scholars are different from each other and peers are enemies" in the era of small-scale peasant economy is no longer needed in our time. Third, the designer's behavior: can work, can study and can live.

(1) Proactive, devoted, interested and ownership.

(2) Cooperate with companies and enterprises, treat them as your customers, let them patronize your talents and recommend your ideas to him.

(3) With professionalism and team spirit, any project is achieved through the strength and completion of the team, and the best technical effect is achieved by ordinary methods.

(4) The creator of designer art is also a clothing person. I am taller than others, taller than the enterprise, so I do my duty for my career and the job I have done. There must be persistent pursuit of this industry and the spirit of innovation and exploration. Although the work is hard, we are very happy and happy.

(5) Strong design quality, high work efficiency, "fast, agile, diligent, economical and beautiful".

(6) Always operate the market from the perspective of investors. We can only succeed, not fail, so as to give enterprises a minimum sense of security and reduce the number of risks.

(7) Know how to sell yourself, be a good salesman, and have plans and market data to support your design. Good at expression. Exchange ideas more. ,

(8) Have the ability to accurately comprehend, comprehensively coordinate and fully demonstrate.

(9) Understand the clothing market and brand operation, and realize the advantages of the brand. Learn from customers, because they represent certain consumer groups, trust their intuition, and correctly analyze, summarize and judge according to their opinions.

(10) Be familiar with the market, have the ability to observe, analyze, lead and develop, (know how to look at the explosions, know which ones are good to buy and which ones are still under development), go deep into the market, choose cars without closing doors, and enjoy success, not to mention imagination. Have independent ability.

(planning → strict control → decentralized operation → task achievement → whole pallet operation).

(1 1) Learn to tell stories (sforybody): internal team communication version of design department, market coordination version, designer series version: personal brand, brand series version: market brand.

(12) The design scheme has the advantages of short frequency, quick effect and combination of artistry and practicality. (that is, the combination of academic school and marketing school).

(13) master the six basic conditions of fashion design: who wears it? When will you wear it? Where can I wear it? What to wear? Why are you dressed like this? How to wear it?

(14) Work hard, have fun, study happily and live happily. Avant-garde, passionate, confident, optimistic and young. In short, as a qualified fashion designer, excellent moral character is the first condition.

1, painting foundation and modeling ability

Drawing foundation and modeling ability are one of the basic skills of fashion designers. Of course, there are some former design masters who can't draw, but he needs to be more outstanding in other aspects. However, if some people can't express their design ideas well through painting even after systematic study and training in school, it will bring great difficulties to their creation.

Only with a good painting foundation, can we accurately express the designer's creative ideas in the form of painting through the expressive ability of design modeling, and on the other hand, we can better appreciate the rhythmic beauty and rhythmic beauty of clothing modeling in the process of design and painting, thus giving designers inspiration.

At the beginning of the 20th century, Bauhaus once put forward that "the purpose of design is people, not products", especially clothing itself is the external covering of human body, which is closely related to human body. As a designer, only by having an accurate and comprehensive understanding of the proportional structure of the human body can we better express the beauty of the human body in three dimensions, which is the basis of design.

2. Rich imagination

Creativity and imagination are the wings of fashion designers. No matter how good the skills of designers are, they can only be called craftsmen or tailors, not the real design market. The essence of design is creation, and participation itself contains innovation and unique significance. Flowers, birds and trees in nature, decorative objects around us/rich national and folk themes, music, dance, poetry, literature and even modern lifestyle can give us good inspiration and design inspiration. For thousands of years, in the long history of clothing, it is precisely because of the rich imagination and original spirit of our predecessors that we have left us rich and precious wealth.

In the history of western fashion design, those famous iconic fashion designers are ingenious in redesign with their unique creativity and imagination. Especially in 1930s, Shapiro Reilly, an influential Italian female designer, designed her shoes as a button on her head and her pocket as a drawer. Her rich imagination, humorous image and bold and unique design style are highly praised by future generations. (Interview Network www.mian4.net)

3. Mastery of styles, colors and fabrics

Style, color and fabric of clothing are the three basic elements of clothing design.

The style of clothing is the external contour modeling and component detail modeling of clothing, and it is the basis of design change. The external contour modeling consists of the length and latitude of the garment, including waist line, skirt length, shoulder width, hem looseness and other elements. The most common contour shapes are "A", "X", T, H, O and so on. The external contour modeling of clothing forms the lines of clothing, which directly determines the popularity of styles. The modeling of parts details refers to the design of collars, sleeves, pockets, cutting structures and even pleats, zippers and buttons. :

The color change of clothing is the most striking part in the design. The color of clothing is the easiest to express the design feeling and is easily accepted by consumers. Hot red, hearty yellow, quiet blue, holy pendulum, simple gray and hard black, each clothing color has rich emotional representation, giving people rich connotation association. In addition, color has the feeling of light, strong, cold, soft and hard. Of course, color can also remind us of taste and smell. #

Mastering and using the characteristics of clothing fabrics is an important condition for immature designers. Designers should first understand the differences between the thickness, softness, smoothness and smoothness of fabrics, and carefully understand the differences between styles and brands through different drape, luster, clarity, heaviness and different elasticity and drape of fabrics, and use them flexibly in design.

