1. First, we need to know what the platform area is. For example, headlines have headline numbers in all fields: news, society, entertainment, movies, science and technology, digital, automobiles, sports, finance and economics, military, international, fashion, exotic flowers, games, tourism, parenting, slimming, health preservation, food, history, exploration, stories, American literature and love.

Sense, health, home, real estate, funny, constellation, culture, pets, legal system, workplace, comics, science, design, photography, collection, agriculture, rural areas and farmers, psychology, etc.

2. Find areas that you are good at and can cultivate for a long time. Originality helps to enhance the core competitiveness in this era of thousands of people, and then gradually improve the quality of works.

3. Choose a hot field, or be good at hot topics in the field and start learning. Collect a large number of successful cases, which can be imitated but not copied, and must be superior. As the saying goes, everyone has his own advantages.

4. Carry out deep cultivation and do a good job in operation. The Internet era is also the user era. Media marketing and operation are also audience-oriented. There must be feedback and attention, so as to facilitate the audience to change from the public to the focus.

5. Grasp hot spots and seize opportunities. Opportunities have different effects at different times.

Finally, I wish you success ~