After 90' s successful case of college students' entrepreneurship 1 90, the young Shejun returned to his hometown to start a business and realized his entrepreneurial dream in other places.
She Jun, a young man from Chang 'an Community in Panlong Street, gave up working in Jiangsu and Zhejiang to earn a high salary and returned to his hometown to start a business. Now he has realized his dream of starting a business in a general field.
Give up high salary and resolutely return to China to start a business.
When her peers were still enjoying the happiest time at school, She Jun went out to work under the guidance of her friends after graduating from junior high school and became one of the tens of thousands of migrant workers in Qian Qian. Because of his youth and dexterity, She Jun quickly gained a foothold in a shoe factory with more than 200 workers in Zhejiang, with a monthly salary of nearly 10,000 yuan. In the life of working outside, everything is so step by step, but every time in the dead of night, he will inexplicably look in the direction of his hometown. ? No matter how much money I earn outside, I work for others. I feel my heart is always floating, so I want to do it myself. High live is wonderful. ? She Jun said that whenever he has a rest, he will go to the crowded market to observe and understand the local people's business methods. ? After more than half a year's investigation, I found that Pleurotus ostreatus is different from ordinary vegetables and there are relatively few growers. I feel that my hometown is close to Xinxian County and the location advantage is obvious. ? Everything is ready, and the idea of the social army returning to their hometown to grow mushrooms is getting stronger and stronger. 20 12 On the eve of the Spring Festival, he and his wife returned to Qiao Liu Village in anxious to return. Through on-the-spot investigation, he changed his idea of setting up a factory in his hometown and decided to rent land in Chang 'an community, which is closer to the new city. In just over two years, the initial dream of the social army began to emerge. On the rural road not far from Chang 'an Community, a mushroom factory located in the middle of the field is particularly eye-catching, and a post-90 s entrepreneurial dream is quietly gestating here.
Face failure, learn from others and overcome difficulties.
When the reporter saw She Jun, he was watering a new batch of fungus bags with the workers. From his skillful skills, it is hard to imagine that he is famous far and near? Pleurotus ostreatus Only with a junior high school diploma, the difficulty of starting a business is self-evident. But with the indomitable spirit of the post-90s generation, he overcame one difficulty after another.
The first step is often a difficult one. Although she jun bought a lot of books on fungus cultivation and knew something about it, she still suffered the first entrepreneurial failure. ? Some Pleurotus ostreatus planted in the first month have green mold and some have gray mold, which are basically broken. ? She Jun said that due to the lack of professional skills and experience, the mycelium was immature for the first time and could not grow. Mushrooms? . Speaking of the experience of the social army at the beginning, Wu Jian, a villager, still remembers it vividly: it takes more than 2,000 bags to throw out the useless fungus bags, and a car has to pull several cars and pay 10,000 yuan. We don't think he will do it again when he is young? . There was a problem at the beginning of production, which dealt a great blow to the post-90 s Shejun, and his wife, who was not optimistic at first, began to waver. She Jun's wife Cao Delan said? The salary outside is also high, and the family is worried and tired, and the planting risk is high. Keep doing it, and you will feel more and more lost and deeper. . At this time, Shejun was anxious in his eyes. After calm analysis and pondering, She Jun bid farewell to his family and went to Lichuan and other places in Hubei alone to learn planting techniques from local mushroom growers, and invited experienced technicians to analyze the proportion of ingredients in his mushroom nursery to find out the reasons for the failure.
? Giving up when encountering difficulties is tantamount to complete failure. The original ideal can only be a dream that can never be realized. ? After nearly a month's in-depth discussion and study with technicians, She Jun felt that she had enriched a lot, and her worries about starting a business were swept away, and she was full of confidence. She Jun easily embarked on the journey home. Seeing her husband who never gave up, his wife Cao Delan secretly gave up the idea of giving up and got up early to be busy with him. Because the cultivation technology of Pleurotus ostreatus was systematically mastered and properly maintained, in April of 20 12, the social army finally ushered in the success of strain cultivation. Because it is close to the county seat, Chang 'an community has settled in many farmhouses in recent years. Facing the sales problem, he used his experience gained from working outside. Take a variety of sales models different from the traditional ones, such as giving away and learning from free goods, and open up your own sales road. She Jun said that now the auricularia auricula farm has overcome the initial difficulties in technology and sales. With the help and support from all walks of life, the annual income has now exceeded150,000 yuan.
