Knights of Li Ning Meituan can be purchased at Li Ning official website or the official flagship store. The US delegation invited Li Ning to make a takeaway and designed a set of 7 17 concept rider clothing for the takeaway rider. It is reported that this rider's clothing is based on the theme of "Future Knight", and the design is both futuristic and practical. Meituan takeaway hopes to improve the rider's work experience and make the rider more comfortable and comfortable to work.

Brand introduction:

Li Ning Sporting Goods Co., Ltd. was established in 1990. After 30 years of exploration, it has gradually become a leading international sports brand company representing China. Li Ning Company adopts multi-brand management development strategy. In addition to its own core brand, Li Ning also owns Le Tu brand (LOTTO), AIGLE brand (Aigle) and Heart-moving brand (Z-DO). In addition, Li Ning Company holds Shanghai Shuangxi and wholly acquires Kaisheng Sports.

At the beginning, Li Ning's slogan was "Hope for a New Generation in China". After adjusting the product positioning through "encircling the city from the countryside", Li Ning Company launched a more pragmatic advertising slogan "Step by step to win", and even launched the slogan "Anything is possible for Li Ning" to further interpret the brand concept.

Starting from 1997, based on the analysis of the market demand of sporting goods in China, Li Ning Company realized the huge consumption potential among young people, and decided to change the brand design style from a single popularization to a "fashionable, young and personalized" city brand.

During this period, Li Ning Company believes that development determines the market. In the advertisements of this period, Li Ning Company used the advertising slogans of "Keep the wonderful things for yourself", "I exercise and I exist" and "New Monsoon Movement".

The above contents refer to Baidu Encyclopedia-Li Ning Sporting Goods Co., Ltd.