1. Brand positioning: Shadow Twelve Baskets is a luxury women's clothing brand, which belongs to Shadow Fashion Group. The brand aims to provide an elegant and exquisite lifestyle for modern women, so its products are priced higher.
2. Unique design: The design of the Twelve Baskets of Shadow combines pop art and pop culture, and expresses the brand's personality concept with patterns, lines, colors and letters. These unique design elements make its products highly recognized and competitive in the market.
3. Excellent material selection: twelve baskets of clothes are strictly selected, and most products are made of high-quality natural fabrics, such as high-grade wool and cashmere, which ensure the quality and feel of the products.
4. Exquisite craftsmanship: The twelve baskets of clothes are made with exquisite craftsmanship and the details are handled in place. For example, the stitches are straight, the threads are neat, and the wireless is first-class. These details increase the cost and price of the product.
5. Channel and supply chain costs: Twelve baskets of clothes are sold through high-end department stores and boutiques. These channels need higher operating costs, such as rent and labor, which will be passed on to the product price. In addition, the products of Shadow Twelve Baskets are purchased and designed globally, which also increases the cost of the supply chain.
6. Designer and brand influence: The twelve baskets of clothes are designed by famous designers, such as the twelve baskets of Italian designer Stefano Gioia's parent-child series, which makes the product unique in design. In addition, the influence of Yinger Fashion Group in the women's clothing industry also provides support for the price of its products.
To sum up, twelve baskets of clothes are expensive because of brand positioning, unique design, excellent materials selection, fine technology, channel and supply chain costs, designer and brand influence.