I help my neighbors in my spare time and earn money at home.
? Fungus farms give idle villagers something to do, and many women with children find odd jobs. ? Jiing Zhang, director of Chang 'an Community, said that the workers needed by Auricularia auricula farm are mainly manual workers with relatively low technical requirements. The short working hours every day have increased the local labor income by nearly100000 yuan in one year.
The reporter learned that the workers who work here every day are mainly engaged in mushroom picking and bagging, and the intensity is quite low. Workers make money almost without affecting what they are doing.
? Now, I am very happy to earn money at home and take care of the elderly and children. ? Aunt Huang, a villager, walked over and said.
Near the interview, she jun stopped talking several times. Actually, he still has a dream in his heart. With the investment environment in Chang 'an community getting better and better, especially this year? Three? The comprehensive popularization of rural roads has brought unprecedented opportunities for rural development. He hopes to set up a planting association to involve more local villagers. He will be responsible for distributing seeds to villagers free of charge, providing technical guidance and support, forming a development model of one-stop production and marketing, attracting more merchants to Chang 'an Village, realizing door-to-door sales, and making villagers rich by planting mushrooms and other industries. Speaking of this, the face of the social army is full of joy, as if seeing that day.
Successful case of college students' entrepreneurship after 90 s 2 Chaoshan entrepreneurial wizards: investors smashed me 30 million dollars and bet that I was Ma Yun after 90 s!
? 20 14 was launched only eight months ago, and it has completed two rounds of financing, with a valuation of more than 200 million dollars, making it the most financing company among post-90s startups? Yesterday, he told his story, and investors smashed me 30 million dollars, betting that I was Ma Yun after 90!
Today is April Fool's Day, but we are not joking. We really raised $30 million!
When I use it. Do you need an exam? Sign with a black pen? Where's Wen In three words, even if we completed the $30 million Series B financing, at that moment, I felt my signature was so valuable for the first time!
Gift theory is a gift e-commerce company dedicated to helping people send perfect gifts. 20 14 went online in August, and completed two rounds of financing in just eight months, with a valuation of more than 200 million US dollars. I have to say, my parents even wonder if I have entered a pyramid scheme company, which is a small miracle. How can there be such a good thing in the world?
? Why are you willing to invest in me? I asked my investor, and he answered me like this: Cheng Hui, we think you may become a post-90s Jack Ma. We are willing to bet on you and go with you! ?
Speaking of Ma Yun, I remember that I founded my first company in my freshman year. I was called to the office by the teacher because I often skipped classes. They all say it's puzzling. Wen Chenghui, don't be whimsical. You think you are Ma Yun! ?
When I thought that I wanted to drop out of high school, my parents said? It's that Ma Yun who hurt you. There is only one Ma Yun in China. Is it possible for you to be Ma Yun? Stop dreaming and study hard. It's right to take the civil service exam in the future! ?
However, today, some investors actually said that I might become the post-90 s Ma Yun! For a moment, this? Other people's children? For me, it is no longer a myth, but a senior who can study hard and even compete with him one day in the future, which makes me feel that the suffering for this moment is worthwhile.
So, what makes investors think that I may become Ma Yun after 90?
1. Opportunities for new vertical e-commerce
The new vertical e-commerce is not just a simple category vertical, but a scene vertical. In the past, vertical e-commerce was more vertical from the physical attributes of goods, belonging to the material level, but now vertical e-commerce is more vertical from the extended attributes of goods, belonging to the spiritual level. The former is based on the common definition of commodity surface, while the latter contains the potential identity of users. This division itself contains the value orientation of users, so the operation will be more in line with users' buying habits.
