72% chocolate in Lotte, Korea tastes a little bitter, and it has a strong cocoa flavor. It belongs to dark chocolate. This kind of chocolate has little fat and not too many calories, and it won't get fat if you eat it often. Moreover, because it contains high cocoa content, it can soften blood vessels and prevent arteriosclerosis if eaten frequently. It can also prevent heart disease, and so on. Compared with these benefits, a little calorie can be ignored ~ I have been buying it in an online shop called Korea Supermarket 9, and 72% of her chocolates are real, which tastes the same as what I bought in Korea. If you really want to buy it, you can go to her house ~