Royalstar
Is a set of integrated cabinets, wardrobes, kitchen appliances as one of the enterprises, was established in 2004, headquartered in Hefei, Anhui. In 2006, the company was rated as "high-tech enterprise" by Guangdong Science and Technology Department; In 20 14, the company was selected as "Top 5 Embedded Kitchen Appliances" among the Top 100 Kitchen and Bathrooms in China. Its leading products are diversified products such as environmental protection integrated stoves, range hoods and disinfection cabinets.
Rongshida's brand story
Royalstar is a well-known home appliance brand in China. Its leading products are washing machines and refrigerators, and also involve diversified products such as small household appliances, solar water heaters, kitchen and bathroom appliances, electric cars and smart phones. Rongshida is a famous brand in China and a well-known trademark in China.
In 2006, the brand value of "Rongshida" was appraised by China Brand Research Institute as more than 2.6 billion yuan, ranking 54th in the list of the most valuable well-known trademarks in China and among the best in the white goods industry in China. With the reform and opening up in China, after more than 20 years of market turmoil, "Royalstar" has become the mark of a generation of China people's beautiful life.
Rongshida's business philosophy
New and business spirit: it is the innovation and sublimation of Rongshida's original "harmony and business" spirit. Its significance lies in "harmony", which transcends and sublimates the original concept of "harmony and quotient". Just as a society can make smooth progress only in a harmonious state, an enterprise must develop continuously in a harmonious state.