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10 new media copy title writing rules
1. Numbers

Users are more sensitive to numbers, and the use of numbers is simpler and clearer, which arouses users' curiosity.

2. Benefits

If you want to attract users better, you can directly reflect what benefits users can get from the article in the title, which is concise and to the point.

Keep fresh

Using users' curiosity, new things can always arouse users' interest better.

4. Emotion

Everyone has a secular desire, and it is also a good way to impress users through emotions and cause * * * sounds.

Step 5: Story

Stories are most likely to cause users to spread, shape scenes, drive users and impress users, such as chicken soup for the soul and inspirational deeds.

Step 6 be anxious

Set suspense, let users dig for answers little by little, and make full use of users' curiosity.

Reveal a secret

Everyone likes to reveal secrets. Others may not know, but I know. Users generally think that what they see is what they earn, and the story behind it is also a good headline.

8. Crisis

Taking advantage of users' fear, the sense of crisis is an innate instinct, so it is also very attractive for readers to create a sense of crisis with warnings.

Take advantage of this situation

With the help of stars, celebrities and big V lights, it is also one of the common ways. For example, if a celebrity says something to do, users will be interested.

10. Hotspots

Master hot events, hot news and so on. And find content related to yourself as a breakthrough to attract users.

Regarding the 10 rule of new media copy title writing, Qingteng Bianxiao will share it with you today. If you are interested in online marketing, I hope this article can help you. If you want to know more about advertising marketing copywriting, copywriting optimization methods and materials, you can click on other articles on this site to learn.

The above is Bian Xiao's 10 rule about the title of new media copy. For more information, you can pay attention to Global Ivy and share more dry goods.