The gift theory is perpendicular to the gift market. What is a gift? You can't name a specific thing, it's not a category, it's a scene, everything can be a gift, from flowers, cakes and chocolates to a big meal, a trip and a perfect time. When we cut into the consumption psychology of the gift scene, our products, content, operation and promotion are very good. In just 8 months, we have accumulated 10 million users, and now we can sell 50 million gifts a month. What is this? This is the powerful consumption power of the huge vertical demand explosion!
2. Opportunities for fragmentation of mobile time
The rise of mobile terminals makes consumption anytime and anywhere become the mainstream of consumption. Gift is a gift shop that covers an area of one square centimeter on the user's mobile phone and does not close for 24 hours. Users may hear a song before going to bed, think of a friend and buy him a present. This kind of anytime and anywhere consumption scene has satisfied the original fragmented emotional gift demand.
? New vertical e-commerce is mainly based on commodities? Spiritual attributes? It is subdivided, so there can be a lot of content in PGC or UGC form. This magazine or community nature is very suitable for users to browse in fragmented time. This kind of e-commerce has two browsing peaks, which are 8: 00 am-9: 00 am and 2 1: 00 pm? At 22: 00, the reason we found after tracking is that many users browse on the bus and subway at 8: 00 in the morning and many users browse before going to bed at night, which actually represents some mobile e-commerce, that is, the connotation of time fragmentation. ?
3.？ Gift survival? Its popularity has created a new blue ocean with a scale of trillions.
In this era of faster and faster pace, information explosion and great competitive pressure, do gifts survive? This is a need. We need to reward ourselves with some gifts to warm others. In addition to giving gifts on holidays and birthdays, more and more people now give small gifts in peacetime, creating surprises for their loved ones, friends and family, and making ordinary life more romantic.
The popularity of this lifestyle has greatly expanded the consumption scene of gifts, making gifts change from low-frequency consumption at a specific time to daily high-frequency consumption, creating a new blue ocean with a scale of trillions.
Although I am only 93 years old, I have been starting a business for 6 years, and I am the most experienced entrepreneur among the post-90s generation.
I started my business in high school, 16 years old. At that time, I made a magazine called zero point one, sold 3,000 copies in a school with 3,000 students, and earned thousands of dollars. /kloc-registered the first company at the age of 0/8, hand-painted the landscapes of various schools into Q postcards, and then sold 1 10,000 postcards in 100 schools, earning 1 10,000. On the mobile Internet, I made three products: posting QR codes, posting postcards and giving gifts, which lasted for two years, so I have both business experience in traditional industries and entrepreneurial experience in the Internet industry, and I am very confident in doing this well.
Entrepreneurship is the best way of life, which means infinite possibilities! Thanks to this pioneering era, I am only 22 years old and have the opportunity to stand on such a high platform and create greater miracles. Today, we have 65,438+million users, with monthly sales of 50 million, financing of 30 million dollars and valuation of 200 million dollars. I hope that in the near future, through our efforts, we can add a zero to each number and show the world that the post-90s generation will not only brag, but also pretend to force.
Successful cases of post-90s college students' entrepreneurship? After 3.90, the entrepreneurial goddess? CEO of Airysang Muscle Pure Brand: We are all the same.
If every girl is a beautiful and open flower, then Airy mulberry muscle is simply the magic key to open the beauty of flowers.
Zhou, born in 1992, has an extraordinary entrepreneurial spirit. As a college student, she is full of entrepreneurial enthusiasm. She is independent, strong and unyielding. She loves life, poor travel, reading and everything beautiful in the world. She is the pure brand founder of Irisan, a college student struggling for youth.
Every product of Alison Muscle Ben conveys a kind of youth freedom, which makes many college students understand that youth can't just be immersed in books and exams. It lets people know that youth should hold its head up and live calmly, meet a different life beautifully, strive for a sky of its own, and leave beautiful memories in the years of youth, rather than incomplete traces.
The most beautiful time in life is youth, and the most brilliant moment of youth stays in a beautiful university. It doesn't matter. From the first day they entered the school gate, many girls began to understand life, beauty and youth. Irisan muscle-based pure cosmetics are the secret of youth born from campus.