The perfect combination of fabrics with different textures and textures can better show the designer's artistic foundation and taste. The various shapes of clothing styles are not only shown in the design drawings, but also realized by different fabrics and cutting techniques. Only by mastering and using fabric design skillfully can we be handy.

The style, color and fabric of clothing are indispensable, which is the basic knowledge that designers must master. The mastery and application of basic knowledge such as styles, colors and fabrics can also reflect a designer's aesthetic taste, taste and artistic skill to a certain extent.

4. Understand structural design, cutting and sewing.

The study of structural design and cutting technology is also the basic knowledge that fashion designers must master. Structural design is a part of style design, and all kinds of shapes of clothing are actually completed by cutting and changing the size itself. If you don't understand the fabric, structure and cutting, the design can only be "an armchair strategist". Don't think that structural design and cutting in the company are the business of printing masters. A designer who can only draw pictures but can't print is definitely not a perfect and mature designer. Without understanding the pattern and structural changes, the design will be unreasonable, immature and even impossible to achieve.

Students in schools often encounter such problems. Because they can't make a pattern yet, they can only ask the master to make a pattern of the clothes participating in the competition, but what they draw is an effect, which is completely out of shape and can't achieve the desired effect. It can be seen that the board itself directly determines the shape and overall effect of clothing. In the 20th century, many masters directly started with the cutting and structure of clothing, and regarded these as very important design languages, such as Valencia Card, Longman, Vionett, Sanben Yaosi and so on. We can see that the structural design of clothing is rich in connotation and unique in expression, and its deep, implicit and unobtrusive style is worth savoring. If we are not proficient in cutting and structural design, our appreciation of the works will only stay on the surface, and the design can only be an empty shelf, which cannot stand scrutiny and inspection.

Sewing is also the key to fashion design, and all kinds of sewing skills and methods we don't know will also affect our study of structural design and cutting. The way and effect of sewing are also part of the design. Different sewing methods can produce different appearance effects and even special texture effects. Some designers use "sewing effect" as a design language to try new effects, which is very popular in sincere design. This requires designers to be familiar with all kinds of processing equipment and special parts of garment sewing in the garment industry, and familiar with the processing technology of knitting and weaving, so as to be handy in design and application.

5. Understand the theory and history of fashion design.

The primary stage of fashion design is to master some basic technologies and skills. A successful fashion designer should have a design mind and keen creative thinking. It is not enough to master the basic skills and draw beautiful renderings. At present, clothing design majors in art colleges have set up clothing theory courses. Through these courses, students can learn about Chinese and foreign art history, design history, costume history and costume aesthetics, at the same time, they can broaden their horizons, broaden their design ideas and stimulate their design inspiration.

In particular, learning the history of Chinese and foreign clothing development, its long-standing clothing evolution can provide us with a lot of design inspiration. Ancient Egyptian style, ancient Greek style, Gothic style, Baroque style and Rococo style can be seen everywhere in the works of modern fashion masters. Only by understanding the history of Chinese and western clothing development and the evolution of modern clothing can we base ourselves on modernity in the history of design and predict the future. Understanding the changes in the development history of Chinese and western clothing will also help you understand the differences between Chinese and western clothing, and the city itself will understand how to face western clothing as an oriental fashion designer, how to embody national style in design, and how to win a place in the world clothing stage.

6. Master the history of clothing development in the 20th century and master the style.

It is a shortcut to become a fashion designer to understand and master the history of fashion development and the styles of masters in the 2nd century. From channel in the early 20th century to Gariano in the early 20th century, every designer left us with eternal beauty in the history of clothing: elegant and romantic low-waisted skirt with suspenders in the 1920s and 1930s; Elegant and rich high fashion in 1950s; Rebellious and weird hippie/punk costumes in the sixties and seventies; In the 1980 s, broad shoulders and loose masculine professional women's wear; Charming lace and * * clothing in the 1990s ... Only by studying the development history of clothing in the 20th century can we understand the design style and artistic expression of the masters of that era, thus providing reference for our own clothing design.

80-90 years, German design master Karl 66; Lagerfeld is the chief designer of the channel company. In order to reverse the predicament of channel companies at that time and inject new vitality into them, Karl 66; Lagerfeld first became familiar with the design style of Chanel brand, so that he could recite one and explain every style in channel's decades of history. After fully understanding the channel style and design history, Karl Lagerfeld changed the dullness and monotony of channel clothing, and introduced pastel and * * channel clothing in the 1990s, which revived the channel clothing and won the love of young women again, thus restoring the vitality of the channel brand in the past.

It can be seen that every designer has to make considerable efforts to make the designed works recognized and successful! This is the career planning of fashion designers: fashion design major.

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