Unified, Master Kong and other instant noodles collectively raised prices. A securities company issued a notice that the retail price of instant noodles will rise in June 5438 +2022 10. The ex-factory price and retail price of several leading enterprises, such as Master Kong and Uni-President Instant Noodles, will rise, which may reach more than 10%. The price increase of instant noodles means that the instant noodle industry adjusted its price for the first time after ten years. However, no price increase was found in many stores. Just before and after the Lantern Festival in 2022, a reporter visited a number of online and offline stores and found that the price of instant noodles was similar to that of Master Kong, and there was no price increase. Even some products are being promoted, which is much lower than the normal price. Offline merchants also said that they have not received the price increase notice from the manufacturers. However, some shop assistants said that after some products were repackaged, the grams of instant noodles were less than before, and the price only rose slightly. In fact, not reducing prices is also a disguised price increase. However, this slight change does not seem to have any impact on the market.
What factors are related to this large-scale price increase? Instant noodles are fried food. In the production process, flour, palm oil and so on are needed. However, in 20021year, the price of palm oil rose sharply and will continue to rise. If instant noodles are sold at the previous sales price, the profits of enterprises will be lower and lower. Therefore, in order to alleviate the impact of rising prices of raw materials, we can only increase the sales of instant noodles, and Master Kong's instant noodles have also increased from 4 pieces to 4.5 pieces.
202 1, the turnover of master kong decreased. In addition to Master Kong, the turnover of Uni-President Foods also showed a downward trend. The reason for this phenomenon is closely related to people's eating habits. In many people's minds, instant noodles are unhealthy food. Many people give up this kind of fast food products and invest in other food industries, which has a serious impact on the instant noodle market. Instant noodles taste good and are welcomed by countless people. However, the price of instant noodles began to rise, and it can be inferred that fewer and fewer people will eat instant noodles in the future.
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