? Never missed, never missed, never missed? It is the true meaning that the brand founder wants to convey. The product concept came from Japan and came to China across the ocean. Under the management of the young team led by Zhou, it became a youthful skin care brand sought after by young girls.
Brand culture strives for passionate youth for life.
Youth is a future that can never be guessed and a life that can never be copied. Youth is to be with people with dreams, create a career and expand the world.
Story background:? After 90? This is a cliche. What if? Start a business? And then what? After 90? Lenovo together, perhaps, more people think that this is just a joke. On those immature faces, it is hard to think of the difficulty of starting a business. However, Yuan, born in 1990s, told everyone with her true story that anything is possible as long as you dare to challenge yourself, as long as you have a dream and as long as you are willing to take the first step in life! Because that's how she got here! Recently, she was invited by Changzhou University as a special guest to share her entrepreneurial experience with her classmates at school!
To this end, the author specially visited this legendary girl.
Zhou was born in 1992. Her entrepreneurial story is somewhat similar to that of many people, who have experienced hardships, hesitation and tempering, as well as hardships.
Wu Ji: Hello, Zhou Xiao. I'm glad you can accept my interview.
Zhou: Hello, Wu Ji, welcome!
Wu Ji: Zhou Xiao, what gave you the idea to create the brand Airysang?
Zhou: Actually, I didn't have a deep understanding of the word entrepreneurship at first. When I first entered junior high school, in order to earn some pocket money, I began to sell headdresses, bags and scarves that little girls liked. At that time, I would also put some small things I was selling on social platforms, such as QQ space, and post some original small articles on these platforms or find some beautiful pictures to make others pay attention to me, thinking that if others paid attention to me, they would see some small things I was selling. Once upon a time, I was particularly encouraged to see a friend selling his own brand products on social platforms. I thought to myself, others can create their own brands, so can I! This should be the most primitive motivation for my own business!
Wu Ji: Is it smooth for Zhou Xiao to be its own brand? In less than a year, I have achieved what I am now.
Zhou: Of course not, and there are many problems! It takes a lot of time to make a marketing plan. We tried and tried to find a more suitable marketing method for our products. At first, because I couldn't find a suitable designer to do brand packaging, I did it with a friend who was a designer. I am not afraid of Wu Ji's jokes. At that time, all kinds of drawing software couldn't do it, so I used Meitu Xiu Xiu to make the drawing.
Wu Ji: When Zhou Xiao was in trouble, did he ever think about giving up?
Zhou: No matter what you do, you are bound to encounter difficulties. Even cooking is a process of learning and practice, from a person who can't cook to a chef. In fact, life is full of difficulties. The difficulty is not terrible at all. We should have strong perseverance and execution to change it and overcome it. As long as you clearly know what your goal is and work hard towards it.
Wu Ji: What is MISS ZHOU's goal in 20 15?
Zhou: Change the closed thinking of traditional young people in China, and make them dare to try and challenge. In our best years of seventeen or eighteen, we faced not only high walls, books and the Internet. There should also be poetry and distance. We must meet the most beautiful ourselves in the best years.
Wu Ji: I heard that Changzhou University invited you to give a speech and share your growing experience. What do you think of this matter?
Zhou: Actually, I also hope to share some of my entrepreneurial experience with my schoolmates. Through my own story, I can make them less confused in the future. This is my own experience for them to learn from. I'm still saying that opportunities are reserved for brave people. Anything is possible as long as you are willing to take the first step!
Wu Ji: I can see that Zhou Xiao is full of motivation! Finally, I wish Zhou Xiao more and more business!
Zhou: Thank you!
Although it seems that her road to starting a business seems to be smooth sailing, only she can understand the hardships. For example, she needs to come up with new plans and methods to attract people's attention and buy products every day. It is common that it is difficult to stay up late. Sometimes, in order to come up with a good plan, people often look for inspiration all over the world, and sometimes spend a lot of time learning other people's successful experiences and methods online. Seemingly simple repetition, but every step is an effort!
The opportunity is given by yourself, as long as you can take the first step bravely, then everything is possible!
& gt& gt& gt More exciting next page? Successful cases of post-90s college students' entrepreneurship?