1. Brand premium: Snow Show is a well-known high-end skin care brand in Korea, and its products have always been known for their high quality and excellent use effect. Therefore, the products of Snow Show are usually more expensive, including moisturizing essence.
2. Component cost: The moisturizing essence contains precious traditional Chinese medicine components, such as ginseng and honey, which has a significant nourishing and moisturizing effect in skin care products. The cost of these ingredients is high, so the product price is relatively high.
3. Efficacy: Moisturizing essence is widely publicized as being able to improve many problems such as dryness, dullness and roughness of skin, and can significantly improve the elasticity and luster of skin. Because of its excellent effect, consumers are willing to pay higher prices.
4. Market positioning: Snow Show positions moisturizing essence as high-end skin care products, and its target customers are consumers who have high requirements for skin care quality and are willing to pay higher prices for high-quality products.
In short, the high price of Snow Show moisturizing essence is mainly due to its brand value, component cost, product efficacy and market positioning.