1. Return to rationality and choose other industries with less risk.
The real estate industry is characterized by capital-intensive and talent-intensive. After more than ten years of rapid development, the industrial chain of China's real estate industry is becoming more and more perfect, and the huge differences in the number and types of talent demand, professional ability and quality requirements can be said to be extraordinary. In recent years, the real estate industry has been in an overall upward trend, which has also promoted the development of many sideline businesses and promoted the prosperity of the job market. However, when this state changes in policy and market, the whole industry will quickly cool down. Since the second half of this year, real estate enterprises in several cities have started to lay off employees and reduce salaries. There are indications that domestic housing enterprises are "under siege" and have entered the adjustment period of "slimming" on their own.
Xiangyang Career believes that for professionals, the real estate industry has gradually changed from a "high temperature" industry to a "high risk" industry. During the adjustment period of "slimming" of the real estate industry, many people engaged in administrative, logistics, engineering and other departments have chosen other industries with less risk and sought a place in new fields. Miss Zhao used to be an ordinary executive of a foreign crocodile real estate company, but after only half a year, she quit to work as an administrative manager in a clothing manufacturing company. A friend asked why, and she said it was because the competitive pressure and employment risk of real estate companies in recent years were too great for people to adapt. The new company makes her feel that the platform is good and the employment environment is relatively stable. Through hard work, she believes that her future will be better. Miss Zhao's job-hopping reflects an important reason for the current talent flow in the real estate industry-seeking stable and better development opportunities, such as more opportunities to achieve goals, better professional titles, different types of work and training opportunities.
2. Strengthen study and get the vertical development of career.
In recent years, the demand for jobs in the real estate industry has been in the first place, and more than 30% of the recruitment positions are middle and senior talents. It can be seen that real estate enterprises have higher and higher academic requirements for candidates, and pay more and more attention to the quality and academic requirements of talents. In the current real estate talent market, the most sought-after are real estate planners who know both planning and design and have many years of rich experience in the local construction industry, as well as civil construction managers, project managers, project cost managers and architects. Even if these talents are over 40 years old, they are still the target of many real estate companies.
Dale Hong pointed out that professionals who like and are keen on developing in the real estate industry can consider the transition to projects and planning positions in the real estate industry. For example, if you have working experience in construction and real estate industry, you can try to learn the knowledge of real estate marketing planning, and combine exploration and practice to accumulate capital in these occupations and develop in the direction of middle and senior real estate projects and planning managers. Mr. Wang has been a real estate planner for 4 years. Not long ago, he was promoted to real estate planner by the company, because he can plan good real estate projects and promote the best sales of real estate. Asked about the reason for "going against the trend", he said that because he deeply loved the real estate industry, he never thought about giving up even when the overall trend of the industry declined. He used his spare time to strengthen his study in a targeted way, successfully obtained the national professional qualification certification of "real estate planner" and successfully planned a number of real estate projects, which were recognized by the company. Mr. Wang always pays attention to his professional study. He liked this industry/profession, made persistent efforts for it, and finally got a smooth promotion in his career. In fact, whether in the upsurge of real estate industry or in the cold winter, as long as you have enough patience and enthusiasm for the real estate industry, you can always find your ideal foothold and development track. In fact, anything is possible.
3. Look at it rationally and define career planning.
It is only ten years since the real estate industry in China really entered the market-oriented stage. Compared with the current situation of real estate development in the United States, Japan and Hong Kong, it is only a childhood. Although everyone expected that this road must be bumpy and full of thorns, no one denied the light in front of them and still pursued the seemingly ethereal but real macro scene without hesitation.
Xiangyang Career CCDM Career Planner pointed out that from the perspective of career development track, the accumulation period in an industry is very important, and entering a familiar industry can adapt faster and be more handy. Therefore, staying in this industry and choosing to enter a big real estate company can also be given priority. Of course, the current market trend is still unclear, and the final market result is influenced and restricted by many factors. Even if the real estate market fluctuates in the future, real estate talents still have a "place to use".
First of all, look for opportunities to enter large and powerful real estate companies. At present, many real estate group companies are recruiting outstanding talents to make reserves to prepare for future market recovery;
Secondly, we can consider the development of other places. The focus of policy regulation is Beijing, Shanghai, Shenzhen and other places, which may radiate to the Yangtze River Delta region. We might as well consider temporarily going to places less affected by development policies;
Third, consider changing careers. Not everyone can enter a big company, and not many people are willing to go abroad for development. Considering the wide professional coverage of the real estate industry, it is also a way out to choose a career change like Miss Zhao. For example, "project development" includes "market research and investment analysis", and these professional things can also be applied to high-tech, manufacturing and other industries; For example, talents such as "bidding materials" can consider applying for the procurement and supply departments of many industries; Another example is the project manager of the "engineering project" post, and the talents of "civil decoration, equipment, strong and weak electricity, plumbing engineers, etc." If they have received relevant training, they are all qualified to hold relevant positions in manufacturing industry.
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