Not necessarily. Now many satellite TV stations are also broadcasting live, and they interact with the audience by telephone. It is necessary to broadcast live for Shenma to enliven the atmosphere. You think the Spring Festival Gala is a live broadcast, and how lively it is for the whole family to watch together. Sending a text message or calling to receive an award on the spot will make you unhappy, but if you record it, you will not be able to reach the festive atmosphere of the New Year.
I just wrote it myself, I hope to adopt it!