Consumption concept and consumption strategy are constantly formed in economic growth, which includes the upgrading of consumption concept, consumption ability and consumption will. For example, when drinking, from "just drink something" to "drink carefully" and "drink healthier"
This concept has gradually spread among the "emerging middle class" with spending power, making them turn to higher-end and more exquisite wine products when drinking. In terms of quality and technology, they prefer healthy and health-preserving Maotai-flavor liquor.
A few days ago, the reporter from Southern Window interviewed Wang Kaifu, Party Secretary and Chairman of Guizhou Maotai Distillery (Group) Health Wine Co., Ltd. in renhuai city, Guizhou Province. In his view, Maotai Group Health Wine Company is taking the road of upgrading consumption quality. The self-owned brand "Maotai Bulao Liquor" has demonstrated its profound historical heritage with its strength, and boldly and diversely passed on the unique charm of Maotai-flavor liquor to more people in a more innovative way.