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Founder of Netease koala
The founder and CEO is Ding Lei. Netease koala is a comprehensive e-commerce company with cross-border business as its main business under Netease. On 20 15 1.9, the public beta was released, and the sales categories covered maternal and child, beauty, home life, nutrition and health care, global food, clothing bags, digital home appliances and so on.

Netease koala 100% genuine, low price every day, worry-free return for 30 days, providing consumers with a large number of overseas goods purchase channels, hoping to help users "spend less money to live a better life" and boost the double upgrade of consumption and life. Netease koala, as a media-driven e-commerce, is a strategic product that Netease Group has invested a lot of high-quality resources to build, which has solved the current situation of unequal information between merchants and consumers.

Extended data

Competitive advantage:

1. Self-operated mode: Netease Koala Sea Purchase focuses on self-operated direct mining, and sets up a professional purchasing team to go deep into the origin of products, strictly audit the qualifications of all suppliers, and set up a strict audit mechanism to eliminate fakes from the source and further ensure the safety of goods.

2. Pricing advantage: Netease Koala's main self-operated model has independent pricing power. By coordinating all aspects of supply chain, warehousing, logistics and operation as a whole, the pricing strategy can be adjusted according to the market environment and competitive nodes. Netease koala should not only reduce the purchase cost and control pricing, but also control the profit rate to control pricing strategy.

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Baidu encyclopedia-Netease koala