Shanghai Auntie is a new brand of fresh fruit tea, which belongs to Shanghai Zhen Jing Industrial Co., Ltd., with the brand positioning of "Love Fresh Fruit Tea, Drink Shanghai Auntie" and focusing on providing new fresh fruit tea for young consumers. The trademark was formally applied on 20 13. 20 13 Auntie Shanghai launched the original and innovative product "Fresh-cooked five-grain tea" and put forward the concept of five-grain tea. After that, Aunt Shanghai innovatively introduced fruit yogurt into the tea track, created a series of five-grain fruit tea, and promoted the innovation of five-grain tea categories.

Starting from Shanghai People's Square, Auntie Shanghai has continuously expanded to the whole country, and has now opened more than 2,000 stores in more than 300 cities across the country. In June, 2020, Auntie Shanghai received nearly 100 million yuan of Series A financing from Jiayu Fund.