The employment direction of broadcasting and hosting art major (etiquette culture and public relations etiquette) is to engage in public relations personnel, news spokespersons, non-media hosts, social etiquette personnel, tour guides, models, commentary, film and television advertisements, corporate image representatives and other work in various enterprises and institutions. Etiquette and public relations are becoming more and more important in modern society. This major has good employment and good treatment, and it is a talent urgently needed by society.

Training objectives: this major mainly trains senior professionals engaged in etiquette culture for various enterprises and institutions, such as public relations personnel, spokespersons, non-media hosts, social etiquette personnel, tour guides, models, commentators, film and television advertisements, and corporate image representatives.

Main courses: etiquette culture, Chinese and foreign etiquette foundation, public relations practice, etiquette activity planning, language communication art, artistic language expression, body modeling, performance foundation, etc.